What more to do for such a client
-
Hi.. We have taken a automobile spare parts clients SEO deal. 4 keywords to work on and competition is not that great also. So looks good.
For the first 2 months, we have finished doing its social bookmarking, social blogging , few directory submission and thre complete onsite SEO.
Now for the new months, what should be the new plans ?
What all things we can do for those 4 keywords ?
I mean, what more methods to promote ?
For this month, I have a new plan. Find all the related websites and send a personalized email to all asking them for a Link exchange.
Tell me more.
-
I'm going to be a little harsh here.
Does this website know your level of experience? Are you charging them appropriate to your level of experience?
The methods that you have used so far are not likely to make a huge difference in today's world of SEO. And, depending on how you are going through with this campaign you have the potential to do harm. Be very careful about what anchor text you are using. Overdoing social bookmarks and directories can cause a site to be affected by Penguin. See http://www.seomoz.org/ugc/are-seos-destroying-small-businesses-a-penguin-story
Reciprocal linking done on a large scale can get a site penalized. A few reciprocal links are not going to get a client penalized but are not going to be terribly effective as compared to one way links.
If you are not certain what else you can do for SEO, it's totally ok to ask questions and learn what works to rank sites these days but be careful that you are not doing your learning (and making mistakes) on someone else's dollar and with someone else's livelihood.
-
ohh sorry did I mention the URL -
take your time, read this first ..
-
Please please do not kill that website. Whatever, you are doing is killing the website. As the website is in automobile industry, there are loads of things to do. Do you have a social media marketing plan ready? What about the local seo strategy? How is the online structure of the website? Do you have a content driven marketing plan? Are you reaching out to your targeted audience by blogger outreach? Are you utilizing the power of email marketing? What you are doing in the engagement front? What plan do you have to improve the usability of the website?
-
Agree wholeheartedly with Sean here.
Link exchange?! Instead of writing emails to webmasters, write meaningful, useful content in this niche. Examples would include auto spare parts guides (how to install, what to look for etc), comparison guides between brands/products etc etc.
-
Well said Sean
Iain - Reload Media
-
Let me just start with saying...stop and take a step back.
Above you mention a bunch of outdated (directory submission) or just bad techniques (link exchange). I suggest you take a look at the SeoMoz beginners guide first to see what is all involved in SEO and than start from the ground up
-
Hi,
If your on site optimization is done properly then your focus going forward should be on the 2 activities listed below:
-
Link Building
-
Social Media Optimization
Some posts below that you might find useful in your SEO planning:
Building a Monthly SEO Action Plan
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Client has an inexplicable jump in crawled pages being reported in Google Search Console
Recently a client of mine noticed an inexplicable jump in crawled pages being reported in Google Search Console. We researched the following culprits and found nothing: Rel=canonicals are put in place No SSL/non SSL duplication We used a tool to extrapolate search query page data from Google Search Insights; nothing unusual No dynamic pages being made on the website All necessary landing pages are in the XML sitemap Could this be a glitch in GSC? We are wondering what the heck is going on. 7eaeS
Intermediate & Advanced SEO | | BigChad20 -
Need some expert help – My Client bought out competitor and now wants to completely duplicate the current site with the same stock & categories using the Competitor brand
I am the SEO consultant for a large online homewares store. This company currently ranks very well in Google. I can PM the domain name if anyone needs however i don't want to post it on this forum. The company has bought out a competitor and plan to use the same warehouse, same products, and same back-end system as the current site, so they want to completely duplicate the current website. Titles, meta descriptions, product descriptions will all be renamed/rewritten/reworded (however keep in mind there are not many ways to reword a 3 piece saucepan set) Pricing will mostly be the same (some difference though), images cannot be renamed, categories cannot be renamed... the structure of the site will be exactly the same... placement etc. (however will have different banners, logo etc.) I personally don't believe the new site will rank, because it will be too similar. Can someone please offer me a 2nd opinion... Thanks
Intermediate & Advanced SEO | | ryanlenton0 -
Question about New Client with Manual Actions / Partial Matches in GWT
We just signed on a new client and are gaining access to their Analytics, GWT, etc... In GWT, we quickly went to "Manual Actions" as the client stated they've been slipping in rankings the past couple months from 1 to 4 to 8 and have been staying at around 7/8 for 15 of their main keywords. Without getting into the specifics of their keyword rankings, I'm curious to know when they may have received the Partial Matches Manual Action from Google. I checked Messages and saw nothing about the Manual Actions update. Can anyone lend some advice as we are most likely going to have to put together a Disavow text file and begin sending requests to take down links. Thank you in advance. Hope this was clear enough, but let me know if you need more info. Patrick uOGsyKh.jpg
Intermediate & Advanced SEO | | WhiteboardCreations0 -
Best approach for a client with another site for the same company
I have a client who has an old website and company A handles the SEO campaign for this site.
