Pagerank updates and expectations
-
My site (http://www.bluedotlandscaping.com) has recently been redone. Although I have been online for about 9 years, we have never before done SEO. My Google PR is 0. With a lot of work the last 3-5 months we have gotten a MozRank of 3.55. (DA 26 and MozTrust 4.36)
What do you think are reasonable expectations?
Does Google update often?
Is a jump from a PR of 0 to 3 reasonable?
If my site does go to a PR of 3, will I see a noticeable change in my keyword rankings?
Thanks for your help.
Rich
-
"Does Google update often?"
Google unrolls minor algo updates roughly every two weeks.
"Is a jump from a PR of 0 to 3 reasonable?"
Maybe this will help you conceptualize what PageRank is and how it behaves: http://www.mattcutts.com/blog/pagerank-sculpting/
"If my site does go to a PR of 3, will I see a noticeable change in my keyword rankings?"
Since PR is only one value in the overall ranking algo, the answer to this question depends on how strong your other signals of authority and relevance are in comparison to those competing for the same keywords.
-
Hi Rich,
PR is frustrating, isn't it? It looked like Google gave us a definitive, all-in-one metric to determine the value of our pages--but it just doesn't cut it.
Honestly, I just use PR and Mozrank (which is much better) for competitive analysis. Focus on the following instead:
- Tracking your ranking for desired keywords
- How much traffic your site receives as a result of #1
- How well does the traffic convert (i.e. are you getting customers from the traffic?)
These are the metrics you want to care about over the long haul. Who cares if you have a PR of 0. If you are getting 300% more paying customers this year, that's what counts!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Now that Google is no longer publicly displaying Page Rank updates, how will this effect Moz's ability to calculate DA and PA?
Hi, How much more important do you guys think that Moz's Page Authority and Domain Authority metrics are going to become now that Google has stopped giving people public access to a site or pages Page Rank? And how accurate is PA and DA as a measurement in comparison to Page Rank..so for example if I was seeking a guestposting opportunity and saw a site as having a PR of 4....if I now looked to Moz's Page and Domain Authority metrics instead...would that still give me equivalent information on the strength of that domain and thus make a judgement on whether it will be a worthy site for a guestpost.. I guess what I am asking is, how close is now looking at Moz's metrics (ie. a third party company) to the info on PageRank that was being updated by Google themselves? Also will the lack of updated public PR info from Google effect the ability for Moz to calculate PA and DA?? Look forward to your replies on this,
Industry News | | sanj50500 -
Is big Penguin update on its way
Just wondering, whether these updates have got anything to do with the next and the biggest Penguin update - Penguin refreshes and the launch of Disavow Option seems to be a bit correlated. It appears that Google might be testing its algo and the Disavow Link is launched so that website owners who might feel frustrated that their websites are wrongly affected can use this tool to exonerate from the penalty. Any thought?
Industry News | | Debdulal0 -
Google Releases Penguin Update 1.1
So what affect is this playing on you guys? http://searchengineland.com/google-pushes-first-penguin-algorithm-update-122518 It was not to nice to me... Why over the holiday Google, why!? -Chenzo
Industry News | | Chenzo0 -
How good is Guest post after Penguin Update ?
Hello 🙂 , You agree or not but 90% of guest posting is done for Link Building, we have seen several blogs on SEOMoz or more trusted SEO Sites that talk about Guest blogging. Everyone recommends guest posts with good content (Unique ofcourse) , valued content & linking to related websites. I have been doing Guest posting for many of my clients but from last 2 months, we got good success too (That is most of our content was approved) . Our writers did great job writing quality content, authoritative subject, providing do's & don'ts, tips, pros - cons etc. Though I have been trying to link to our direct URL instead of anchor text, or long words or name of our business not our main kws, just to be on safe side from Google. Sites where we posted guest post were minimum home page rank of 2 & seomoz's domain authority 30+ , so we know that our guest posts are not on junk sites or blogs. To be honest we have received around 35 guest blogs in one month (All unique content, never spun) linked on above topics, anchor links like I said above - other than that we have not done too fancy for link building, we paid attention to our social media, brand building, inbound marketing recommended by rand fishkin http://goo.gl/64VB5 & we never participated to buy link, buy guest post, buy any likes on fb etc... Still our ranks are not improved actually our ranks has dragged back, we have been doing SEO from last 4 yrs but we never did black hat, our website content is 10 times better than websites in front of us, our titles are unique and advice to human, but our competitors ahead in ranks talk to engines. Our website is up & running from 1993. That is too old and our service is top class. We used to rank well in most competitive words for yrs but new websites came in and started to outrank us. Now situation is this that - websites ahead of us are brands or microsites. I understand Google favors brands but that doesn't mean we are doing anything against Google. We have been practicing guest blogs from yrs but frequency was less. Now question is - Is Guest post worth, bz it is for link (ofcourse with good content) and Google say don't work for link. This is big dilemma We make good content and we need credit for that and link is credit which everyone wants. After penguin update things has started more worse than before. So modified question is - Is guest post worth after penguin update ? Thank you for taking time to read this & I look forward for ongoing discussion on this & I hope leading industry people will participate here, especially those talks and post about guest blogs. -Sunny.
