Disavow Anchor and EMD
-
Lets say you have an legitimate EMD for a domain that is a ecommerce site with reasonable content. The site traffic was cut in half by Penguin. You think one of the main reasons that you were hit is old SEO black hat link building with Anchor that is exact match.....The catch 22 an exact match achor is the EMD. I want to disavow some of these old black hat backlinks and obviously I will nuke the ones from the spammy sites first and see what happens.
What about the backlinks that have achor of emd.com (the company name and as it so happens a valid EMD) or just EMD. If the hit is coming from every single link becuase they are all exact match becuase that is the proper legit match and not some attempt to game the system......What the heck do you do?
I get the War on spammy EMDs but I hope the legit ones are not hit even more. For one thing google should just have this ironic creteria for excluding EMDs....if they are running AdWords....they are 95% spam sites.....I love the irony of that one. I am betting lots of these mange to still get listed.
-
The traffic was cut in 1/2 with Penguin. The link profile sucks but I am working on it. I guess I will start by disavowing the obviously bad site and give it a few weeks. The thing that is puzzling is the few good links we have will be exact match anchor becuse the name of the site is an exact match. This is the EMD delima.
-
I'd see how many links, but also how many C-blocks they are comeing from (the SEOMOZ software will provide this). Also it's recommended that aggressive exact match anchor text can have an adverse effect, but it's not clear how many links you speak of or whether the link profile is varied (e.g. locations, c-blocks etc). If you do have reasonable traffic levels, you should not be too worried. Recently I read around 0.6% of EMDs were affected (I read this somewhere I trust but can't remember exactly).
As for AdWords, that's a different story.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Having some problems with understanding how to properly use anchor text for my keywords' better rankings. Please help!
Hello, Last week I did some work on my website's inner pages linking and some of my highly ranking keywords fell down as a result. I guess I did something wrong, please help me figure out what exactly was wrong! Here is the example of what I did. I put a link to the page that ranks for 'Thermador repair Brentwood' here: http://www.ifixappliancesla.com/blog/2016/09/12/appliance-repair-brentwood/ I put exactly same anchor text, 'Thermador repair Brentwood'. For my blog posts, I use Yoast plugin, so when adding the link, I received the message "You are linking to another page with the focus word you want this page rank for. Consider changing that if you truly want this page to rank." While this one's ranking, 'Thermador repair Brentwood', didn't fall down, others did. Could you please confirm if my understanding is right and I'd better not use the same keywords on two or more pages? If yes, what is the best practice for linking to the pages that are not in the main menu? Let's say, I decided to do blog posts for the areas my appliance repair company serves and to optimize those pages for respective keywords. So, I have pages like "Appliance Repair Service in Brentwood" (which is optimized for "appliance repair brentwood" keyword), "Appliance Repair Service in Beverly Hills" ("appliance repair beverly hills" keyword), etc. I thought that the best way to link to them is to put the same anchor texts: "appliance repair beverly hills", etc. But it looks like the best way would be to use the anchor texts like "Beverly Hills", "appliance servicemen in Beverly Hills". Please tell me if I am right? Any explanation, advise or referral would be much appreciated! Thank you!
Link Building | | kirupa0 -
Disavow Links - how do you know if it's worked?
I asked another SEO company to analysis my link structure (as I was too busy!) As I was flat lining on some work I was doing. They said I potentially had an algo penalty and that i need to do a disavow , even though I had no messages from Google saying I had unnatural links. stupidly I agreed to the disavow. Looking at Webmasters tools it seems they've submitted a bunch of links. Since they've done this traffic dropped by 60%, ranking dropped massively. In google Webmasters all the links which are meant to be removed are still showing. How do I know if the actual disavow has been done? And should I do a reconsideration request? Even though Google hadn't flagged an issue ??
Link Building | | Cocoonfxmedia0 -
Should you do a disavow even if you don't have a manual penalty?
