Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
I need to whitelist the Google Analytics servers via IP Address. Any one know their server IPs?
-
Due to a walled garden situation, I need to input all the servers we should have access to via IP Address. We need to track the way our users are browsing within the garden, so I require all the IP addresses that Google Analytics would use. I tried googling it, but was not able to find any definitive answers.
Thank you in advance,
Heather
-
Indeed, if you want to whitelist a list of Google IPs, we'd be talking about a TON of IPs. To my knowledge, there doesn't seem to be a public list anywhere.
I'm afraid there is no good answer for your question.
Your best bet might be experimenting with an self-hosted Analytics package like Urchin.
-
Hi,
The reason we require the IP addresses is that we have all internet access completely shut down, so there is no way for our site to send out a call to Google Analytics each time a user loads the page unless the IP address of the google servers have been added to our whitelist, therefore allowing data out from our network to theirs.
I did a bunch of research after initially asking the question back in November and it apparently there are no specific IP ranges for just Google Analytics related servers (they are just part of the overall server farm). We would need to whitelist well over a 100,000 ip addresses based on the ranges I found.
Thank you,
Heather
-
Yes, I think we need this clarified as there are two things to be considered with Analytics - depending which method you want to use to verify your site you may need Googlebot to have access. There is another option in this case though - you could simply turn off the firewall, verify the site and then turn the firewall back on.
Of course Keri is quite right in that there is no need for crawlers to access the site for Analytics to work once verification has been completed as it uses javascript to send information from the browser.
The other question to be addressed though is "do you want any of the pages behind the firewall to be indexed?". If the answer is no, then the question will have been answered by the previous comments.
If the answer is yes, then you would need to whitelist the entire range to give googlebot(s) ongoing access.
Sha
-
Can you clarify if you're talking about Google Analytics, or about the google bot crawling the site itself?
-
I don't believe this is generally a problem, because traditionally googlebot doesn't use javascript that would trigger GA in the first place.
-
Hi Heather,
I think the closest you would get would be to run a Whois lookup for google.com, which will show you a series of IP address ranges that are associated with the domain.
While it will not give you the specific addresses for Analytics, it will also ensure that you are not blocking any of the various googlebots responsible for crawling, whatever job they do

Hope that helps,
Sha
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is Local SEO in Google Analytics (Organic Source)
Recently, I saw "Local SEO" is mentioned as the organic source. Can someone please tell what is this and from where Google is fetching data for this source?
Reporting & Analytics | | Kevin.Monks0 -
Google Analytics shows most referrers as "Direct" -- What are some better tools?
Very often Google Analytics will show 50-90% of our referrers as (direct) which is not very helpful. Are there other tools out there that will provide a clearer breakdown of what other websites are sending us our traffic? Specifically, I want to be able to be able to tell who are the top traffic referrers to my top performing pages on my site for the last 30 days. (I want to be able to study this on a per-page basis.) Thanks in advance!
Reporting & Analytics | | Brand_Psychic0 -
Google Analytic - Is it possible to see which organic keyword triggered goals?
Hi, I am trying to see which of my Google organic keywords triggered my goals? In GA I click > Conversion > Goals > Overview > Source Medium (This then says where my goals came from but when I click Google / Organic it just brings me to the overview page of my organic traffic). Is it possible to see which organic keywords trigger goals?
Reporting & Analytics | | AdvanceSystems0 -
Localhost:4444 Showing Up in Google Analytics
Hello All, Lately in my Google Analytics account I have noticed a referral source labelled: localhost:4444 The number of visits is really high from this source, but I have no idea (no clue!) what it actually means. Can anyone shed some light on what this is about? Should I be creating some sort of filter to screen out this as a referral source (assuming it is not legitimate)? Many thanks in advance. Cheers!
Reporting & Analytics | | Robert-B0 -
How to remove unwanted dynamic parameters from a URL in Google Analytics
Hi, Would really appreciate some help with this. I have been experimenting with RegEx to achieve this but as I’ve never used it before am currently failing miserably. We have conversion pages i need to set goals for that are formatted as below: https://www.domain.co.uk//Application_Form/(S(ewhbqp5cki0mppuzukunkqno))/enterCardDetails.aspx I need to remove the (s(xxx)) section from the URL as rather than one pages i currently have thousands of unique URL's. What’s catching me out is that as it’s not a URL parameter I can’t discount and as half way through can’t just do head matches etc to /entercarddetails Help would be much appreciated. Thanks.
Reporting & Analytics | | Sarbs0 -
What is s.ytimg.com in google analytics?
My clients GA reports 273 visits from s.ytimg.com. I go to the site, it doesn't exist. I googled it, there were some code with s.ytimg.com in it, but nothing I could understand. Anybody have an idea where this comes from?
Reporting & Analytics | | endlessrange0 -
AW Stats vs Google Analytics
Hey Moz Community, I am looking to get opinions on the best practice for analytics/traffic analysis. From experience I know that AW Stats reads high and Google Analytics reads low for traffic for reason in this article http://www.smartz.com/blog/2009/01/23/analytic-confusion-%E2%80%93-awstats-vs-google-analytics/ It drives me a little nuts how far off both are for some pages. I have one article that shows 100 views (GA) and AW stats shows 5 times that number of views. Any suggestions or systems you recommend? Thanks
Reporting & Analytics | | johnshearer0 -
Google Analytics Admin account not allowing us to add other users?
Our Google Analytics Administrator account is not giving us access to the User Manager, and because of that we are unable to add users; have you ever ran in to a problem such as this, if so what was your solution. Thanks a Billion impressions, Vijay E2qE9.jpg
Reporting & Analytics | | vijayvasu0