Links from Real Estate Websites Link Page, Do or Don't?
-
It seems that real estate sites have at times been under heavier scrutiny from the search engines. But real estate agents get networking, which makes acquiring those links a little bit easier. Plus with localization of search, I think real estate sites may give off a good GEO scent.
Should SEO's go for links from real estate websites?
Does a reciprocal link devalue said links?
-
Good example. If there is a business case to do it offline then it should be allowed online.
-
I would think that actually a lot of local resources could be relevant for a real estate site to have. The OP is part of a pest control firm. If they did termite inspections, that would be a very relevant link from a real estate agent. Same for a moving company carpet cleaning, housecleaning, etc. Anything that might be used when someone is moving in or moving out. Even if I were a coffee shop, I might team up with an agent to do a welcome gift basket for the people moving into an area (to get them familiar with my brand) and see if there was a way to get a link in a local recommended business section.
Note that this is hypothetical -- my business is model warship combat boats, and I really can't think of a good tie-in with real estate there without stretching things a whole lot.
-
There's quite a few sectors that have a bad rep SEO wise. Real estate is one of the ones where it's because the competition is very tight. However I think this is primarily the reason, the competition. Other sectors that receive attention (adult dating, poker, pornography, forex, mlm affiliation) are usually because they're competitive and packed to the gills with black hats. So, that said I wouldn't consider Real Estate a 'bad neighborhood' like the aforementioned. At the same time though, I wouldn't bother grooming links with them unless I was specializing in Real Estate SEO.
-
I would go for the link but not the reciprocal link. On devaluing the link, it all depends on if the site is relevant to yours.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Gained a number of new 'do-follow' links - Good or Bad?
So, my client's site is on a subdomain of the parent site and there were a number of links previously pointing to the subdomain site from the main site which were all no-follow so were purely for referral/traffic benefits. Around the end of February, the main site changed all the links to 'do-follow'. Is this likely to have caused the decline we've recently seen in organic traffic to the site and a drop in rankings? I'm curious as to how that could have affected the site as we didn't know and have only just found out about it but I'm not sure how to show that it's led to a decline. Any help is appreciated!
Link Building | | soapmed1 -
Do affiliate links to Amazon product pages boost those pages in the SERPs?
From casual observation, I believe that affiliate links to Amazon product pages, move those Amazon pages up in the SERPs. Does anyone else have an opinion on this? Philosophically, I think that affiliate links should not be counted in the rankings, even if they have not been nofollowed. I think that Google and other search engines should be filtering these links because they are compensated. Thanks for your thoughts.
Link Building | | EGOL2 -
Best Methods and Tools for Monitoring your Website's Backlinks
Recently, I've launched two websites. I want to make sure I'm doing a good job monitoring our link building efforts. I'm see a lot of tools out there to supplement my use of Open Site Explorer. What I want to know is what tools I should be using to monitor my links? My ultimate goal would be to have the data to track the number of links I'm adding a month so that I can use it for reporting. There is another layer. Because the sites are new, OSE is actually not reporting any links found. I can only find reported links through Google Search Console. Any advice? Is this something where I will just have to wait for everything to get indexed?
Link Building | | JasonKhoo0 -
Spam links in spam analyses tool: Referral page doesn't exist anymore
Hi, I have the following problem: The spam analyses tool in MOZ gives me a few links with a spam score of 10 and 9. I want to remove those links and try to contact the webmaster before disavowing the links. I read about being careful with too much disavowing. Unfortunately removing the links isn't possible because three different reasons: The page/subdomain of one referring website that should have a link to my website doesn't exist anmymore (compliance.ikkiesvoorverandering.nl/). The website http://ikkiesvoorverandering.nl does exist, but is almost empty and there is no possibility to contact the webmaster. What do you guys recommend to do in this situation? Any experience with this problem? On another website (with again no contact option) there is a link who directs to a former website, which has a redirect to my current website. I have no Google search console on that old website anymore. Does that make it impossible to disavow the link? What are other option to remove this link? The website that comes up in the spam analyses tool is pretty much empty (http://veensma.jouwbegin.nl/). How can I delete a link from an empty website? Any thoughts? I hope someone can help me with this, Would be glad to here from you 🙂 Lars
Link Building | | DPA0 -
Linking strategy between my websites
Dear all, I am quite new in SEO and I am very confused about linking strategy. I have several websites proposing proofreading services in French and I don't know how to link them together so they get the best chance to have a good ranking. What strategy would you suggest ? Thanks a lot for your help, Yafiz
Link Building | | Yafiz0 -
I'm hiring a link building company - need help choosing
I asked this question before and got mixed feedback. Companies vs. Freelancers. Well I have a couple questions here. At a certain point it is definitely worth going in house, but what about the knowledge that we could gain from working with a big agency? Does that really add any value? Can I hire a freelancer and trust him as much as a big agency? or vice versa? Can I hire an agency and trust them as much as a freelancer? I have also been advised to make sure they offer competitive / site analysis as a first step, AND inform you of exactly how many links they plan to build per month, how much time they will dedicate to you and your account, expect turn around times, and light strategy details that they would likely use. Thanks for any help! TA
Link Building | | TylerAbernethy0 -
Is there any tool in/or out of SEOMOZ where we can check anchor texts for internal/external links for a website?
I just want to check anchor text of all the links for a specific URL within a website
Link Building | | merkal20050 -
Would you suggest submitting a website to a travel platform which gets backlinks from link farms?
The website of the travel platform is well designed and looks serious - without any adsense or suspicious links on it. So does the email newsletter of them. But I checked the domain in OSE and saw not less links which came from more or less linkfarms with very often the same anchor text. Would you suggest your customer to submit on the platform?
Link Building | | petrakraft0