Best Practices For Google Analytics

[Gyi]

Does anyone have any recommendations or resources for best practices in using Google Analytics. Specifically, as they relate to SEO and managing and monitoring several websites (i.e. registering/managing multiple accounts vs. master account, etc).

[Danny_Laws]

Below are a few recommendations.  Let me know if you have any questions or if
you need further clarification.  Thanks.

1. Create your own GA account.  This will give your clients the ability to
   grant you access to their account.
2. Be sure to user an email address that’s similar to you company name or domain.  It makes
   it easier for client’s to identify within the user managers.
3. Whenever possible, have your client grant you
   user access to their profiles.  Your
   account is limited to 25 accounts that you can create.  The last time that I checked, you can have
   access to an unlimited number others “master” profiles.
4. Get access to the client’s account for
   historical data and trending
5. Create duplicate profiles to avoid issue with
   filters & regular expressions

Check out : Advanced Web Metrics with Google Analytics by Brian Clifton too.

[alexhoug]

Here is the Google training for Google Analytics. Take a look at this link: http://www.google.com/analytics/education.html