Demand Media & Link Building - OMG?
-
When the last linkscape update happened, I saw a new incoming link from USA Today Travel. SeoMoz rates the link as a 9.5 for DA and PA is 24. The article was written by someone from Demand Media. I tried contacting the author to work out a deal. Since I did not receive a response, I investigated Demand Media myself. They are a large group of content writers. I have finished building the site and now I'm in the link building process for highly competitive keywords.
My 2 Questions:
- I can write articles all freakin day about what I do. I NEED to build links. Should I become a freelancer for Demand Media? I don't care about the pay because I am well paid.
- Is there anything to be concerned about with the Panda Update?
- All responses are appreciated. Please give me a thumbs up if you found this question interesting (because apparently some other post says nobody gives thumbs up)
-
I will be syndicating content via ezinearticles.com. I am also looking into demand media. You brought up a good point though. I don't want my articles from those content sites to compete with my own. By taking a look at my PA, DA, DmT, mR and all metrics, I need to build DA the most. So the articles I will write are not for my main keywords on the homepage. Instead the articles will have embedded links pointing to subcategories instead of the home page. For some reason my home page PA is 45 while DA is 35. Any thoughts? By the way, thanks for helping a mozzer out. You're going to be my new mentor.
Cisco -
How do I get syndicated?
I think that there are a variety of activities that could be called "syndication". Perhaps the most common is to give entire articles to other websites (through syndication sites like ezinearticles.com) and have links embedded in those articles that send traffic and linkjuice back to your website. We never do that. We believe that our content is too valuable. We want our site to be the unique source for that content. Also, we don't want to feed our competitors content that will put them into our SERPs. Nor do we want to create new competitors. Giving away articles does that.
Instead, we place the full article on our site and allow our visitors to spread the word about our content. They do this by giving the title and a summary sentence to sites such as slashdot.com, digg.com, reddit.com or stumbleupon.com. With these sites you get the word spread about your content without giving the content away.
Another methods is with an RSS feed that publishes a summary sentence about your article that other websites can publish that often includes a link back to your website where the original (and only) copy of that article will reside.
-
EGOL, thanks for the reply. I failed to mention the article 'referenced' me, they did not write specifically about my site. My competitors used directory links and spammy techniques to rank for my highly competitive keywords. I believe in what you said on your profile:
Favorite Thing About SEO: "Launching new content! Watching it climb the SERPs through passive linkbuilding."
This is my site: http://www.shipoverseas.com ; actually my client's site that I built and am marketing.
I think your 1st suggestion fits me the best. The 3rd would be good if I made a blog, but I didn't make one yet.
I have concluded, I need a mentor in this area of marketing.
EGOL, how do I get syndicated? This is a new field for me. I want to 'earn' links instead of chasing people for links.
-
If I had content good enough to make it on USA Today I would be looking at the following to make my decision on how to use it.....
-- If that content was "my important message" I would syndicate it to everybody everywhere.
-- If I owned a great website with zero traffic I would allow its use on USAToday as a way to publicize my website.
-- If I owned a great website with nice traffic I would publish that content only on my own site. With content that good why should I give it to USAToday and earn links for their site?
All of the above assumes top quality content. If your content is crap you should give it to your competitor and allow him to syndicate it everywhere with his name on it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link building for a new site... where do I start?
Hi all, I'm new and have just launched my website. I need to start building my backlinks and I need to know how I can go about getting started? I read the beginners guide but still stuck on where to start? Any advice Thanks
Link Building | | edward-may0 -
Content Marketing and Link Building Strategy in Industrial B2B
We struggle link building because engineering sector has few blogs and is much more traditional than many industries. I've just had a new idea on how to do this and wanted to bounce it off people to help refine it and improve it. Search LinkedIn for "content marketing" or similar Refine by Industry etc Ask people on resulting list to guest post on our blog - which is focused on engineers in our sector Then..... For us it boosts our blog content with high quality posts that are interesting for our audience and maybe some traffic benefit. For them it provides SEO benefits and possibly some market exposure. How can I parlay this into getting a link back as well? What else can I do to make it more effective? Cheers Denis
Link Building | | Zippy-Bungle1 -
Link building via Rafflecopter
I received an invite from a company to enter a contest for a chance to win a prize. The contest is run by Rafflecopter. Rafflecopter looks interesting because you can place the contest anywhere including social sites and your own website. Contestants can increase the chances of winning in various ways such as an FB like, tweet, etc. The largest number of points (for this particular contest) are awarded for linking from your website to their website. Given that the contestant must add the link to their website and the sponsoring company can not control whether they use nofollow, couldn't this contest approach to link building cause problems for SEO? If the contest included instructions to copy and paste the html with a nofollow, that would seem like a better solution, but the only guidance given was to link to their home page. Your thoughts? Best,
Link Building | | ChristopherGlaeser
Christopher0 -
Best way to contact webmasters for link building
So I have my list of domains and contact information for link building. What is the best approach to contact webmasters to link build? Is there any standard way to ask them to add my link on their page? Does anyone have a generic boilerplate email?
Link Building | | BrandmanU1 -
Is tiered link building a good thing?
I think that I have watched all the webinairs and online courses available on the web, but I still don't seem to know how and where to get links from. I know what type of links I should be getting and what type I should be avoiding, but that little luck so far. I came across the website of Matthew Woodward about tiered link building where he explains how to do this type of link building in depth. It seems quite interesting but also a lot of work so I don't want to invest my precious time in something that will be penalised by Google in the near future. Is there anyone that can give me some reason why I should or shouldn't do this?
Link Building | | BridalHotspot0 -
Link Building with Widdgets and Tools
Hi, We run a affiliate program and as part of that program we offer free tools that our affiliates can take in order to help them promote our product. We have also used these tools as a link building method as we provide highly useful information. We have seen on Google Link Schemes page (http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66356) the following part which we believe has only just been added: Links embedded in widgets that are distributed across various sites, for example: Visitors to this page: 1,472
Link Building | | MotoringSEO
car insurance Our tool basically consists of a link of JavaScript with a link outside of the tool as per the following example: this super widget was provided by <a>mydomain.com</a> We are now concerned that a link building process that we have used for many years is now considered to be gaming Google. We also do something similar with badges that we give out to approved suppliers. These would look something like the following: Approved Supplier http://mydomain.co.uk/ Any recommendations on whether or not the style we are using would now be considered as wrong to Google, even though they add value to our partners sites. Thanks for any help in advance.0 -
How to Build Links without content?
Apart from Directory submission Local niche specific directory submission Community engagement Niche specific blog commenting Can I know the other ways of Link Building when we don't have content.
Link Building | | Jaymoo0 -
What % Page Metrics & Social, What % Links?
It seems that a lot of the focus of SEOs, especially whitehat SEOs like SEOMoz and Distilled has shifted a lot more towards improving page metrics (bounce, return rate, etc) and social metrics. I'm curious - And of course, I'm just asking for guesses - But what percent of ranking do you think is page metrics, social metrics and other non-link based metrics and what percent do you think are link based metrics?
Link Building | | DerekP0
