One keyword has dropped, everything else is ok, why?
-
Ok so this is what I got,
1 page ranks for about 5 different terms, all closely matching for example: Flower Pots, Flower Pot, Cheap Flower Pots, Buy Flower Pots.
Flower Pot and Flower Pots are on page 2.
Flower Pot stays where it is BUT Flower Pots drops out the rankings completely after being there for years.
Could a blast of exact match anchor text at the term Flower Pots cause this?
I would have thought the page would have been zapped rather then just one keyword.
Any ideas?
-
Yep, diversify you anchor and pray for the best.
-
Yes, you must most definitely remove the exact match anchor text and diversify the keywords. I would suggest going for quite a higher percentage of generic non-anchor texts such as "click here" etc.
-
Nope just off-site activity.
So how would you recommend bringing it back? im inclined to try and remove the heavy anchor text and replace it with mixed anchor from higher auth sites, but even then im not sure if Google have marked it and there is no coming back.
-
Yes, I would say that a sharp increase in exact match anchor text links would drop that keywords from the SERPS. Google is getting better at fine tuning the dops. Instead of dropping the entire page, I have also seen such drops for one of my own websites.
Another possible cause could also be heavy internal anchor text match for that keyword. Have you heavily added that anchor text internally too?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
People Promising mass link building in one day and some other unrealistic things, Is it possible? Expert Advice Required
Hi Experts!! "Newbie Question", excuse me if it is something silly There are some experts on the internet(other than here) who are making big promises, about link building, thousands of back links in few days. They have executed thousands of orders and have excellent feedback. Back to the basics, SEO books say we shall build back links at slow and natural pace. I want to know whether such mass link building is possible in white hat SEO world? If yes, are they beneficial for SEO? Typical offers Service 1 Time taken 6 days "I will blast an eminent SEO backlink pyramid (EBP) with 5000 Profiles. consisting of 300 Site about site/domain PR 4+ among which there're varied from 10 to 20 edu / gov (edu.xx gov.xx) profiles randomly in tier 1 and then 4700 profiles built to 300 high PR sites above-mentioned as tier 2, 300+4700=5000 .(its 2 layers backlinks, We will send 300 to your url then we will send 4700 to the 300 links that link to your url , 4700=>300=> url ) .they are from world wide different / unique domains, about 80% of Tier1 are dofollow and publicly viewable." Service 2 7 days _ "I will build a 6 site linkwheel for you (PR3-8 Root Domain), & then ping all the web 2.0 sites. After it i'll create a total of 3000 backlinks to the 6 sites"_ Service 3 I will give you 10 (temporally 30!) powerful links from some of the biggest PR7 - 10 sites on the planet like: Microsoft Apple IBM Adobe Amazon etc Answer requested , so that I can follow the right track. Thanks in advance
Link Building | | Dachman0 -
How can I find page 1 google keyword rankings for a certain page?
Not sure if someone has a tool for this yet or not... Say I have a page like this: http://www.merchantcircle.com/business/Spokane.Painting.Pros.509-210-2799 and I would like to find out what keywords this page ranks for on google. Is there any tool that I can paste in that link and it would give me keywords that it ranks well for? Other than the SEO moz rank checker. It's not like I want to run a campaign just for links like that but I might want to build some links to citations like that so I can move those citations up in the rankings.
Link Building | | Superflys0 -
What is the best way to optimize website for more than one city?
This is my first post in the Moz Community and I have to say, it looks like an amazing place to learn - I am excited to be here. My question is this. I have a client who would like to optimize his local business website so that is shows up in several different cities. For example, he has an office in Ottawa, London and Woodstock. What would the best way to complete the on-page optimization so that Google knows this site is relevant for his service in any of these cities? Is it just a matter of including each of these terms in the title, content and headings? Should I create additional website for each location? Create a resource page for each city on the main site? Any suggestions would be greatly appreciated. Thanks,
Link Building | | KickItDigital
Nathan0 -
Site used to rank first for main keyword - now dropped drastically
The home page for this site (http://bit.ly/4m1eXy) was ranking between #1 and #3 for the term "Minneapolis criminal defense" as of a few months ago. Now the home page has dropped to #23 for this keyword, and the only changes we've made should be enhancing its ability to rank - through on-page optimization, cleaning up site errors, and ensuring good, quality content. The thing is, the sites who rank ahead of our site have lower domain authority and page authority, and their content, quite frankly, just isn't that great. Some of them are definitely doing SEO but they aren't necessarily targeting "Minneapolis criminal defense" like we are for the search term. Before our company started doing SEO for this website, they hired a company that generated a large number of backlinks that Google would probably now see as spammy. The previous company also used to direct traffic towards the home page for the keyword "Minneapolis DWI laywer" too - and we have since stopped doing that. So I'm wondering with all of Google's algorithmic updates if this is the reason we're seeing a drop for this term, and if Google's confused. We're pretty confused, too, though, since the sites ranking ahead of us don't seem to be doing squeaky clean SEO by any means. Advice for us? We're stumped. Would anyone consider Google's disavow tool for the bad links?
Link Building | | Boogily0 -
Multiple guest posts from one site have any effect on rankings?
I have started guest blogging and have sites asking me for more content. I understand that regular guest blogging is great for building authority as an author and has the potential to get more links through word of mouth and other sites linking to me. The more posts I do the more exposure I get. But if I have say 3 or 4 posts on an external site with each linking to my site (to a different url and with different anchor text) does that have any effect on rankings as all links come from the same domain? As I understand it links from different root domains are what matters. Presumably a site with links from 5 different sites with 10 links on each external domain totalling 50 links wouldn't rank as well as a site with links from 50 different domains (1 per domain)?
Link Building | | SamCUK0 -
Keyword use in online directories
I have been adding our website to online directories which quite often allow me to add a brief description of the organization and add a list of Key words. With regards to the keywords should I list keywords from the organisiantion description that I have entered on the site or should I use the key words that we are trying to rank for, that don’t necessarily feature in the description on the site
Link Building | | Hardley0 -
Massive drop off in my google rank. Why?
Hi recently I've noticed a steep drop in my google ranks for a couple of my sites. I was at 2 then I fell to so that I'm not even in the top 50. Can anyone help explain the massive decrease?
Link Building | | FPK0