If you are working on a website which has a history spammy links, but no manual penalty by Google... is it still worthwhile to still go through the link removal and disavow process? Thoughts appreciated.
Link Building | | Gavo0 -
Ranking Riddle: Too many anchor text links, or not enough of the right ones???
This question is about one of my ecommerce sites (www.BestDryingRack.com) which is ranking really well for one of it's money words, and not at all for the other. See the attached screenshot for a quick overview of the riddle we are facing.... Looking at the "Anchor Text" tab in my MOZ Campaign or in Open Site Explorer would lead you to think that I have WAY too many links with my #1 money phrase. (clothes drying rack, or laundry drying rack, as they are synonyms). And since my product page doesn't rank at all for that keyword, that's what I thought too. (My home page does show up on page 3 or 4 when Googling clothes drying rack) On the other hand, my #2 money phrase (umbrella clothesline, or outdoor umbrella clothesline) has it's product page ranking quite well in the middle of the first page of Google results. Digging deeper into the links spreadsheet from Open Site Explorer shows that most of the links are NOFOLLOW (which means they don't really count, right?) As the screenshot shows, here is the breakdown of links that count: FOLLOW links with Brand and URL anchor text totals 17 FOLLOW links with #1 money phrase anchor text totals 10, with only 1 to proper product page FOLLOW links with #2 money phrase anchor text totals 3, with all 3 to proper product page So the riddle is... Can we improve the ranking of the #1 money phrase by just getting a small number of matching anchor text links to the proper page? (making it like #2's situation) Or do we also need to get rid of some of the 9 links with the #1 anchor text that are pointing to the home page? (since the home is outranking the proper product page for this phrase) BDR-anchors-040614.jpg
Link Building | | GregB1230 -
When/ What Links to Disavow?
We have an older website started in 2000. We have thousands of backlinks which we believe are hurting us. Starting with Panda our site has been devastated, traffic wise, from a million + page views a month to 1/3 of that now. We've never solicited links, never paid for them, they just happened. It seems every "search engine" and spammy site on the web has links to us. Hundreds if not thousands from sites like , 29searchengines.com, 55 searchengines.net, and on and on.. 1. How does a site know when the links are harmful?
Link Building | | foodsleuth
2. How do you know which links should be disavowed? Thank you0 -
Google Disavow File Update
Is there any specific format to update the Disavow file? Also if I submitted the file a months ago, and need to update it now... should I leave the old 'excluded domains' or should I remove them? Lets say this is what I have: How would you update it? #explanation from to Google went here... and ended here.
Link Building | | dhidalgo1
"domain:exampledomainalreadysubmitted1.com"
"domain:exampledomainalreadysubmitted2.com"
"domain:exampledomainalreadysubmitted3.com" Thanks for your input0 -
To disavow or Not to disavow is the question?
OK, I have done some analysis of my site and it seems quite clear that I have been hit by Penguin and this is largely down to my link building strategy. My question now is; 1. Do I try to undo the damage by disavowing toxic links I have identified, or 2. Do I just accept what is and ensure that from here on in I follow natural backlink acquisition? Thanks
Link Building | | UnderMe0 -
Backlinks From Press Releases - Should I Disavow Them?
About 2 months ago, I published a press release through PRWEB with a link back to my website of course. Now it must have been one of those morning where the coffee wasn't strong enough as my website already has a Penguin penalty I'm trying to get lifted. The intent wasn't to spam the web but rather to gain some traction in the business hosting world. Like I've said, the coffee must've been too weak that morning as it didn't even cross my mind to see if I could "nofollow" the links in the press release. I just hit the submit button... As I'm in the process of submitting a disavow links request to Google, I'm wondering if I should include the URLs to copies of those press releases? I mean, there's no way I can find all those links as it was submitted not long ago. Google and link tools will keep discovering other copies of the PR for months to come probably.
Link Building | | sbrault740
