Link Building after Google updates!
-
Hello All,
I just wanted to ask the question to start a discussion on link building after the Google Updates. I haven't been very proactive lately with regards to link building due to the updates and not wanting to get penalised!
Are there any link building trends/techniques people are using since the changes?
Thanks,
seo_123
-
The one word answer to this will be ‘ware the white hat’
Actually Link Building is a creative game so the limit to link building is your creativity… but here are my recommendations or you can say the type of links that I prefer to build.
- Build Relationship
Research and find the list of people who are active in your industry they can be bloggers, influencers, business owners, review writers and many… try to reach out to them and build strong relationship as this will help you while you will ask out for links to them.
- Manual Reach
This is hectic but somehow you have to do that no matter what… try to build quality content on you website and reach out to relevant websites and people and request link (while being creative)
- Guest Blogging
Reach out to bloggers and offer them to write about relevant topics for FREE.
- White Papers
Research and create a link worthy white papers and allow your target audience to download it for FREE. Usually the FREE get more natural links
- Launch a Contest
This will help you cater new eye balls and if you contest is interesting and informative at the same time you will defiantly going to get links from bloggers and even magazine sites.
- Press worthy Activity
Introducing a product, major changes in business models or anything that is Press worthy will be helpful to get more and more links from Press websites…
The ideas are endless… all you have to do is to put down all of them on the paper and see what is possible for you and what isn’t
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Inbound Linking
Hello, I manage a company that owns a bunch of schools (20) websites. They would like to create on each website a page which shows their schools in all the locations. Will this be ok as far as white hat practices and inbound linking?
White Hat / Black Hat SEO | | brightvessel0 -
Unrelevant links
Hi there, In my website, There are lots of unrelevant/unnatural links coming in Google Search, we have removed it Through Remove URLs option, Also Cleared All Spammy backlinks, made website Content Cleared , But still it gives us unnaural links,, because of that our website rank loosed. We have also Disavow that All links, But Still not got any Solution, Can any Buddy Suggest Where We are making Mistake? any body can help please?? Thanx in advance
White Hat / Black Hat SEO | | pooja.verify040 -
2015 Bing Disavow, should i copy and paste from Google?
So I just submitted my 2nd disavow file to Google, but what about Bing? I know i would have to submit one url at a time, but is it worth it? Is it safe yet to submit the same file from Google? I know Bing measures quantity of links and submitting the same file might hurt my rankings, but anything new in 2015?
White Hat / Black Hat SEO | | Shawn1240 -
How do you check if a website has a link network (From the same C Class)
Hello Mozzers, I'm conducting a link audit and I see a red flag for one of my guest blogs i did in 2012. let's say the IP of the website was 62.658.62.9 Little did I know that the blogging website is a link network with the same content on each IP via it's specific C class: 62.658.62.9 62.658.62.10 62.658.62.11 ETC... How does one find a website to blog on and check to see if they have a blog network or better yet, see if there is a similar distinction of duplicate sites based on its C-class?
White Hat / Black Hat SEO | | Shawn1240 -
Disavow links leading to 404
Looking at the link profile anchor text of a site i'm working on new links keep popping up in the reports with let's say very distasteful anchor text. These links are obviously spam and link to old forum pages for the site that doesn't exist any more, so the majority seem to trigger the 404 page. I understand that the 404 page (404 header response) does not flow any link power, or damage, but given the nature and volume of the sites linking to the "domain" would it be a good idea to completely disassociate and disavow these domains?
White Hat / Black Hat SEO | | MickEdwards0 -
Spammy Links (from .ru) pointing to my domain! How to deal with it?
Hi all, We run an e-commerce store - I am just looking at the apache logs and I am finding a lot of spammy links that have been referrers to our pages - when I check the links, I cannot find our URL in an HREF on their page so I presume they may be using some country based cloaking? These are the domains that are targeting specific pages on our site:
White Hat / Black Hat SEO | | bjs2010
http://3xru.ru/
http://saldoconsult.ru/
http://euro-casino.ru/casino/
http://delaymoney.maroderi.ru/
http://intimhot.ru/ How to deal with this? Our site is about cookware and they seem to be pointing these links to very specific products and categories. Never seen anything like this before, help would be appreciated. Thanks, B0 -
Google Penguin for non-English queries?
Does anybody know if non-English queries were also 'hit' by the Google Penguin update? All Penguin horror stories out there are from sites focusing on English queries, and in some (Dutch) industries I'm monitoring, some sites with spammy backlink profiles are still ranking.
White Hat / Black Hat SEO | | RBenedict0 -
Google Sand boxed?
Since early March I have been slowing moving up the SERP for my site http://amplereviews.com/. At around the end of March I have reached the top 5 rankings for every keyword I had targeted. Maybe a week or so later the keywords I have been targeting disappeared from the rankings. Now I am here today stuck in the ~600s for at least 2 weeks. So have I been sand boxed? And If so what should I do? PS. My rankings on Yahoo and Bing are still in their usual range. Domain is 3 months old.
White Hat / Black Hat SEO | | Blaze4Fire0