How to mass change Title and Description of a website
-
Hey , I recently landed a client and his website has a lot of pages. After running a diagnostics in SEOmoz it seems like a lot of them dont have titles and descriptions. Also the ones that have titles and descriptions are not well optimized.
I want to change/create titles and descriptions of this website but the problem is it has got 1000s of pages. So I was wondering is there an automated way of doing this?
Thanks a lot in advance.
Regards
-
Hi Priti,
If your website is CMS driven, then can take help of your programmers to automatically fetch title and description from the content for each page.
But make sure to have unique meta data for each page, as each page will have different information so would have different headings as well.
Meta data plays a major role in asking people to click on your website while they are searching for product/services you offer. You title/Description must be manually crafted and appealing enough to force people to click on your website
Besides, if you think that those pages are not important or less important and would really not help you in generating traffic/ qualified traffic so you may choose to block those pages with the help of Robots.txt.
Besides, in case case of static HTML site you don't have much scope you will have manually update all the pages or block with robots.txt.
Hope it helps
-
It depends of your CMS, and duplicate Titles and Descriptions won't help you much.
You need to talk to your developer and see if they can implement an automatic system for Meta Information i.e. [keyword/s] | [call to action] | [brand]
Sorry that I couldn't be of much help!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Category Descriptions if Category Pages are Noindexed?
I have noindexed my category pages. Do I still need to write a description for my categories? I am using the plugin SEO Content Control to see what I can spiff up but I don't want to waste my time. Thank you!
On-Page Optimization | | dealblogger0 -
How To Change Wordpress Category Title
My categories are indexed and I want to change the category page title. At present it just defaults to the category name but I want to set a different page title. For example I want the category to be 'Motor Cars' but I want the category page title to be 'Buy Motor Cars - New And Used'. How can I do this?
On-Page Optimization | | SamCUK0 -
Title and Url Agreement
In the case of trying to hit a wide taxonomy, is it better to keep your title and URL in agreement, or to vary them slightly for exact search matching. For instance this blog post which has the following url: http://www.simplifiedbuilding.com/blog/build-your-own-standing-desk/ has the title "Make a Stand Up Desk - Better Working, Longer Living" The ideas is that build and make are similar words and "stand up" and "standing" are also similar. So what is the better way to go?
On-Page Optimization | | CPollock0 -
Multible Dublicate Titles & Descriptions
Hi, I reviewed a site for a client recently and noticed when I produced a crawl report (SEOmoz) that there were thousands of pages with the same content. This is because the developer added a ticket booking system which has a page for each day up to 2017 (5 years). I see in my campaign monitoring that this results in 9,445 duplicate content errors. The site is only 3 months old and has a Google PR of 4 and is ranking reasonable well for main keywords. Just wondering if there is a way to fix this or should I leave it. Is it eventually going to result in problems?. I cant see these pages when I view the server with FTP - perhaps they are dynamically created. Pat
On-Page Optimization | | Patff0 -
Missing Meta Tag Description
I have received a number of missing meta tag descriptions on my website. They all are with the comments to posts and it says /feed at the end of most of them. What is causing this error??
On-Page Optimization | | haveuheard0 -
Meta descriptions
Hi, I have placed meta descriptions in a CMS for a client and afterwards checked with the SeoMoz tool "Page elements" that these are embedded correctly. However when checking the SERP for certain pages Google has "composed" the listing from other content than the meta description. What may be the reason, and how to avoid this?
On-Page Optimization | | vibelingo0 -
A good title for each page on my website.
Dear SEOs, I know these facts: a) not more than 70 chars b) relevant to the page subject - probably best keyword at the beginning My problem - should I rebuild the current structure of my titles which is: Main Page keywords (in my case 4) | domain name - Main Page Sub-page - one click from main page keywords (again same 4) | domain name - Sub Page Name (or as you like Category Name) Specific page with an article / content keywords (again same 4 as on any other) | domain name - category name - title of article same as used in tag To be more precise, should this title be changed for following pages: Sub Page - where really it's page that let's you chose particular subjects (there will be few article for each subjects) so should the keywords be changed to - "chose your category" Specific page with an article - should the category name - title of article be completely removed and first part of title which at the moment contains same 4 keywords used on main page be replaced with keywords specific for the content ? To be honest I find those titles at the moment bit confusing and sort of illogical. But since I can't really change anything in the code I would like to know what's the right way before I keep pressing on the programmer 🙂 Thanks.
On-Page Optimization | | lolskizz0