Article Marketing
-
Hey Guys,
I am currently doing article marketing for one of my terms on my dads site (I will not publicly post the url).
We have been working to rank for this term for several years and are on the second page near the top, we want to be in the top 5 for the term and we are willing to spend any ammount of money it takes to learn this thing!
We were introduced to article marketing not to long ago so we have hired content writers to write articles on our niche and then we are manually (I MYSELF) am going into article sites and listing the articles with a link back to our site with the anchored keyword txt (1 link per article).
We have been doing 10 articles per keyword (there is several keywords we want to rank for) so we are spreading it out slowly building these article links.
Is this the correct process or are we missing something?
These are real UNIQUE articles only being put on 1 article site never being posted anywhere else.
-
Hey Keri,
I tested article marketing a lot. Submitted over 200 HAND written articles (no dupes at all) to over 100 different directories.
The rankings did not go up or down so I have stopped article marketing because it all seems to be in vain at this point. I wish it wasnt because I was literally hand writing these articles of 500+ words myself with 1 outgoing link on them to my site with the correct anchor text.
Its really sad.
-
Hi Shannon,
I'm following up on old, unanswered questions. Can you give us an update about how you and your rankings are doing, and any insights you have into the article marketing you were doing? Do you have any follow-on questions, or is this question answered?
Thanks!
-
Oh really? Wow... Thats kind of a bummer. As to tapping out this niche the term we are after there are virtually no blogs created for it (we own about 10 of our own to kind of get the industry going).
-
I doubt that you have tapped out this avenue. focus on the customer - what else are they interested in? then find blogs for that.
for example; are they interested in ballroom dancing, thirties/forties/fifties themes, cold war, vietnam war, etc, etc. Interview some real customers and find out what they like - then target that niche.
The aim is to find those customers, wherever they are.
-
In my opinion you are wasting your time with article directories now. They all got hit big time recently, and google are very open about saying it's a waste of your time and money. Stick to using those articles in better ways - guest blogging, adding to your own blog/site, ebook creation, etc.
We saw Matt Cutts yesterday at SXSW and he was very plain about this. Even EzineArticles (the least spammy in my opinion) is almost pointless now.
-
No we have done all types of SEO including blog posts as you said but unfortunately we have already tapped out the top sources for our niche which is automotive restoration.
I doubt automobile insurance websites would really feature our content so the actual selection of closely related sites is about 50 good SITES not even blogs.
Ideas?
-
Your better off contacting related blogs and having them feature your quality content with anchor links back to you -You might need to pay a bit for this placement
Also is article marketing the only seo you do?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Good article distribution services?
Our site has a lot of content we are able to modify/distribute without too much time so I am planning to syndicate some of this using article distribution. Apart from Ezine articles, are there any other article distribution services I should/could consider using? I do know that I should also be focussing most of my resource on building high-quality links through guest blogs etc! However this seems like a relatively quick win. Thanks in advance
Link Building | | GBC0 -
Best place to submit articles for syndication
We are trying to find the best service to use to syndicate our articles. There are so many services to pick from. Our articles are from 500-600 words and are well written. Can someone pass on a referral.
Link Building | | spotya010 -
Should I post an article to the same article site each month or should I vary the sites I post them to?
Hi Community,
Link Building | | acs111
Im planning on creating an article each month centred around 1 keyword.
Is it best to post this to the same site. eg http://ezinearticles.com/ every month or should I try to post it to a mixture of different sites? I'm trying to rank a site higher for their chosen keyword by gaining links from anchor text within each article I create.0 -
Articles / Balanced Profile
Hello SEOMOZ, I have a couple of questions that I am hoping you all can answer for me. 1. We have heard that having anchor text links in article directories that are identical actually hurts our rankings and is considered spam at this point. We have hundreds of articles posted to various article directories throughout the web with this consistent identical anchor text. If we go into these articles and change the anchor texts, will the search engines recognize this change and give us credit for the new varied anchor text or will the credit stay with the original anchor text the article was posted with? 2. From here on out if we write unique stories with different anchor texts pointing to our website pages is their any gain to it and additionally will this even out our link profile? Or are placing anchor text links in article directories not the way to go?
Link Building | | shandaman0 -
Article Marketing - manual vs automated or both
Hi Mozzers, Are services such as Article Samurai or Content Crooner worth the time/effort/money? On one hand, I cannot see them generating high quality links. But , they may be able to help on the quantity side of the link building equation. Does anyone have any thoughts or experience with automated article submission? Thanks, Peter
Link Building | | hawkvt10 -
Is article spinning necessary?
Say I create my own original content for my website. If I want to build backlinks and promote to web 2.0 websites, do I need to spin my articles to submit to them or can I just send them a direct copy?
Link Building | | sleepmaster0 -
Data for Articles and Infographics
I have several ideas for articles and infographics, but I am having a hard time finding reliable statistics to include. What resources do you use for this? Do you have a company you recommend for hiring to help develop this data? I appreciate any help. Thanks!
Link Building | | MischaGorrell0 -
Are "Content Farms" still good for backlinking in articles?
Out of morbid curiosity, are "Content Farms" still a good source to use for backlinking within articles that you share? I have yet to see some results to base an answer off of for myself. Some co-workers are wanting to utilize sites like Suite101, ArticlesBase, etc for sharing articles and gaining the benefit of getting some backlinks from these sites. Is this still a good tactic to utilize? My research is telling me no since the Panda Update... Anyone have any insight on this? Thanks!
Link Building | | TKIGWebTeam0