Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Schema.org for ecommerce

Technical SEO

1028

RikkiD22 last edited by

Hello,

Has anyone got any experiences of using schema mark-up on an ecommerce site? If so, what has been the outcome since doing in?

I am just wondering if it is worth marking up our products with the full product set of schemas and what the impact would be?
1 Reply Last reply
Reply Quote 0
RikkiD22 last edited by

Thanks James.

I agree the reviews should be good, at least in terms of CTR.

I am also looking at doing the image, item name, price, brand etc and wondered if this would have any impact as well?
1 Reply Last reply
Reply Quote 0
JamesNorquay last edited by

We have implemented the reviews function on a few website in my opinion it is worth it.

I mean things like REL author and other Schema's are 100% worth looking at.
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Product Schema Markup for All Products

Hi Team, Google search console used to allow you to use their structured data markup helperhttps://www.google.com/webmasters/markup-helper/u/0/ to markup multiple product pages at once that were similar. I do not see this feature anymore with the new search console. Does anyone have a recommendation for marking up multiple product pages without having to have schema markup firing in GTM for each product page?
Technical SEO | | agrier

0
Schema Markup Errors - Priority or Not?

Greetings All... I've been digging through the search console on a few of my sites and I've been noticing quite a few structured data errors. Most of the errors are related to: hcard, hentry and hatom. Most of them are missing author & entry-title, while the other one is missing: fn. I recently saw an article on SEL about Google's focus on spammy mark-up. The sites I use are built and managed by vendors, so I would have to impress upon them the impact of these errors and have them prioritize, then fix them. My question is whether or not this should be prioritized? Should I have them correct these errors sooner than later or can I take a phased approach? I haven't noticed any loss in traffic or anything like that, I'm more focused on what negative impact a "phased approach" could have. Any thoughts?
Technical SEO | | AfroSEO

0
Should I use Event Schema for a page that reports on an event?

I have a question about using Schema data. Specifically: Should I use Event Schema for a page that reports on an event? I provide high-quality coverage (reporting) about new products being introduced at an industry trade show. For the event, I create a single page using the event name, and provide a great deal of information on how to attend the show, the best places to stay and other insider tips to help new attendees. Then during the show, I list the new products being introduced along with photos and videos. Should I use event schema data for this page, or does Google only want the event organizer to use that data? Any benefits or drawbacks to using event schema? Thanks! Richard
Technical SEO | | RichardInFlorida

0
Schema markup

Hi, I'd love to use schema markup, but I don't think there is one for the type of products we sell (mortgages). Does anyone know of a way of using schema markup for a page like this: https://www.turnkeymortgages.co.uk/mortgage/mortgage-rates/ The regulator for mortgages (FCA) in the UK has rules about how products are displayed, we have to show all the information in the table (see the link), and the compliance text (your home will be repossessed....) with every product. This is why I haven't tried to 'cobble' something together from the existing markup available - I can't fall foul of the regulator (or be misleading to customers). Anyone have any thoughts on this? Or, should I just wait until Schema come up with a markup suitable for such products.
Technical SEO | | CommT

0
Pages with a short life time... example Flash Sales Ecommerce Sites?

Hello everyone, I am managing an ecommerce website and I am not sure what policy I need to make for a lot of the product pages.The Product pages, example Givency Bag, go live on a specific date and go down in a few days... like Groupon. Please shed some light in this dark tunnel.
Thanks and regards,
Technical SEO | | MTalhaImtiaz

0
Schema showing up in product listing?

I have added schema to my product page as follows: Example product description ..... and so forth. However, the schema is showing up on the product page itself. How do I keep the schema on the SERP page, but not on the product page? My client doesn't want it to affect the site design. Thanks!
Technical SEO | | DWallace

0
Microformats & Schema.org query

Just finished watching the Microformats & Schema.org webinar (thanks for a good presentation Richard) and picked up some interesting tips. It did get me thinking about ways I could use them with a couple of ecommerce sites I am working on. At present there are no reviews on the page so cannot add that tag, however the product pages have a facebook like and a tweet option so maybe I could add a tag based around that? Another one I am considering is putting the sizes of the items in one 'available in sizes 12-32' for example as women often ponder if a store will have it in their size. I guess my question is, would these ways of using it be considered too spammy. I note the webinar state using microformats can be useful but there is a risk if they are too spammy etc. Any opinions would be most welcome, Carl
Technical SEO | | Grumpy_Carl

0
Submitting site to dmoz.org

Over the last couple of years I've repeatedly submitted (about 4 times) our site to dmoz.org, hoping to get listed but have never been successful in getting the site recognized. We have an eCommerce site that deals in automotive parts and accessories. What does it take to get your site accepted in dmoz and how do you go about it? Thanks, Steve
Technical SEO | | SteveMaguire

0