Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
I need to whitelist the Google Analytics servers via IP Address. Any one know their server IPs?
-
Due to a walled garden situation, I need to input all the servers we should have access to via IP Address. We need to track the way our users are browsing within the garden, so I require all the IP addresses that Google Analytics would use. I tried googling it, but was not able to find any definitive answers.
Thank you in advance,
Heather
-
Indeed, if you want to whitelist a list of Google IPs, we'd be talking about a TON of IPs. To my knowledge, there doesn't seem to be a public list anywhere.
I'm afraid there is no good answer for your question.
Your best bet might be experimenting with an self-hosted Analytics package like Urchin.
-
Hi,
The reason we require the IP addresses is that we have all internet access completely shut down, so there is no way for our site to send out a call to Google Analytics each time a user loads the page unless the IP address of the google servers have been added to our whitelist, therefore allowing data out from our network to theirs.
I did a bunch of research after initially asking the question back in November and it apparently there are no specific IP ranges for just Google Analytics related servers (they are just part of the overall server farm). We would need to whitelist well over a 100,000 ip addresses based on the ranges I found.
Thank you,
Heather
-
Yes, I think we need this clarified as there are two things to be considered with Analytics - depending which method you want to use to verify your site you may need Googlebot to have access. There is another option in this case though - you could simply turn off the firewall, verify the site and then turn the firewall back on.
Of course Keri is quite right in that there is no need for crawlers to access the site for Analytics to work once verification has been completed as it uses javascript to send information from the browser.
The other question to be addressed though is "do you want any of the pages behind the firewall to be indexed?". If the answer is no, then the question will have been answered by the previous comments.
If the answer is yes, then you would need to whitelist the entire range to give googlebot(s) ongoing access.
Sha
-
Can you clarify if you're talking about Google Analytics, or about the google bot crawling the site itself?
-
I don't believe this is generally a problem, because traditionally googlebot doesn't use javascript that would trigger GA in the first place.
-
Hi Heather,
I think the closest you would get would be to run a Whois lookup for google.com, which will show you a series of IP address ranges that are associated with the domain.
While it will not give you the specific addresses for Analytics, it will also ensure that you are not blocking any of the various googlebots responsible for crawling, whatever job they do

Hope that helps,
Sha
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is Indeed.com traffic appearing as organic in Google Analytics?
A large number of sessions in my client's Google Analytics account appear to come from medium: organic and source:Indeed. Since I'm focused on SEO for this project, I'd prefer that Indeed be treated as referral traffic. Any ideas for fixing this issue? Also, and I'm sure the answer is no, is there a way to fix the past data in Google Analytics that has already reported Indeed as an organic medium?
Reporting & Analytics | | Kevin_P0 -
Is there a way to filter all computers on a specific IPv6 network in Google Analytics?
Is there a quick way of filtering the IP addresses for all the computers on a network that's using IPv6? I want to filter out visits to our websites from the devices on our office network, but each computer (and phone and tablet) seems to have a different address. It _looks _like they all start the same way, though. One computer is xxxx:xxxx:xxxx:xxxx:aaaa:aaaa:aaaa:aaaa, another is xxxx:xxxx:xxxx:xxxx:bbbb:bbbb:bbbb:bbbb, my phone is xxxx:xxxx:xxxx:xxxx:cccc:cccc:cccc:cccc, etc. Does this mean that xxxx:xxxx:xxxx:xxxx is the address for our network as a whole, and I can just set up a Google Analytics filter for "IP addresses starting with..."? Or would doing that also filter out hits from, like, every visitor within a 20 mile radius of our office? If I need to simply put in the individual addresses for each and every device, I will. I'm just hoping it doesn't come to that. Thanks!
Reporting & Analytics | | BrianAlpert780 -
Android Webview & Safari (in-app) without any referrer information in Google Analytics
I've got a client that gets a considerable amount of traffic that: Enters on an interior page (that we are running properly tagged ads for on various platforms) Bounces Has a browser of either Android Webview or Safari (in-app) which I believe indicates the website is being viewed within a mobile app Has no referrer data: (direct) / (none) We've tested several scenarios (Facebook app, Gmail app, etc.) and ruled them out. Anyone know what this might be? Thanks in advance!!
Reporting & Analytics | | SarahLK0 -
Tasks for Google Analytics training
Hi Mozzers, I'm delivering some Google Analytics (Fundamentals level) training, and trying to make it was fun and as interesting as possible... which is quite a challenge when it comes to GA. I was just wondering if you're aware of training tasks, or interactions, I could bring into this kind of training session? The group are particularly interested in user journeys and the effectiveness of content. Thanks!
Reporting & Analytics | | A_Q0 -
What does 'Safari (in-app)' mean in Google Analytics browser traffic?
Hi, can anyone explain what 'Safari (in-app)' refers to in my browser sources? Also, it has a very high bounce rate - any ideas why?
Reporting & Analytics | | b4cab1 -
Google Analytics and Bounce Rates Query - Should I block access from foreign countries ?
Hi , When I look at my google analytics for my UK Website, I can see alot of visits come from outside the UK , i.e Brazil and USA. Both of which give me almost 100% bounce rates from people visiting from there. I am wondering, if google looks at bounce rates with regards to ranking factors and should I therefore block access to my site from visitors outside the UK ?... Would this help increase my rankings ? Given that we only serve uk customers, I cant see any benefit of allowing non uk customers the ability to see the site . what does people think ? thanks pete
Reporting & Analytics | | PeteC121 -
AW Stats vs Google Analytics
Hey Moz Community, I am looking to get opinions on the best practice for analytics/traffic analysis. From experience I know that AW Stats reads high and Google Analytics reads low for traffic for reason in this article http://www.smartz.com/blog/2009/01/23/analytic-confusion-%E2%80%93-awstats-vs-google-analytics/ It drives me a little nuts how far off both are for some pages. I have one article that shows 100 views (GA) and AW stats shows 5 times that number of views. Any suggestions or systems you recommend? Thanks
Reporting & Analytics | | johnshearer0 -
Google Analytics - paid & unpaid visits messed up
I guess Google Analytics messes up my paid and unpaid visits. In the list of top 10 kw's sending non-paid traffic it shows 5 very short kw's that we don't rank for at all (checked with RankTracker - we are not in first 50 search results). But these are the kw's we advertise for... One more proof: Webmaster Tools 'Search queries' shows 10 times less 'Clicks' from organic search than Google Analytics. Is there anyone who is experiencing this kind of problems with GA? Is there anything you can do with it?
Reporting & Analytics | | Alexey_mindvalley0