Lower case and SEO
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Hi
I have a client who wants his whole site to be in lower case with the exception of his company name. Absolutely everything.
I just want to check whether or not this will effect the way Google sees the site?
Does anyone have any idea?
........ and do you have any experience or data to support your views?
Thank you
PH
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Many thanks for your input - and I agree with you with regards to how Google might see the content, and why I asked the question.
Google know what content people hang about and browse and are clever enough to know if a 'style' puts people off. So what may be my clients 'visual' comfort zone is probably not the majority of the prospects he is trying to reach.
But, if all else fails Marks suggestion is a compromise.
Thanks again
PH
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Thanks Mark
Your answer is very helpful - and one I shall adopt if the client insists.
However, it begs the question - if Google might see this as a poor quality content (my initial concern) then they have a reason for that and know what engages the web browser - and whilst having text with no caps is in my clients 'visual' comfort zone it might not be the same for those he is trying to sell to!
Thanks and again and best wishes
PH
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Mark's suggestion was quite good and yes I would say if the site isn't written properly (putting caps where they should be) google might see it as a sign of poor quality content.
All the best.
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Why not write the content normally and use css to style the text to force lowercase - this way it shows up in the engines and to other crawlers as readable and normal text, while it displays in the browser to humans as lowercase? that's what I would do
Mark
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