Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Whats the best way to separate Google Shopping from regular organic traffic in analytics?

Reporting & Analytics

2194

DavidKonigsberg last edited by

whats the best way to separate Google Shopping from regular organic traffic in analytics?
1 Reply Last reply
Reply Quote 0
KT684 @Cyle last edited by

David, Cyle is right on. To expand, you can also set the remaining parameters to your sites Categories, Brands, Product-Type etc. for further segmentation.
1 Reply Last reply
Reply Quote 0
Cyle last edited by

One way is to attach the utm parameter on the end of your product URLs in your Google Shopping Feed. Use Google URL Builder to do this: http://www.google.com/support/analytics/bin/answer.py?answer=55578 , this will put the traffic that comes to your site via Google shopping into a campaign. This takes longer to set up, but it makes segmenting the traffic from Google Shopping way easier.

Good Luck
1 Reply Last reply
Reply Quote 3

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

How to change domains in Google Analytics without losing the data

Hi there, We recently changed our domain from .COM to .NET so that all our subdomains from external pages matched. Right now in Google Console we have our new .NET website being tracked, but in GA we are still tracking .COM. It is also causing issues with MOZ crawling our site because of the .COM/.NET discrepancy. My question is what is the best way to change our Google Analytics from .COM to .NET without losing historical data and what considerations do we need to change before implementing this? Our team was concerned that just downloading the old data would be too vast and it we wouldn't be able to continue manipulating it dynamically in GA. Thanks!!
Reporting & Analytics | | cPanel-LLC.

0
Google Analytics reporting traffic for 404 pages

Hi guys, Unique issue with google analytics reporting for one of our sites. GA is reporting sessions for 404 pages (landing pages, organic traffic) e.g. for this page: http://www.milkandlove.com.au/breastfeeding-dresses/index.php the page is currently a 404 page but GA (see screenshot) is reporting organic traffic (to the landing page). Does anyone know any reasons why this is happening? Cheers. http://www.milkandlove.com.au/breastfeeding-dresses/index.php GK0zDzj.jpg
Reporting & Analytics | | jayoliverwright

2
E-commerce data import Google Analytics

Hi there, Since a few weeks we have started a cooperation with a big online wholesale company which now sells our products. I want to import simple E-commerce data: amount of transactions and revenue. More detailed data such as amount of products, name of products, etc. is not necessary in the first place. Now I discovered the 'data import' functionality in Google Analytics but I can't find any suitable option for E-commerce data import. The data from the wholesale company is gathered in a nice export in a separate system, so there should be a way ti import this data into Analytics. Could anybody help me with this? Any advice is welcome! Thanks in advance.
Marcel
Reporting & Analytics | | MarcelMoz

0
Moving data between Google Analytics Properties

Last summer we setup another Google Analytics property for us with Universal Analytics and have been running this alongside the old Google Analtyics property. is there a way of exporting all the old data from the old property into the new Universal Analytics property?
Reporting & Analytics | | ese

0
Testing IP Exclusion Filters in Google Analytics

(I hope I haven't missed something simple 😉 I have add IP exclusion filters in Google Analytics. What I haven't been able to determine is how to test to see if it is working. I'd imagine there would be a dip in traffic but if a site is low volume it might not even register. Thanks!
Reporting & Analytics | | AUDigitalMarketing

0
What is the difference between "Organic Traffic" and the "Non-Paid Search Traffic" default segment in Google Analytics?

These two filtering options ("organic traffic" in the left sidebar and "non-paid search traffic" in the advanced segments) give me slightly different numbers. Any idea why this would be the case?
Reporting & Analytics | | FPD_NYC

1
Google Webmaster Dropped Traffic

Hi Guys, I've recently implemented a new site design with a new url architecture etc.. I set up Google Webmaster tools in early March and went live with the new site on 2nd April. Since the 6th April (4 days after going live) I've notice a drop in impressions from 15,000 - 28,000 per day to 3,500 - 5,500 per day. Now I'm kind of new to this, so after I cleaned up after my initial panic, I checked impressions vs. clicks. Impression are down 44% and clicks 31%. Not bad I thought but then again what if I dropped so far off the radar I never made an impression. 1. So first question: Are the number of impressions of a keyword independant of ranking. So if I rank #3,445,234th will I still see impressions listed but avg. position reflect #3,445,234? So while I was thinking of asking these questions I checked Google Analytics for which I have just over 3 years of metrics. Compared to the past; overall traffic and organic traffic are the same if not 10-20% better. 2. So second: Am I missing something? Its a resort website so easter just ended and you would expect the traffic to match and drop, but such a sudden and dramitic drop in Webmaster Tools impressions does not match Google Analytics. Infact Organic traffic climbed slightly. Can anyone offer any insight? Thanks, Adam
Reporting & Analytics | | NaescentAdam

0
Regular Expressions in Google Analytics

I want to use the Google Analytics landing page reports to look at the bounce rate of top level pages excluding the homepage. So pages with urls: www.example.com/example Does anyone know a regular expression that will allow me to do this? Just to clarify I do not want to look at the bounce rate of the homepage or any pages deeper than www.example.com/example e.g: www.example.com/example/example www.example.com/example/example/example etc Thanks in advance
Reporting & Analytics | | CPLDistribution

0