Google VS Yahoo VS Bing & Onpage Optimization in 2011
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I was just wondering if someone could point out to me any known differences between these three search engines. I feel like i have been spending a lot of time optimizing for google, but don't have much of an idea of how to optimize for yahoo or bing. Do you have any up-to date article links or tips/advice?
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Good SEO practices apply for many search engines so if you do things by the book you should do well in all of them (unless we're talking about specialised ones). Bing and Yahoo run on the same engine so you should see similar or same results in both. Google, however, brings so much more traffic that we're internally not even looking at traffic at other individual search engines and instead treating it all as a) Google and b) "Other search engines".
More specific to your question, a good starting point would be to go through this:
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Personally, I optimise for Google and do very well in Bing and Yahoo without having to try. There are subtle differences but at the end of the day, they all want the same thing.
The same for all of my customers - there is such a small amount of traffic that comes from them, that I am not going to potentially ruin Google rankings in order to get slightly better ranking in the other two.
Andy
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