Keyword selection and search counts
-
I am a new pro member and have noticed that a lot of my keywords are very similar.
i.e. "piano movers Atlanta" vs. "Atlanta piano movers" vs. "piano movers in Atlanta"
Is there an accurate way to see search counts for each of these terms do determine which one I should target? Does anyone have any recommended tools or strategies?
-
Thanks for the input Oracle. I used these piano terms as examples but I am still in a small local niche market. We provide pool table services to the Atlanta and Metro-Atlanta areas such as pool table moving, recovering, etc.
We've got some really good organic ranking and good bit of authority but it has been difficult to gauge which terms to use (i.e. pool table recovering vs. pool table refelting).
-
Thanks for the info guys. It will definitely come in handy!
-
Wow. That must be one of the lowest keyword diversity industries that I have seen!
If I had a site like that I would put my big effort into getting into the local search results.
Then I would start working on the organic.
I would hit adwords heavily and get some catchy ads above the SERPs. I would be looking for smart, strong, experienced, gentle with thousands of successful moves who is going to take good care of my precious instrument!
-
Hi Bryan,
When keywords look similar as you indicate, use phrase and exact match with specific attention given to exact match.
I use broad match when I'm having trouble drumming up keywords.
Once I get a semblance of keywords as you've indicated, I resort to exact match to tell me what specific phrases generate the traffic.
A quick look at local exact matches tells me [piano movers atlanta] generates the most at 140 searches, followed by [atlanta piano movers] at 58 and [piano movers in atlanta] generating 0. However, [piano movers atlanta ga] brings back 22 results.
-
I've tried this a few times but I often get a "not enough data" response under the search volume headings.
-
http://pro.seomoz.org/tools/keyword-difficulty
This tool can be used to compare up to 5 keywords
It will tell you what keyword phrase people use most & all sorts of good stuff.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Live Search tool for text on websites
Hi everyone, Does anyone know of an online scanner / search tool that will do a live check for the occurance or a word or phrase on a website? I know you can use Google's site:domainname.com <word phrase="">but that is only checking what Google has in its current index for that site. I am looking for a tool that will do a live scan and search (i.e. as at the time) and then return a list of occurances it has found for the word or phrase.</word> Thanks in advance for this. Peter
Keyword Research | | crackingmedia0 -
Longtail keyword definition seems fuzzy?
So we all know about longtail keyword vs. short tail. However, it seems that the definition is a bit inconsistant. Some people say longtail keywords are keywords that get very low amounts of traffic, others that they are key phrases with 2 or more words. And others add to this that they have high conversion rate but describe specific features, product, service, model # etc. In an ideal model I suppose all of these things would be true. As keyword length increases, traffic tends to decrease, keyword is more specific pointing at features, model#, specific product etc and therefore the conversion rate is a bit higher as well. However, the data isn't a perfect curve. I will see keywords that get 18,000 searches but have 4 words. And then I will see single word key phrases that get <10 -20 searches a month. What am I to consider these? Its like they fit half the criteria. Any comments on this would be helpful and appreciated. I suppose the real question I am after is - it seems like the real definition of a long tail keyword cant be any of the above traits of a long tail keyword. How do you really define a long tail keyword in all circumstances (without it being this subjective idealized definition based on a perfect model) and where would the keyword circumstances (lots of words but high traffic, and low traffic but 1 word) fall in the graph? Center?
Keyword Research | | eastco0 -
Include Location in Keywords?
I understand Google's local search automatically searches keywords with the location you are searching from. For example if I'm searching from Calgary and query "best shoe repair", Google knows I'm searching from Calgary and presents Calgary based results. I'm using Google's new Keyword Planner tool which allows for city based search results, meaning I don't have to include "Calgary" in the keywords I submit. The question I have is should I be attaching "Calgary" to my keywords for on-page optimization, and why or why not? Any help would be greatly appreciated!
Keyword Research | | reidsteven750 -
Organic Search Visits Rapidly Decreasing?
Last week i had over 2000 organic pageviews and this week i have 0 Could this be an error, how could this possibly happen?
Keyword Research | | briananglin0 -
Page keywords
How many keywords should the home page of a Real Estate site be optimized for?
Keyword Research | | bronxpad0 -
Question about keyword analysis
I am working on a keyword analysis for a range of keywords. I want to target these keywords in the Denver market. I know if you search google for something like "IT Support" and you are located in Denver it knows where you are and caters the results to be more Denver IT Support oriented. I did notice that those results are different than if you search for "Denver IT Support" My pages are optimized for the Denver market and the keyword like "IT Support" but I am a bit confused on how I should be doing my research into keywords. Should I be putting Denver into all my keyword analysis research even though I still want to rank for just the keyword when they are searching from the Denver area. I hope this all makes sense. I guess I just need some guidance on how to deal with the location specifics of my keywords. Thanks in advance for any help.
Keyword Research | | ZiaTG0 -
Best Keyword Research Tool
Can anyone please recommend the best keyword research tools available, we specialise in the travel industry and struggle to find new keywords as the more niche ones always show no traffic searches in the google keyword tool so it is really difficult to make a judgement. We know from google analytics that some niche keywords really are useless and while they are no. 1 they generate no traffic. I hope you can help Thanks! Andy
Keyword Research | | iprosoftware0 -
Keyword domain names
My two best key words are "gps tracking" and "vehicle tracking". For the Irish market I have got the two domain names: www.vehicletracking.ie www.gpstracking.ie Have a very poor landing page on www.vehicletracking.ie and just redirecting www.gpstracking.ie to our site. I am wondering what I should do thie these two assets? Should I be running them as micro sites? re directing them? Or something else? Let me know what you think. Andrew
Keyword Research | | fleurya0