Sponsored Directories & Blog Posts
-
In your opinion, is it worth paying for sponsored links in directories like http://www.dmegs.com, rather than the standard free links?
I'm also curious about sponsored posts on Blogs (such as http://www.lovemydress.net/blog/sponsors/) where links are dofollowed, but clearly marked as sponsored.
Will Google penalise me for purchasing these links? Are the links de-valued in any way?
-
Just wanted to leave a quick note saying that SEOmoz has upgraded our Link Directory! You can view a post Cyrus wrote with more information about the directory update and link building via directories at http://www.seomoz.org/blog/seo-link-directory-best-practices
-
After sitting through some of SEOmoz webinars and other SEO videos, I gather that search engine technology has advanced to the point where certain sites will get treated differently than others when it comes to linking. Google does have a policy of nofollowing paid links (ads) and does "try" (was the word used by Matt Cutts) to identify sites that sell links and deal with them accordingly. So if the sites you're talking about are selling links, and I don't mean membership that allows linking, it stands to reason Google could catch on, which makes your investment a rather risky one. I would pass, but I'm a really conservative white hat guy.
-
Hi cmaddison, did one of these responses answer your question, or do you still have more questions? If you could leave a reply or mark a helpful answer, that'd be great!
-
yes, as links devalue as they iterate through the page as I understand it. This depends on how much it cost to be sponsored. Also if you have many, many pages of links, usually sponsored links are on the first page and therefore not so deep that SEs can't find them.
-
Sponsored links on directories may mean that you get up a category or two from normal (from /cat/sub-cat/location/site to /cat/ say) and as such more likely to get indexed on that site.
Sponsored posts may have the blog they're on devalued or links not pass juice but really shouldn't be a big risk (in so far as getting a penalty) to you, but may end up being a waste of money.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I change Yahoo directory listing?
Years ago an old employee put us on Yahoo. The information is no longer correct and I have no idea who put us on or when. Does anyone have a suggestion? Or an email to contact yahoo?
Link Building | | EcommerceSite0 -
What are the best guest blog sites around?
Im not talking outreach software or anything like that but more along the same lines of myblogguest. Id like to know which ones you have actually used and your opinion, there are tons of them out there but most are spammy cr+p
Link Building | | therealmarkhall0 -
Blog snippets on home page
Mozzes, We're running a real estate portal in which we have a pretty good news/blog section running on wordpress. It's placed into our LAMP site on a dash from our root URL: www.ourportal.com/news/ To attract traffic via our landing pages we publish article snippets from the blog, linked to the complete articles. What would be the optimal SEO here to lead the spiders to the orignal content? Follow, Noindex? Best Johan
Link Building | | PropertyPortal1 -
Large Paid Directories - Still Worth It?
Hi, So we've heard all the updates from Google lately: don't get involved in buying links, link networks etc etc. My question is, does buying a link from one of the traditional large directories get penalised by Google? If I was to buy a link from Best of the Web - http://botw.org/ - would this be a waste of time? Would I get penalised? If we are only buying 2-3 high value links for our site from very high quality directories, do you think this is fine? I'm asking because BOTW is having a sale today (tomorrow US time), half price submission. Thanks! Edit: Paid directories such as this are still featured on SEOmoz - http://www.seomoz.org/directories - so I'm thinking they still have value if used sparingly?
Link Building | | bradkrussell0 -
Are links in sponsored articles juicy?
Hi There I've been offered a sponsored article in a national newspaper that can contain up to 3 dofollow links. Something similar to this http://www.express.co.uk/posts/view/271282 The question is would this be seen by Google as a paid link (which it is really I guess) and thereby pass no link juice? It's pretty expensive so don't want to get it wrong. Any thoughts gratefully received!
Link Building | | mou0 -
Web directories
is it any point anymore to build links from web directories. Does google consider web directories anymore? Thank you awesome Mozzers! Vijay
Link Building | | vijayvasu0 -
No-Follow links on clients blog?
I have a client who has a blog with a side bar on each page, in the sidebar there are various links to the site, as well as links to some of his partner sites. I was looking at the recently updated open site explorer, and noticing that their domain authority is way down, a good amount below their competitors as well. The total links compared to the linking root domains is ~3000 to 200. So my question is 1. How can I gain on the domain authority front? (more diverse links?) And if so, 2. Should I no-follow the links on their blog so they don't have hundreds of pages with the same links (most internal) on there site Thanks,
Link Building | | USHoleInOne
Nick0 -
Directory Listing Quality
Have any of you ever purchased a directory listing with Absolute Directory (http:www.absolutedirectory.com)? I was thinking about suggesting it to some of my clients since it was inexpensive, had a good domain authority (58), moz trust (5.81), and didn't seem to be filled with any ads or obtrusive content. Any thoughts? Is this to good to be true? Regards - Kyle
Link Building | | kchandler0