Ranking top 3 with Geographical Keyword but not on 1st page without it.
-
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword.
What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not?
Thanks for your feedback!
-
Hi SpeakCreative,
As of January 2010, Google stopped showing truly local results for queries like yours: web design memphis. Designers, SEOs and other marketers were hit with this filter and it has never been rescinded. Because of this, when you're dealing with a query like yours, you are likely actually dealing with an organic SEO issue, rather than a Local SEO one. Because or this, the answer to your question lies in competitive analysis of the competitors who are outranking you, to discover where they are surpassing you. Then, the task will be to make a greater effort than they have.
In other words, there isn't going to be a simple answer to a question like yours. The answer will be discovered via a close analysis of who is ranking and why.
-
Yes a well optimized Google Places page can have a huge impact on getting local query traffic.
Hope you get it worked out. Good luck!
-
@essdee Thanks, I will let you know how it turns out.
-
@essdee Thank you for your feedback. We do have a places page, the keywords are in the title tag and the geo info is all in the footer. I suspect the issue lies within the Google Places Page, something we are working on now.
Thanks again!
-
Do you have a Google Places account? Is it their website or their Google Places listing that is ranking for the keyword? Do you have "Web Design Memphis" or a similar phrase on your homepage title tag? Do you use that phrase on your site?
I've found including all of the geo information in the footer generally works well. Creating a link between your Google Places account and your web page could help as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why Do Some Organic Search Terms Not Rank a YouTube Video?
I have a video that is number 1 in the video search terms that is very well optimised and quality backlinked. Yet it does not rank in the organic results. Anyone any idea why, or what to do to achieve this? Many thanks in advance
Image & Video Optimization | | WSIDW0 -
Google+ Business Page Location Problem
I run a business in the St. Louis area. Oddly, St. Louis is broken up into more than 100 municipalities. Google keeps listing my plus page by the small municipality I am in within St. Louis, which limits my ability to show up in the St. Louis local search results. However, other businesses in town are being listed under St. Louis instead of their municipality. Any ideas on how to change this? When I go in and try to change it myself, it just stays the same. Thanks, Steve
Image & Video Optimization | | BardolLawFirm0 -
Local Targeting without the city’s name
Here’s an interesting one for you guys: We show up on page 1 for “Edmonton web design,” (our website is http:web3.ca), however when you search for just “web design” in our city, we don’t seem to show up at all. I know Google is now placing a higher percentage or local companies in a search. So my question is: how can we show up better for a local search that is just “web design”? Does this just come down to domain authority & content or are there other key local factors at play?
Image & Video Optimization | | Web3Marketing870 -
Should You Geotag Pages For Local SEO?
If so can where do I insert the geo tag? I want to do this for a landing page in a different city, and i've simply put the Geo tag in this landing page. Is this right? Help, NEWBIE!!!
Image & Video Optimization | | Buzzwords0 -
I understand that in addition to video sitemaps, a transcription of a video, if presented properly will help google and may help SEO. I cannot find information on the basics to add transcription properly to a page. Advice or direction appreciated.
Looking for guidance or information on the nuts and bolts of how to use transcriptions with video.
Image & Video Optimization | | hughman0 -
Video Rankings and Optimization Issues
I have noticed for some pages of the site I am working on that I see the video that is posted on that page ranking a lot higher than the page itself or the page does not rank at all, just the video. I'm curious to know if these two can technically be competing for rankings and if Google sees that the page does not need to rank because it chooses to put the related video into the SERPs. Also, has anyone seen any differences in the way videos rank based on where it's hosted (youtube, wistia, etc)? I would think this is common sense not to but still unsure, is it bad practice to keep videos hosted on multiple sites (currently I am adding videos on a new host, but have not deleted the old ones on Youtube yet)?
Image & Video Optimization | | Hakkasan0 -
How to Track Traffic from Google Places Pages
Hi, Is there anything I need to do in Google Analytics to setup tracking for traffic coming to a site via it's Google Places page? I can see some traffic from maps.google.com in the Traffic Sources > Referring Sites report, but it does not appear to marry up to the data reported in the Google Places dashboard. Thanks
Image & Video Optimization | | WCR0 -
Ranking Penalty in Google Places for Primary Cell Phone Number?
Say a business runs out of a home (so, technically, the address of the business has a land line). But the business owner works outdoors all day long and so really runs his business off his cell phone. Is it OK in Google Places to list the mobile phone as the primary contant number, and list the home phone as a secondary number? Or will Google penalize the business's ranking in local search results for using a cell number as the main number?
Image & Video Optimization | | keethgee0