Help With Analytics Data
-
Hello,
I'm seeing the following Analytics data for some of my keywords:
Multiple Visits
Pages/Visit: 1
Avg Visit Duration: 00:00
% New Visits: 100%
Bounce Rate: 100%
The data is the same on all "affected keywords".
What is going on and how do I fix it?
Thanks for the help!
-
I think it may be important to state that the only real "ding" is within your Analytics. Google does not use Analytics data in its search algorithm. So if you are monitoring bounce rate for that purpose, worry not.*
More than likely we're looking at a tracking anomaly of some kind, that, at its very worst, is throwing off your Analytics data.
- I might add that the "bounce rate" that DOES influence the search algorithm isn't really bounce rate, but dwell time. See what Duane Forrester wrote about here: http://www.bing.com/community/Site_Blogs/b/webmaster/archive/2011/08/02/how-to-build-quality-content.aspx
This metric is calculated internally by the search engines, and does not cull from Analytics data. Additionally, it is one of thousands of signals that influence ranking, and likely a relatively small one overall.
-
What was occurring was a one day snapshot of a page bounce. What was throwing me off is the 00:00 time on page.
The data was from one day, so the pages with no time on page and 100% bounce rate did not have time to gather more looks and influence the data accordingly.
I did not know that Google does not count time on page if the person bounced from the page they entered - no matter how much time spent, content read, page scrolled etc.
Unfortunately, the page may be highly relevant, but we get no credit for time on page and we get dinged for a high bounce rate.
-
Just to add to my endorsement above:
This is the sort of data irregularity that happens when tracking isn't installed properly. Perhaps somehow the snippet is on some page twice? Difficult to say, and could be many things.
What Sean suggested is where I'd start too. Isolate that traffic that matches this pattern and view by page.
-
The feed manager says they didn't touch anything in our Analytics account.
He added that they have the same type of thing happening in their Analytics account as if it was a "normal" type of occurrance.
Doesn't seem normal to me, so I'm hoping someone knows what's going on.
-
We've got a company managing the feed for us and we're feeding Google, Bing and The Find. On a side note, The Find is worthless.
I'm sending our feed manager an email now with a screenshot of the data.
-
How did you setup a product feed and where is it being pushed to?
-
Just thought of something else. We're also set up with a product feed.
-
Hi Sean,
We've got an ecommerce site on CMS.
I thought Analytics was installed properly - perhaps not. I've not seen this before.
The keywords are random and widespread. I'm in Traffic Sources>Sources>Search>Overview
My finger hovering over the panic button is developing a hair trigger.
-
First questions to ask are what platform is the website on and are you sure analytics is installed properly? I like to get those out of the way first before you start to dive into more info.
And is this isolated to specific pages these keyword landing pages?
Run a custom report in google analytics by landing page with filter only containing those affected keywords
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Structured Data Mark Up Helper 404?
Whenever I put our URL into markup helper, it returns not found 404.
Technical SEO | | RayflexGroup
I've tried this for different pages, different categories and it all returns the same "not found 404" - I did also trial other websites to see if it was an issue with the markup helper but everything returned fine.
Has anyone else had this issue or know how to resolve?0 -
Title tag not showing on google? Please Help!
I've read the FAQs and searched the help center. My URL is: http://www.webygeeks.comI have updated title tags of my client's website 10-15 days ago, still the title on google is coming as the company name 😞 Why so??Description is correct but title is incorrect, can you please recommend me something guys?Also, i am wondering why the google cache is showing date of september 5 and we have changed the titles around 10 - 15 days before that http://webcache.googleusercontent.com/search?q=cache:P45GOiHRaIUJ:www.webygeeks.com/+&cd=1&hl=en&ct=clnk Really appreciate your suggestion.
Technical SEO | | lvp11380 -
Is adding reviews to your site using schema structured data markup considered duplicating content?
A client of mine whats to add reviews from other sites such as Judys Book and Yahoo to their site. (Yes the actual content of what was posted in the review. They are proud of what their clients are saying). I am not sure if using schema mark up and including the review body on the clients web site was safe or would it be considered duplicate content? Is there a "good practice" for this? Any assistance or suggestions are welcomed. Thanks!