Intermediate & Advanced SEO | | ao500000
My client wanted us to create a new website with unique content for the same company aiming to double his chances of ranking on the 1st of SERP's and eventually dominating it.
So we created the new site for him and handled it's SEO campaign. So far we are ranking decently on the search engines but we feel like we could do better. The site we are optimizing for him uses the same company, tracking number and a virtual address in the same city.
Do you think Google has a problem with this set up?
We have listed the new site in the citation directories but I'm worried that we are sending google mixed signals. The company has two listing on each directories, one for the old site and another for the new site.
Another thing, Google+ Local for the new site is created and verified but is not showing up in local pack.
What is the best way to approach this mess?
We are looking into ranking for both local & organic results.0 -
Client Can't Write His Own Articles
Hello, I'm helping a client put together an FAQ and 5 thorough, graphically stimulating, articles. The client can easily write his FAQ articles. However, he's not knowledgeable enough to write the 5 thorough articles, and hiring an expert to write them from scratch would cost a huge chunk of money. Should we have a writer put together an outline or rough draft and present that to the expert for editing? The client can afford that. Or what's the best way to move forward without costing a huge amount of money?
Intermediate & Advanced SEO | | BobGW1 -
A potential client who got busted !
We had a call this week from a company who have been using a SEO company providing link building services. The back links they have been generating are seriously dodgy back links ! www.jumpforfun.co.uk Here are some examples of the back links - http://www.utc.fr/interactions/?FORUM-DEBAT-quel-s-role-s-pour-les http://mad.blogtv.uol.com.br/2010/03/12/homenagens-ao-grande-cartunista-glauco http://medical.gate2finance.com/node/67 Yes a seriously dodgy back link profile ! He received the following email from google via webmaster tools - Dear site owner or webmaster of http://www.jumpforfun.co.uk/, We've detected that some of your site's pages may be using techniques that are outside Google's Webmaster Guidelines. Specifically, look for possibly artificial or unnatural links pointing to your site that could be intended to manipulate PageRank. Examples of unnatural linking could include buying links to pass PageRank or participating in link schemes. We encourage you to make changes to your site so that it meets our quality guidelines. Once you've made these changes, please submit your site for reconsideration in Google's search results. If you find unnatural links to your site that you are unable to control or remove, please provide the details in your reconsideration request. If you have any questions about how to resolve this issue, please see our Webmaster Help Forum for support. Sincerely, Google Search Quality Team I mentioned to the client I would speak to the community on SEO moz to the owner of the site and see what opinions other SEO's would have on solving this issue.
Intermediate & Advanced SEO | | onlinemediadirect0 -
Looking for a SEO client activity timeline or flow chart
Hello, I am working on a research project where I need to put together a SEO client activity flow chart. For example: Week 1: Hold client SEO kickoff meeting Review client site for crawl and accessibility errors. Check Google Analytics and webmaster tools Do keyword research Map keywords to content pages Fix on-page optimization Order content Month 2: ... Thanks in advance for your help!
Intermediate & Advanced SEO | | wparlaman0 -
How do you explain the problem with several re-directs to a client?
I have a client who has done a lot of link building, and just migrated his site from an old platform to a more seo friendly one, but now he is moving pages on the new site. Old Site --> (301 re-direct) --> New Site --> (301 re-direct) --> Changed Page -->(301 re-direct) Changed page again, etc All his changes are making a lot of etra work for me every month and I feel he is wasting a lot of link juice, How Would you explain to the client why they shouldn't be using several re-directs? What can I do to make sure that they keep as much link juice as possible?
Intermediate & Advanced SEO | | anchorwave0