Need explanation of Schema
-
Can someone explain me what it is and what is it used for.
From my understanding it is something used by computers to understand language.
In other words it is what you can say about an entity. For example a person works, is born somewhere but if I write Mr X flies to as human we do understand but as a computer the computer doesn't understand.
Is that what schema is for ? telling me what I can say about an entity using specific verbs so that computers can understand.
Thank you,
-
Thank you I will have a look
-
Schema markup helps your website to stand out from other websites.
Schema helps you to add Rating stars, adding recipe data and much more!!
You can read more about schema markup from below links:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How should I setup schema.org for ecommerce site?
I understand how to do products, what I am more curious about is the organization schema. Is it worth it to set it up as an ecommerce business? I would have to set it up on the About Us page for the site, does it matter to Google that it is not located on the homepage?
Intermediate & Advanced SEO | | EcommerceSite0 -
Should we add Schema.org for Website Articles on our blog page
Hi All, We use schema.org on most of our eCommerce website apart from on our "latest news/blog section" which we have all our how to's ...and other useful articles on . Am I missing a trick here ?.. I have found there is a https://schema.org/Article which I guess we could implement if it's a big help or if there's a better one ? Just wondered peoples thought as whether it is must have from an SEO/ranking point of view thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Local Schema
Hey, Were adding schema to a website and I was wondering how it would be best to tackle a business that has two location. Would it be better to put it on two different pages or on one page using one or two itemscopes. Thanks, Luke.
Intermediate & Advanced SEO | | NoisyLittleMonkey0 -
Need help with huge spike in duplicate content and page title errors.
Hi Mozzers, I come asking for help. I've had a client who's reported a staggering increase in errors of over 18,000! The errors include duplicate content and page titles. I think I've found the culprit and it's the News & Events calender on the following page: http://www.newmanshs.wa.edu.au/news-events/events/07-2013 Essentially each day of the week is an individual link, and events stretching over a few days get reported as duplicate content. Do you have any ideas how to fix this issue? Any help is much appreciated. Cheers
Intermediate & Advanced SEO | | bamcreative0 -
Do we need breadcrumbs?
I found myself in a weird position today having to defend the use of breadcrumbs.... This is what I wrote.... From an SEO point of view it is best practice to have breadcrumbs as they are high up in the code and help the search engines crawling the site. Do you need a breadcrumb for SEO – Yes – as well as from a usability point of you view users can navigate a breadcrumb instead of hitting the back button. What would you have said?
Intermediate & Advanced SEO | | JohnW-UK0 -
Do I need to disallow the dynamic pages in robots.txt?
Do I need to disallow the dynamic pages that show when people use our site's search box? Some of these pages are ranking well in SERPs. Thanks! 🙂
Intermediate & Advanced SEO | | esiow20130 -
Help needed on Google Webmaster tools
Hi I notice that one of my oldest sites , even if I put hundred of backlinks (good or bad) google webmaster tools never index more like 20 per day. Why is this happening? They control it? I mean they dont let them all to get indexed and they take it slowly slowly? If I put just 20 per day is the ideal link building amount? Thnk you
Intermediate & Advanced SEO | | nyanainc0 -
Need a trained eye to help with a quick search to see if there’s a poison pill buried somewhere on my site!
Need a trained eye to help with a quick search to see if there’s a poison pill buried somewhere on my site! This is an e-commerce site that I’ve worked on and ran for 5 years which ranks from middle to top in just about all of the quality analytic scores when compared to top 10 competitors in Google, yet this site can hardly stay on the 3<sup>rd</sup> page let alone the 1<sup>st</sup>. Only weakness in metrics that I see is that I need more linking root domains and traffic. Any suggestions will be greatly appreciated. Lowell
Intermediate & Advanced SEO | | lwnickens0