Technical SEO | | mgordon0 -
No crawl code for pages of helpful links vs. no follow code on each link?
Our college website has many "owners" who want pages of "helpful links" resulting in a large number of outbound links. If we add code to the pages to prevent them from being crawled, will that be just as effective as making every individual link no follow?
Technical SEO | | LAJN0 -
Help needed regarding managing client expectations - tricky situation
I will try to explain the scenario as quickly as possible and my hope is that someone can share their opinion on how they would move forward. I was introduced to a local business owner who said he wanted help with SEO. Upon looking at his current online marketing, I saw he had 2 current sites promoting the same local business (martial arts instruction / classes). Why he had two sites? He said it made it easier for him to dominate in Google. Red Flag #1. Upon doing a quick site audit, I found a ton of problems with the existing site. Black text on a black background, keyword stuffing in title tags, non-canonicalization, no xml sitemap, no Google analytics installed...on and on. In addition, the site did not really have a good look to it graphically. I told him that I recommend a fresh new site using Wordpress and that we should build the content with the focus on explaining the benefits of the classes. He agreed and we began development of a new Wordpress site from the ground up. We built a sitemap, wireframe, nice design, etc. The site looks much better and we got rid of a lot of the technical problems with the site. The problem is this: Even though the new site is technically better based on On Page analysis, it is not showing up anywhere in the Top for localized keywords. The site has been live for about 2 1/2 months (March 1). I made the mistake of telling him that in a lot of cases in the past, I was able to build a new site for other clients that would rank well for localized searches based on On Page optimization alone. This is not happening for him with the new site. The new domain is relatively new (less than a year old) and has no links at all at this point. I recommended that we do a 301 redirect from his existing domain to the new one but he is skeptical and I almost can't blame him. The client is not paying me to do any SEO. The contract was to build a new site that would be built with best SEO On Page practices (Title Tags, Header Tags, Meta Desc., XML Sitemap, canonicalization, etc.) I hesitate to post the links to his existing site and the new one we built but I can see where that may shed some more light on the subject. If interested in taking a look, please send me a message. I guess the two questions are this: 1. Is it reasonable for a site to rank well for a localized non-competitive term based on A scores of on page analysis? 2. What harm or foul is there in doing a 301 redirect from the old domain to the new one and then reverting back if he decides that the move hurt his rankings more than helped? Thanks.
Technical SEO | | bluelynxmarketing0 -
I need help on web page load time, its very bad!
Note: This is KILLING my customer experience. Here is my webpage: http://www.stbands.com Here is a speed test that may help you (look at the poor ratings in the upper corner) http://www.webpagetest.org/result/110628_MW_Y8CQ/1/details/ I have an F on "Cache Static Content" - anyone know how I can fix this? Also, it is a e-commerce website hosted through core commmerce. I have some access to code but not all of it. Some of it is dynamic. However, if you tell me specific things I can forward it to their very awesome tech department. They are very willing to work with me and are now considering implementing a CDN after I schooled them. Any help is greatly appreciated. Don't be afraid to get very technical - I may not understand it, but the engineers there will.
Technical SEO | | Hyrule0 -
Is there any issue with using the same structured data property multiple times on the same page?
Im working on implementing structured data properties into my product detail pages. (http://schema.org/Book) My site sells books and many books have both a 13 digit ISBN # and a 10 Digit ISBN. Should I apply the itemprop "isbn" to both of them or just the one with higher search volume? Some books also have multiple authors, how should I handle that?
Technical SEO | | myork07240 -
404 help
Hello all, firstly let me apologize if this is the wrong place to ask this question. I have a site www.promptresponseaccidentmanagement.com which gets a 200ok when checked for crawl issues, however pages such as /whiplash-injury-compensation-claims.php , /road-traffic-accident-compensation-claims.php and quite a few more return a 404. That's fine (usually) as I can quite happily fix that most of the time. However if you actually go to those pages in your browser, or click through to them on any part of the site you will see that they are in fact not redirecting to a 404 and everything is fine!? Any body got any ideas? Best H
Technical SEO | | haydyn0