More than 100 internal links from a page
-
Hi, we have been developing our new site and improving the internal linking for 2 reasons, 1 to improve spidering and 2 to up sell more to customers. The error reports from SEOMoz are showing our biggest problem is too many internal links from 2000+ pages. How much of an impact does it have by having say 180 internal links compared to say 99 on a page?
Our website has been moving up the SERPs so should i worry about it or should I ignore the warnings and continue with the menu system and internal linking we have in place already?
Thanks
-
-
Yes, I can't say I saw dramatic changes in the rankings after I got the internal links beneath the "esoteric" 100.
-
I've worked for a website with 100+ internal links on most of its pages. In 4 years, the bot never got confused.
At one point it looked ridiculous. After the owners refused to remove the footer links and other duplicate ones I went ahead with nofollow attribute on the links I consider to have close to no value for users and search engines.
We impelemnted nofollow by marking all internal links with a unique ID. E.g if a link to the live chat form the footer of the site got ID #4112 on the home page, it had the same ID through the rest of the pages. I then got all the ID I want to have the attribute and gave them back to the developers. This approach had one great advantage - it minimized the chance of human error to only me restricting the wrong link. Nothing was lost in translation.
-
I wouldn't worry about it, as long as you don't have a huge amount, I wouldn't expect this to make much of a difference either way.
I'd recommend focusing on other aspects of on-page optimisation and building really good links.
Paul
-
Cool good idea, the problem I have is when we suggest products that maybe similar, not sure if we can automatically add nofllow tags, also like you I've never been to kean on it. I'm hoping that google will see we are linking to relevant pages because they are relevant and not because its SEO driven. The links on most pages are different so some pages have less than 90 while other have 200+ (the further u drill into the site the more links naturally appear). What I have not seen is the pages with 200 links doing any worse or better than the ones with 100.
-
One of my clients has the same problem, so I looked at some of the biggest websites within the industry, and they also share the same issue and have more than 200 internal links on their homepage and the majority of their internal pages.
I would say that it wouldn't have a massive impact upon your rankings or PA if you were to reduce the amount of internal links, but you could use the nofollow tag tactically to do so. For example: if you have a link to a page within your top navigation, you could nofollow a link to the same page if it's also featured within your footer or sidebar.
This is just an example. I wouldn't recommend doing this, but it's an easy way around the problem if you're keen to resolve it and it won't have an impact upon usability.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
More Singular KW Targeted Landing Pages vs. Less Multiple KW Targeted Landing Pages
So my question is... I have a adopted a site which currently ranks quite well for some industry competitive keywords with a number of poor quality landing pages which specifically target a singular keyword. I am wondering if its worth merging some of these pages together into one authoritative, better quality landing page targeting multiple keywords (as the intent for some of these keywords are largely the same). What i don't want to do is jeopardise the existing rankings in doing so. The alternative option would just be to improve the content on the existing landing pages without merging. What are peoples thoughts on this? Are there any positive case studies out there where merging has had a positive effect? Any help would be great. Regards,
On-Page Optimization | | NickG-1231 -
Spammy page titles
Over the last couple of weeks, I have noticed that Google aren't showing the page titles for my online shop anymore. They're set up with a third party plug-in piece of software, and while it's an old version of the software, the developer said it wouldn't be causing issues. They have suggested that I re-write my page titles to be less spammy. The thing is, Google haven't attacked just spammy looking titles, they're just taking a swoop through my whole site and not showing any of my page titles in their search results. I'm getting "Category Name - Shop Name" showing. Here's some of the page titles no longer appearing and I honestly have no idea how to rewrite these to not be spammy. Are there any good articles on what's spammy and what isn't? "Coconut oil - best tasting in Australia. Buy online from <my business="" name="">"</my> "Discount Vitamix Blender. Best deal in Australia. Buy online from <my business="" name="">."</my> "Natural & Organic skin care for the face | buy online in Australia from <my business="" name="">."</my> There are others that are showing the real page titles, but I think it's only a matter of re-indexing before they're all not showing. Any clue?
On-Page Optimization | | sparrowdog0 -
Internal Linking From Blog to Website
Hi all, I'm just seeking opinions on something an external company have told us about linking from our blog to our website... Our website is; www.XYZ.com and our blog is www.XYZ.com/blog I add content to the blog on an almost daily basis and generally link on average 3 times from the blog (internally) to a various relevant pages on our website. Today I was told that by doing this I am 'diluting' the link juice which I understand but don't agree with... All I am doing is a form of internal linking which as far as I am aware is a good on-page technique? Just curious to learn other people's view on this... Many thanks Andy
On-Page Optimization | | TomKing0 -
Will "internal 301s" have any effect on page rank or the way in which an SE see's our site interlinking?
We've been forced (for scalability) to completely restructure our website in terms of setting out a hierarchy. For example - the old structure : country / city / city area Where we had about 3500 nicely interlinked pages for relevant things like taxis, hotels, apartments etc in that city : We needed to change the structure to be : country / region / area / city / cityarea So as patr of the change we put in place lots of 301s for the permanent movement of pages to the new structure and then we tried to actually change the physical on-page links too. Unfortunately we have left a good 600 or 700 links that point to the old pages, but are picked up by the 301 redirect on page, so we're slowly going through them to ensure the links go to the new location directly (not via the 301). So my question is (sorry for long waffle) : Whilst it must surely be "best practice" for all on-page links to go directly to the 'right' page, are we harming our own interlinking and even 'page rank' by being tardy in working through them manually? Thanks for any help anyone can give.
On-Page Optimization | | TinkyWinky0 -
Page Analysis - Helping Product Pages Outrank Search Results Pages
Hi! We have a lot of our search results pages that have been indexed and outrank our product pages and in some instance the actual product pages barely show up at all. Here is an example query that includes our brand name: http://goo.gl/cgB6W So, we have loads of actual product pages, video pages, etc that should be showing up here, but are not and this is just one example. Unfortunately, there are a LOT of these Search Results pages out there and utlimately we would love to de-index them altogether, but it's going to have to be carefully done. So, was wondering if anyone would want to check out one of our product pages and give any feedback as to what we could change to possibly improve rank or to make them more search friendly or hopefully to help them rise above these indexed search results pages? Here is an example product page: http://goo.gl/2R4IT Thanks!! Craig
On-Page Optimization | | TheCraig0 -
Navigation Links Causing Too Many Links Help?
Hello, I have read some SEOMOZ search results for this, but am still concerned that Google may see 4,500 Too Many Link warnings as a problem. This is caused primarily due to our header navigation, which is not intended to be keyword stuffing, but to provide all avenues for our breadth of content. site: crazymikesapps.com. Most answers seem to advise if there is no keyword stuffing at hand don't worry about it. Any help appreciated. thank you Mike
On-Page Optimization | | crazymikesapps0 -
To many links on page and penguin
Could to many links on to many pages be a factor that the penguin update would effect your site. I know this is a broad question , but I am curious what people think.
On-Page Optimization | | cbielich0 -
Home page keyword effecting internal page ranking
Hello, My client has a second keyword for the home page that is competitive. The home page is not being ranked for this keyword. Instead, an internal category page is ranking. This internal category page is more relevant than the home page - it shows the categories for the actual products that this term refers to. But everyone around us in Google's page results has far more backlinks than the internal page, and we're all heavily optimized for this term. My question is, is it safe to pull the second term off of the home page or is this internal page strong because it is somehow being strengthened by the home page optimization?
On-Page Optimization | | BobGW0