Our site is showing up #1 for most terms with a blended local listing, but no longer in the organic listings
-
...after some SEO updates were made. While I am ecstatic about a #1 local listing, I am concerned that we aren't getting that second organic listing on even the top 50 results!
Besides improving the content and SEO on the inner pages with the hopes to get them to rank, does anyone have any suggestions for what we are doing wrong?
We (dm-remodel.com) are ranking well for things like "ann arbor kitchen remodeling" and "ann arbor bathroom remodeling"
Thank you very much for any help!!
-
Hi Megan, You are not alone in being puzzled by this. Here is what has happened. You have not lost your organic rankings - they have been subsumed in your blended/local ranking. If you look closely at your listing, you will most likely see how it is a blended listing. Some elements connect directly to your website - whereas others are going to 3rd party data, such as a Google+ Local page.
So, your previous organic strengths have helped you in attaining this highly desirable blended/local result. Way to go! In times past, it was common for dominant businesses to be able to achieve both a local pack listing and an organic one (or even a couple of organic ones) on the same page of the SERPs. This is no longer typical, and most businesses will have either a blended/local listing or an organic one - but not both.
Even if you were the only bathroom remodeler in Ann Arbor, chances are that you would get a blended/local listing for your business and that other spots on the page might be made up of a few of your citation sources (such as your Yelp profile) and that Google might pull in other stuff from further away (sometimes in really wonky ways such as showing an auto dealership for a search for a plant nursery!). It would be uncommon these days for you also to have internal local pages linked to from your site, beyond that blended/local listing. Not saying it never happens - it's just really uncommon.
You should feel really good about your achievements, and to make you feel a little better, check out Dr. Pete's super post on heatmap studies for local listings:
http://www.seomoz.org/blog/eyetracking-google-serps
In that post, you will see how eyes are often drawn to the local listings, rather than the organic ones. So, things are going well for you! Congratulations!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my image Alt Text showing up under my URL and title on the Google results page?
I just realized this happened 😞 I optimized this page over a week ago. I changed out the old image on the page, along with the Alt Text. Now I see this when I do a search for it. No Beuno. Can some one please tell me how I get rid of the alt text in the result. many many thanks in advance. http://thumannagency.com/business-insurance/contractors-insurance Contractors Liability, Work Comp Insurance in Dallas, Texas ... <cite class="_Rm">thumannagency.com/business-insurance/contractors-insurance</cite>Your page is not mobile-friendly.Dallas, Texas Contractors Insurance. Contractors Insurance Quote. General Contractor working on a roof in Texas. Thumann Agency specializes in providing ...
Image & Video Optimization | | MissThumann0 -
Local Really?
I've asked this question before and got some strong advice ( I think ) but the results have been not so strong. I'm looking for advice on local. I have this profile: https://plus.google.com/u/0/114370561649922317296/about That I need to rank for "austin wedding photographers" and I have yet to figure out a way to get it to move on the map results. I understand these things take time, but its been a couple of months, and as far as I can tell, its still ranking on page 10 of the "local results" (meaning you search for austin wedding photographers, then click under the map listings to see Google Maps with the listings to the left.) Furthermore, all my organic competition for the most part is now on the local results and the map is ranking higher than all but one organic. Suggestions would be a huge plus. Last time some folks analyzed the google plus local page and gave some tips. Since then a few things have happened. 1. I notice most of the Google Local listings that come up on page 1 in the map have a similar page when clicking "more info." They mostly have a map as their cover photo on their listing. 2. Google has merged my Google Places and Google Plus Local account so that when you click "more info" on the listing (on page 10) it takes you too the branded Google Plus Local page. I like this, but it worries me that most of the high ranking pages don't have this. 3. I have added a Geo Sitemap to Google Webmaster tools but it doesn't show as indexed yet. I understand this can take up to 6 weeks? Does this help? It came when I bought Yoast SEO Local and generated KML files. 4. The address for Google Plus local is real address of a home, so Google doesn't show the specific address. I used to have a mailbox center as the address but was advised to fix that. I have sense changed the address on as many sites as I could (Yelp, YP, Superpages, etc.) 5. Do I need an address on the website? The client does not want her home address listed anywhere for privacy reasons. Hope this is enough information for someone with knowledge to help. The website is ranking first page (3 or 4 organically) for the terms I need for the most part but Local seems to be stronger. Thanks in advance.
Image & Video Optimization | | jonnyholt0 -
Google Local pulling incorrect business name
A client mistakenly put her business name in one of the directories with "In" after the name for" incorporated". She wants to remove the "In" because it just looks weird, but we cannot figure out how, its showing up in google local too now. She did update her infousa listing but that didn't help.
Image & Video Optimization | | handsun0 -
Should You Geotag Pages For Local SEO?
If so can where do I insert the geo tag? I want to do this for a landing page in a different city, and i've simply put the Geo tag in this landing page. Is this right? Help, NEWBIE!!!
Image & Video Optimization | | Buzzwords0 -
Video Site Map Question..
Hi ! It's really good guide... I have few questions... We own ecommerce site. we are in process of building videos realted to our niche. I'm planning to host videos like this 😆 www.ecom.com/videos where videos folder i m going to manage with wordpress and wordpress has plugins like :- http://wordpress.org/extend/plugins/wordpress-video-plugin/ I am planning to host video on youtube and vimeo. as both will have same videos. which service provider i should use for my own sitemap... we know both can rank in google and my ecommerce site too.. Keeping SEO benefits and traffic in mind. what should i do... Thanks vinku
Image & Video Optimization | | vinku0 -
What drives the position of the local pack in a google SERP?
I have noticed that sometimes search results appear above the local pack, and sometimes the local pack is right at the top. What causes this? is there a way to induce it?
Image & Video Optimization | | adriandg2 -
No option to claim listing in Google Places: country-wide issue
Hi, All! We were trying to advise a client about local SEO, and we ran into the issue of - their Google Places pages (yes, they have several, that's a separate issue) are "unclaimable." Meaning - up at the top of the page there is neither a "Edit this page - Business Owner?" heading or a "Edit this listing - Owner-verified listing" heading. When you try to claim it independently using the phone number (all pages have the same phone number, but different addresses), Google gives you "No address found for this phone number" and the option to now add a new page, which is not quite what we're looking for. This is an Israeli location, and this appears to be an issue with a few other random Israeli pages I checked (I saw pages with neither heading option). But a number of the Israeli pages have "Owner-verified listing." How did they get it? Any help would be much appreciated. Thanks! Regards, Aviva
Image & Video Optimization | | debi_zyx0 -
Is there an easy way to see how competitive a local search term is?
Is there a quick and easy way to see how competitive local search terms are? I am looking at helping my clients show up on the local search results. Some times all I have to do is claim a listing and they move right to the top. Sometimes I claim a listing and nothing happens so I get links and I get reviews and it takes awhile. I want to be able to put an accurate price point on the service I am offering. I have looked at the search volume and it hasn't been the best indicator because some industries are more competitve than others. Any help or suggestions would be appreciated.
Image & Video Optimization | | jimmyseo0
