Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why did my site go from 1,000 Impressions to 0 impressions over the past couple days
-
so we have been doing a lot of reconstruction our website the past couple days with our navigation and moving stuff around. Now bare with me because i am a noob to SEO and i am still learning. But we went from a steady 800-1000 impressions everyday to a 0 since the first. you can check out our site here:
Not sure if its because we are moving stuff around or what. But we can notice that our conversion rate has dropped and we have had traffic but no conversions and no orders. Is what we are doing bad or is this normal?
-
Yeah i will go ahead and check my tracking code, Maybe it is that.
Also with my conversion drop should i change it back to the way i had it? or just leave it and wait for everything to catch up and for people to get use to the new navigation?
-
Can you clarify where you are at. You say you have 0 impressions, but also that you have traffic. That seems contradictory.
If it is 0 - as in absolute flatline the first think I would check is your tracking code. If you have server stats as well maybe check one against the other to make sure that you don't just have a tracking error. However your pages are indexed and you have google analytics tracking code in place, so a total flat line in traffic seems unlikely.
Check your top entry sources from before the drop. What were your top terms - what pages were they panding on. Are you still ranking for those terms? Has the URL changed (in which case maybe redirect from the old one), if not how do the new and old pages compare.
I've often seen an initial conversion drop when sites are changed around - even when the changes are big improvements. On sites where you have a lot of repeat visitors this can be because people are used to the site as it was.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Trends Data Weird Since 1/1/2022
I am finding several instances of weird data drop offs on Google Trends at 1/1/2022. It seems like it's for data associated with a type/category as opposed to a search term. Here are some examples of "search interest" dropping suddenly off to next-to-nothing for prominent brands. Patagonia / clothing company Lands' End / clothing company Carhartt / workwear company Example screenshot.Capture.PNG Does anyone know what the cause of this is? Has Google stated anything directly about why the data suddenly changed so significantly?
Reporting & Analytics | | LivDetrick0 -
Zero '0' Total Visits
Hi. One of the properties in our account has been reporting zero '0' total visits for the past few weeks. The other properties aren't affected. Is there a reason for this or is this an issue on the Moz side of things. Thanks!Moz Zero Visits.PNG
Reporting & Analytics | | rh-digi0 -
Page Speed or Site Speed which one does Google considered a ranking signal
I've read many threads online which proves that website speed is a ranking factor. There's a friend whose website scores 44 (slow metric score) on Google Pagespeed Insights. Despite that his website is slow, he outranks me on Google search results. It confuses me that I optimized my website for speed, but my competitor's slow site outperforms me. On Six9ja.com, I did amazing work by getting my target score which is 100 (fast metric score) on Google Pagespeed Insights. Coming to my Google search console tool, they have shown that some of my pages have average scores, while some have slow scores. Google search console tool proves me wrong that none of my pages are fast. Then where did the fast metrics went? Could it be because I added three Adsense Javascript code to all my blog posts? If so, that means that Adsense code is slowing website speed performance despite having an async tag. I tested my blog post speed and I understand that my page speed reduced by 48 due to the 3 Adsense javascript codes added to it. I got 62 (Average metric score). Now, my site speed is=100, then my page speed=62 Does this mean that Google considers page speed rather than site speed as a ranking factor? Screenshots: https://imgur.com/a/YSxSwOG **Regarding: **https://six9ja.com/
Reporting & Analytics | | Kingsmart1 -
PDF best practices: to get them indexed or not? Do they pass SEO value to the site?
All PDFs have landing pages, and the pages are already indexed. If we allow the PDFs to get indexed, then they'd be downloadable directly from google's results page and we would not get GA events. The PDFs info would somewhat overlap with the landing pages info. Also, if we ever need to move content, we'd now have to redirects the links to the PDFs. What are best practices in this area? To index or not? What do you / your clients do and why? Would a PDF indexed by google and downloaded directly via a link in the SER page pass SEO juice to the domain? What if it's on a subdomain, like when hosted by Pardot? (www1.example.com)
Reporting & Analytics | | hlwebdev1 -
Same person on my site, every day, for over 6 months??
I watch my Google analytics real time while I work and for the last 6 months, I've had one person on my site consistently during every Monday to Friday. It's only the home page there go on, it never shows they look anywhere else. But it's starting to concern me a little since it's been going on for so long. Does anyone have an idea what they could be doing? I do my own SEO, there is no one else working on my site. Thanks in advance!
Reporting & Analytics | | Coppell0 -
Www.googleadservices.com/pagead/conversion_async.js what is this url doing on my site?
Hello Guys, I am using google tagmanager and i have configured adwords in tag manager now what i find is that this link - www.googleadservices.com/pagead/conversion_async.js showing on my homepage not in view source but when i do inspect element at that time it appears. So do you think after using google tag manager still i need to use the given link? Thanks, Raghu
Reporting & Analytics | | raghuvinder0 -
Find Pages with 0 traffic
Hi, We are trying to consolidate the amount of landing pages on our site, is there any way to find landing pages with a particular URL substring which have had 0 traffic? The minimum which appears in google analytics is 1 visit.
Reporting & Analytics | | driveawayholidays0 -
Bing Won't Index Site - Help!
For the past few weeks I’ve been trying to figure out why my client's site is not indexed on bing and yahoo search engines. My Google analytics is telling me I’m getting traffic (very little traffic) from Bing almost daily but Bing webmaster tools is telling me I’ve received no traffic and no pages have been indexed into Bing since the beginning of December. At once point I was showing ranking in Bing for only one keyword then all of a sudden none of my pages were being indexed and I now rank for nothing for that website. From Google I’m getting over 1200 visits per month. I have been doing everything I can to possibly find the culprit behind this issue. I feel like the issue could be a redirect problem. In webmaster tools on Bing I’ve used “Fetch as Bingbot” and every time I use it I get a Status of “Redirection limit reached.”. I also checked the CRAWL Information and it’s saying all the URL’s to the site are under 301 redirect. A month or so ago the site was completely revamped and the canonical URL was changed from non www to www. I have tried manually adding pages to be indexed multiple times and Bing will not index any of the sites pages. I have submitted the sitemap to Bing and I am now at a loss. I don’t know what’s going on and why I can’t get the site listed on Bing. Any suggestions would be greatly appreciated. Thanks,
Reporting & Analytics | | VITALBGS
Stephen0