Industry News | | sunny.popali0 -
Google's Current Wave of Updates (4/24 edition)
Edit: Someone beat me to the punch, here is the thread: http://www.seomoz.org/q/google-webspam-algo-update-24-4-12 Let's just discuss it there. So Google has said they are doing another wave of algorithm updates that could impact anywhere from 3-5% of SERPs. I saw it here: http://searchengineland.com/google-launches-update-targeting-webspam-in-search-results-119295 http://googlewebmastercentral.blogspot.com/2012/04/another-step-to-reward-high-quality.html Has anyone seen any changes? I've heard from a few friends that their sites are bouncing all over the place, which seems to happy a lot during these updates. We might not actually know the fallout for a few days/weeks/months. I saw a few of my smaller sites take a hit, but most of mine have stayed the same. Anyway what do you guys think? Sometimes an update like this can be a wake-up call to people who think they are doing white hat stuff but may be pushing the envelope a bit too much. Thoughts?
Industry News | | vforvinnie0 -
Google Webspam Algo Update 24/4/12
Having just checked our clients rankings 95% have not been affected, in fact many have moved up rankings. 1 or 2 have had big drops 😞 Who has been effected by this? The forums are full of people talking about sites being floored from the serp's. it will be interesting to follow the aftermath of this and get some insight into what exactly has changed!
Industry News | | ifluidmedia0 -
Huge Hit and Bouncing Rankings Since Panda 3.3 Update?
Has anyone else seen rankings bouncing all over the place since the end of Feb? A client's site is for the term hcg which I know is controversial but we were in 3rd or 4th for the past couple of months until this update. Now for the term "hcg" the rankings are bouncing from the twenties to over 100 multiple times a day. I check them throughout the day with non personalized search, rank checker, etc to just try and keep updated. I have never seen rankings bounce around so much after an update and am wondering if this update is somehow effecting these more controversial search terms. Since The end of Feb our traffic has almost dropped in half due to the drop in just the "hcg" term ranking We have been cleaning up the site, updating lower quality content, blogging frequently and trying to build better links for the past couple months of working on the site.The problem is there have been a few other previous SEO companies that worked on the site and I don't know how much black hat tactics were used. Any insight or suggestions on this would be appreciated, we are all scrambling to try and recover from this.
Industry News | | Netmark0 -
Google Panda 2.5 Update?
On Sunday 18th Sept I noticed a huge drop in our rankings for keywords that we were doing extremely well. Majority of the keyword SERP positions for our main targetted keywords were #1 and #2. These have all drop the bottom part of first page. Other new keywords we were targetting had climbed very well (some hovering just below top 10 and some in top 10 of Google UK SERP. These have all completely dropped off. Although analysing the site thouroughly (both on-page and link profile) it doesnt appear to have any issue significant enough to cause a penalty. From Monday 20th Sept (everybody back to work) the threads here http://www.google.com/support/forum/p/Webmasters/thread?tid=76830633df82fd8e&hl=en&start=5760 and http://www.webmasterworld.com/google/4364389.htm seem to be buzzing over unexpected SERP drops and increases. By that I assume Panda 2.5 or at least some form of update taken/taking place? If anybody know of the reent heavy fluctuations which seem to have started in the weeken or have experienced unexpected positions increaes/drops, I would be very interested to hear/read from you. Cheers, Mo Raja
Industry News | | MoRaja0