Surge in Yahoo! organic traffic?
-
Recently a domain I manage shot up in rankings for many industry related keywords in Yahoo! It only lasted for two days, but durring that time we saw about 300% increase in organic traffic. Durring that time we were spending a lot of money in paid ads. Can anyone explain the sudden surge in Yahoo! organic traffic and rankings? Could there have been traffic from our paid ads that tracked to organic search? We use Google analytics and an in-house tracking system that both showed the same trends.
-
Well I think we have our answer!
-
lol , that's always fun , all the best..
-
That's funny I found that exact same article last night while investigation the issue. Now I just have to get upper management to buy it.
-
Barry had an interesting post on this topic basically stating that paid ads do influence organic ranks .Link
(http://www.seroundtable.com/google-organic-paid-study-14942.html)
-
good question. I had the same thing happen w one of my clients. it was a 250% increase but only for two days. hopefully somebody jumps in w a possible answer.
Matthew
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
COVID-19 Impacts on Traffic?
How many people here have witnessed some decline in traffic due to pandemic..? It's a thought that since people all around the world are in home and the usage of internet has increased a great deal the traffic on sites should also increase but that is not the case with me on different websites in past 3 weeks... How many people have witnessed the traffic difference ever since the pandemic started or from start of the month of March..? Share your thoughts.
Search Behavior | | asifseo0981 -
Dark Traffic & Long URLs - Clarification
Hi everyone, I've been reading the 2017 report by Groupon and the 2017 article by Neil Patel r.e. dark traffic. Both of these articles work on the assumption that most long URLs are not direct traffic because people wouldn't type a long URL into their browser. However, what happens to me personally all the time is that I start typing a URL into the browser, and the browser brings up a list of pages I've visited recently, and I click on some super long URL that I didn't bookmark but have visited in the past. That is legitimate direct traffic, but it's a long URL. I'm just wondering if there's something flawed in my reasoning or in the reasoning of Patel and Groupon. Maybe most people aren't relying on browsers like I am, or maybe things have changed a lot in the past 3 years. What do you think? And are there any more recent resources/articles that you would recommend r.e. trying to parse out dark traffic? https://neilpatel.com/blog/dark-traffic-stealing-data/ Thanks!
Search Behavior | | LivDetrick0 -
What would the US traffic increase be for a website YoY if all Google SERP rankings remained the same?
This question has come up a few times with some of our clients and I've spent some time researching this question, but I can't find an answer online so hopefully, someone at MOZ has this data available to them with all the data they collect. The data points that would be needed to answer this question off the top of my head: Increase in the # of Google Searches in the US YoY The decrease in CTR for organic results "10 blue links" which take a searcher off of Google YoY, as Google continues to keep more searchers on Google.com with rich snippets, increased AdWords prominence, AdWords extensions, etc I'm sure this greatly varies per industry, but an average for all industries is all that is needed to answer this client question. Many thanks in advance and I've included a video which hopefully helps to better explain the search "plus/minus" that we can expect to see as SEOs in 2018. WF1yLlJC6LetnpbD3
Search Behavior | | WebpageFX1 -
Diganosing Traffic Drop
With Spring Break and seasonality in play right now I'm curious about techniques for separating/diagnosing temporary drops in interest due to user behavior in a category from other things like drop in ranking or similar. How quickly can you tell these apart? Analytics will be delayed a few days for instance, other tools take time to update. What should we be looking for and when to say "ok, this too shall pass" as opposed to "did we make a bad site update" or something similar. Any tips?
Search Behavior | | GLStephenJ0 -
HUGE spike in Google Analytics Traffic
Hi there, I am witnessing a giant spike in my Google Analytics data (website: www.exchangecapital.com ) and I am completely stumped. My website usually gains roughly 15-20 visitors a day at most--and as of 11:10 am today my sessions for the day are up to 150. The traffic spike started on Friday at 132 sessions, Saturday at 261, Sunday at 247, etc. It's common that our sessions don't even hit the double digits over the weekends, so you can imagine my confusion. After trying to pin down some irregularities in geography, browser, and behavior, I'm still at a loss. I'm seeing a big spike in organic traffic (all not provided), as well as direct page visits, and I'm gaining traffic from US, Brazil, United Kingdom, Mexico, Spain, Malaysia, etc. etc--so not just one specific area. Is anyone else witnessing this in their data? Does anyone have any insight or ideas as to how I can look further into this? I am at a loss and any information would be appreciated. Thanks in advance! Lauren McLaughlin
Search Behavior | | LMcLaughlin0 -
Content marketing where articles aren't high traffic
Hello, If no one is writing articles in your niche and articles are very scarce in the top 100 landing pages, what does that tell you about content and content marketing in your niche
Search Behavior | | BobGW0 -
Why do all traffic curves show a "saw tooth" pattern in Google Analytics
Greetings Mozzers This sounds like a dumb question, but it's bothering me just the same and I would like to think what the fine community of SEO experts at MOZ thinks I have taken a look at the traffic curve for about 20 different sites in very different industries (home improvement, wedding party supplies, pet feeding systems) and it seems to me that they all show a saw tooth pattern, more or less like the one below.
Search Behavior | | Masoko-T0 -
HELP! 75% Drop in Traffic with no Explaination
Hello Everyone, After looking at one of my websites, http://pokeronamac.com/ I noticed that there is a significant drop in all traffic to my site. I cannot figure out what the exact source is, as we received no warnings in WMT, and as far as I know there are no major updates released in the last week or so by Google. I took a look at the content section of GA and I saw that virtually all of my content was seeing a decrease in traffic, meaning that it isn't specific to a few pages, which leads me to believe that it is an algorithmic penalty. My confusion was that there was no changes made to the website in the past few months, although, on September 10th (5 days after traffic dropped) I updated the meta descriptions and titles site wide. I don't believe that the penalty is from Panda or Penguin because we actually experienced a positive influx in traffic during the week of April 25th. I'd appreciate any insights into helping me recover from this so I can get the visits again that I had before. If any other metrics are required, i'd gladly provide them. Thanks Zach Russell 8NBwn.png
Search Behavior | | Zachary_Russell0