Removing decent PA and PR pages?
-
I currently have some html pages that have camtasia videos demo-ing our products; however, these videos are WAY outdated and we no longer want to maintain them. The are only videos, no text at all is on the page.
The pages have an average page authority of 40 and mR of 4.
Should I just remove these pages or should I create a redirect to the homepage or product page?
Or...?
I have roughly 30 or 40 of these types of pages.
Thanks for any help.
Mike
-
"... the main thing is conversion and getting them into someplace valueable for them and you."
Well played Brian. That is the perfect way to think about it.
Thanks for your help.
Mike
UPDATE: By "getting rid of" I just mean we are not going to link to them internally and that the videos themselves will no longer exist. We plan to either redirect those URLs to either product pages or to pages requesting a demonstration.
-
Oh, I see, that does make a difference.
What kind of relationship do you have with the partner websites?
I wouldn't remove the pages. Can you archive all of the videos into one page, create a video sitemap, redirect all the existing URLs to that central archive, and then add a Hero video or slideshow at the top encouraging visitors to check out the new content? If you're still getting traffic from customers to those pages, the main thing is conversion and getting them into someplace valuable for them and you.
UPDATE: just read in another comment that you're getting rid of all videos on the site. That's an inhouse decision but I must say if you abandon all of these pages don't sacrifice the link juice, at least redirect the URLs to the homepage.
-
Eventually we would like to create a YouTube channel or something, but right now, those videos are from like 2007-ish... so they are wicked outdated and provide no relevant content to new or existing customers.
I am starting to think that 301ing them to the product pages may be the best option.
Thanks for the info.
Mike
-
The backlinks are from our partners linking to the videos. Roughly 15 partner links per video and there are roughly 30 videos or so.
The highest ranking page linking to one of those video pages has a PA of 21 and mR of 3.2... so nothing too crazy cool.
That is why I was wondering if I should completely remove the pages, forcing the partners to update their websites to our new and better content. I personally think that from a customer standpoint, if they are on a partner page, then click on a link, expecting to find a video, and instead am redirected to a product page, that is not really what I was wanting to see... you know?
But I don't know the impact of removing 30+ pages that have decent PA and mR from my site?
Thanks,
Mike
-
Here is the entire story:
- we had these videos on our site demo-ing our product
- partners of ours linked to these videos, giving the pages decent page rank
- we removed all links to them from our site once they became obsolete
- some of our partners still link to those video pages
We are planning on creating new, unrelated videos in the future and putting a transcript on those video pages is a stellar idea.
I also just checked Google Analytics and it looks like we are not getting any resonable traffic from the video pages.
Do you think I should redirect these video pages to the applicable content pages or just remove them, forcing our partners to update their sites?
Thanks,
Mike
-
Should I just remove these pages or should I create a redirect to the homepage or product page?
It's possible that 95% of the visitors to your site are coming in through these videos. Now, that number is probably too high but... maybe it's only 20% of your traffic but 90% of your new clients.
Best to learn how valuable they are, you might change your mind.... and if you put a transcript on those pages I know you will get LOT more traffic.
-
Shrugs Why not upload them to You Tube do a 301 to your You tube Videos, and Monetize the videos?
or
Just 301 them to the most relevant pages/articles on the site.
If that's not possible, the home page should be ok since it sounds like your site is well established.
-
What kind of backlink profile do you have on these pages?
If you have no high-relevance links to speak of, just redirect the pages to the most relevant category or product page. If you have relevant links that pass some value to the domain, build the pages up with fresh content, deprecate the video, and update the meta and sitemap.
-
We are also getting rid of the video index page. We plan to remove all videos from the site.
-
Do you have a videos index page ? Do you have other videos that you maintain ? Is there another video you can redirect to ? To me, I think it might make sense to redirect (301) these pages to the videos index page. That makes most sense to me rather then a 404 or a redirect to the homepage if you really do need to delete these videos.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can Anyone Recommend a Web Page Automated Tagging Solution for Large Sites?
We're looking for a way to automate content tagging on our site with a pre-existing solution/software/tool. This is mainly for content organization and to better establish internal linking connections for a large site. We work with Adobe Creative Suite.
Content Development | | ari_seo0 -
Hi, on SEO article submissions, do I only include the link to the page I am trying to promote or is it best practice to also include a link to home page or parent page?
Good day. I am writing articles for submission, I would just like some help with the page structure. Do I only include the link for the page that I would like to promote or is it advisable to include other page links, such as home page or the parent category too? Any help would be appreciated
Content Development | | thebedguy0 -
Followed all on-page rules no listing for target keyword :(
Hey guys, long time Moz user, first time forum asker. I recently went all out and tried to create above and beyond blog content, while also making sure to keep it SEO friendly. The page is indexed but does not show anywhere at all for the target keyword. Here is my article URL below. http://blog.storitz.com/2016/04/75-moving-tips-preparing-packing-beyond/ I checked it on the onpage ranker on MOZ and got a B. Here are some theories on maybe why it's not ranking at all. It got knocked for keyword stuffing. Although my page has tons of content and the keyword density is at a reasonable rate, I still used the keyword 22 times. Another is my wordpress automatically set my robots tag to "Noodp". Wanted to get some feedback and see if there is anything you guys might have some insight into before I start making adjustments here. Appreciate it in advanced!
Content Development | | Storitz0 -
Pages and categories with the same name?
I manage a wordpress based site that is needing to under go a site architecture overhaul. the site is christ.org and one of the problems is it has 89 pages but really only 4 are navigatable (not a word apparently). The site also has over 400 posts so categories and parent pages are both definitely needed. One option is I convert a lot of the pages into posts, but would that happen to break any links pointing to those pages turned posts? Or another option is to keep the pages and posts and create a bunch of subpages, then I would most likely end up with similarly named categories and top level pages. I would guess the name of the category needs to be unique from page titles right? And not just unique but very much differentiated than any page title (not posts but page titles). Maybe what I need to do is convert the pages that are not really unique into posts and put them in the category it fits with. And then keep those that are unique as top level pages. The architecture needs some serious work I think 🙂 Any help would be greatly appreciated.
Content Development | | ThridHour0 -
What happens if use PR release as a guest blog article?
What happens if use a PR release as a guest blog article on someone else blog as we want to distribute PR as many places as possible? Thanks
Content Development | | Rubix0 -
Google RSS Feed News Feed To Inner Pages
Ive been working on a large ecommerce website that has thousands of pages, although we are working on adding custom content daily to the largest pages, we have "defaul content" with dynamic tags matching search query. Someone recommend we add a google Rss feed where they can also add some type of tag. Is this a bad idea? Ive asked in the past but my main concern is issue with duplicate content, It would be next to impossible to have all pages filled with custom content. Any help much appreciated!! Thank you!
Content Development | | TP_Marketing0 -
Services Page vs Page For Each Service Offered
Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer... Read so many blogs right now that I can't remember where I saw it
Content Development | | JamesFx0 -
My WebSite has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similiar but unique content ) to be listed?
My Web Site has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similar but unique content ) to be listed? Example: http://www.womenshealthcaretopics.com/pregnancy_week_12.htm http://www.womenshealthcaretopics.com/pregnancy_12_weeks.html
Content Development | | docjamesmd0