Using the £ sign in meta title
-
Is it a bad idea to include a £sign in my meta title? It currently has a price incentive in it. Does Google not like this from organic traffic titles/ meta descriptions?
Thanks,
-
I don't think Google penalises it. We can see # sign in many meta titles to promote they are number 1 in their sector. Like they add "#1 software for xxxxx". Even I tried it and I don't see any negative impact. I guess sings might be ignored but don't cause any drop.
-
The norm is something like Primary Keyword - Secondary Keyword | Brand Name
I am however unsure on the rules regarding currency characters in Meta titles and nothing has come up after a quick search.
If you are based in the UK and only targeting UK search then I would imagine the £ symbol will work fine for most but sometimes foreign/geo related characters don't show correctly in some browsers. The best thing you can do is to try it out and measure the changes in your SERPs for the main terms surrounding this monetary offer. You may see a boost in your CTR if your offer is compelling enough, even if you see a drop in the SERPS by a place or two.
So, Test and Measure is my advice,
e.g.
Car insurance - £10 off online | My Brand
**vs **
Car insurance - get your online discounts | My BrandGood luck
Tim
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplication in Meta Titles
Hi,
Technical SEO | | ChrisHolgate
In order to appease the Moz crawler we recently changed over 10,000 URL's in order to make our Meta Page Title less than 55 characters as it suggested. Unfortunately our rankings dropped dramatically pretty much overnight so I am getting the feeling that perhaps our titles are now just a little too concise and need elaborating on just a touch. Our competitors that rank well seem to use a small amount of keyword repetition. For example, whereas we may have:
Brother DCP-197C Inkjet Cartridges They will have:
Brother DCP-197C Inkjet Cartridges. Cheap Brother DCP-197C Ink. What are your opinions of the fact that: a) Their Title is over the 55 character figure that is suggested for displaying correctly in the SERPs.
b) The words Brother and DCP-197C are repeated in the title. The fact their title appears to be working better is almost enough to sway me but the competitors title just looks a little too spammy for me to make a sitewide change without asking some second opinions first. Cheers all!0 -
All META descriptions gone
Hi there, Since almost a week now, all of my optmized META descriptions has been gone in Google. The last few years Google has always shown all of the optimized META descriptions. My website is an ecommerce site (phone accessories) and all pages have its own unique content (url, text, title, description) and score well in Google. The META descriptions are created by using a template like this: At [brandname] you find lots of [variable category product] * USP 1 * USP 2 * USP 3 All META descriptions differ from each other only by the variable category product. Something tells me this is an effect of the Panda 4.0 update. I tested with a category page by replacing the META description for a 100% unique one. Then I asked Google (via Webmaster tools) to reindex the page. Today the new description got indexed. This means uniqueness is important. My question is: how do I get the optimized META descriptions back? Creating real unique descriptions (means not using a template) for every page is very hard for a webhop since all category pages have the same message to tell (only difference is the type of product), I want to use USP's, and META descriptions of all productpages have been lost too (over 15000 different products). Please help!
Technical SEO | | MarcelMoz
Thanks in advance. Marcel0 -
Is it needed to use http:// or not?
Hi, When doing link building and getting my URL to other websites, is it necessary that the other websites include http:// before the domain? Example: I want to increase the number of links to my site www.example.com . When I ask other websites to add a link to my site, should I ask them to use http://www.example.com or is www.example.com enough (without http://)? Or it really does not matter? Thanks in advance, Sam
Technical SEO | | Awaraman0 -
Missing meta descriptions from Google SERPs
Hullo all, I run an e-commerce website and hence have a lot of product category/sub-category pages to handle. Despite giving each of these category pages meta descriptions, in the Google SERPs, a lot of these descriptions don't show up fully. Rather, only half the text that I'd inputed as my meta desc. shows up; the other half has generic stuff from that page given. I've attached a screen shot to give you an example of what comes up in the SERPs. Could you please tell me what exactly is the problem? Is it a coding issue? Or has Google not crawled that page? Need help asap! Thank you in advance! aE9RKXJ
Technical SEO | | suchde0 -
Is Duplicate title made Sanbox?
I use Seomoz tool and discover that my webpage have 1000 duplicate title, my keyword with domain key 's position is 25, but i dont have any keyword ontop 100 of google. Is the Duplicate title effect in the key word position or SEO ? right?
Technical SEO | | magician0 -
Title elements too long - good for SEO?
As I was reviewing a client's web pages I noticed that most of the pages have titles that exceed the 70 characters limit. By looking in more details it seems that Google uses all keywords from this long titles. I wanted to reduce the titles under 70 characters but realised that I may cut some important keywords. By reducing to 70 characters, do you think I can damage the performance?.
Technical SEO | | DavidSpivac0 -
Search snippet ignors title tag :-(
Good Morning from 1 degrees C light drizzle Wetherby UK 😉 Ok here is todays puzzle. When I Google "Great Inns" ( http://www.greatinns.co.uk ) I get a search snippet which looks like this: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/great-inns-title-glitch.jpg As the screen grab illustrates the Title tag is missing and simply says untitled. So my questions is pleased why is google rendering this when in the source code there is a tag eg: <title>Great Inns of Britain - Home – Independent, Historic Inns, Quality Service Any insights welcome :-)</p></title>
Technical SEO | | Nightwing0 -
Title Tag Wordpress
I need to know how can I personalize the title tag individually in my categories?
Technical SEO | | nafera20