Video on Home page
-
Would it be good SEO practice to place a video on the home page? http://villasdiani.com Right in the middle of the home page is a text about Villas Diani, I would like to remove it and rather place there always one of our newest videos which will start play once somebody lands there.
As we are the only one of our competitor who has also videos of property rentals I would like to make out of it an advantage for our website which is not ranking:-(
I am very new to seo and I am very scared to do such move which might even worsen all:-(
I will appreciate any help
-
Phil,
Excellent. Thank you for the response.
-
I would like to ask if somebody know what is the best way to embed video on home page. I read that google does not read i frame.
Also it is a problem if i have featured video on home page with link to post where is again the same video?
Also it is not a problem if I plan to be changing the videos on the home page in period of the time 1-2months?
Also, people can embed video from there, is this not a problem?
Thank you for any advice
-
These are really good points, Although we have paid vimeo channel where we have videos of properties, which are also on our website, we have also few post with youtube video. I will remove them.
Thank you!
-
Basically - because in this instance, the video will clearly be very sales and conversion focused, advertising the resorts and service. Such content will do really badly on YouTube, which means it may get devalued by Google and therefore rank badly.
Therefore, you'll have nothing to gain from YouTube here and if you put the video on YouTube you risk YouTube outranking your own domain - for your homepage on a fairly small site like that, this could be disastrous. YouTube is a great place for more informational content that isn't tied to a specific sales funnel, but is a dreadful place to put anything more commercial that you really need your site to rank for.
I've written about these principles in depth here: http://www.seomoz.org/blog/hosting-and-embedding-for-video-seo, here http://www.seomoz.org/blog/building-a-video-seo-strategy and here: http://www.seomoz.org/blog/the-marketing-value-of-youtube
-
Hi Phil,
Great comment. If you don't mind me asking, what are the reasons not to host the video on Youtube vs. a different platform?
-
July, take note here... Phil is the man to listen to regarding video!
I'm throwing my backing behind ensuring that the video doesn't auto-play.
I find generally that if the video does it's job then it helps to keep visitors on the page longer too
Matt
-
Hi July,
Yes - I think it's completely fine to do as you suggest, though I'd recommend seeing if you can leave the text on the page somewhere as well - just so the page isn't too thin on the text front. However, you don't need to put any of those keywords in bold, as Google don't really consider these factors much any more.
One thing I would suggest you think about though is not having the video set to auto-play - as many users find this sort of thing irritating. You should also make sure to host your video away from YouTube in this instance, so use a secure third party platform to serve the video.
Thanks.
Phil
-
Thank you very much Takeshi. The video would not slow down the site, at least I hope, as it is hosted on our vimeo paid account. I hope that is not a problem.
Thank you very much and have good day!
-
I don't see why a video would hurt your rankings, as long as it doesn't slow down the load time of your page. Just make sure you have some text content in addition to the video and get high authority, relevant links to your site. Those are the most important factors for ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does google index html5 tracks (captions) for videos?
If we add the <track> tag next to a html5 video, with a Web Video Text Tracks Format (WebVTT) file for video subtitles / captions will google visit that and index it?
Image & Video Optimization | | ismgadmin0 -
Any Free Video Analytics Tools?
Hi, we are looking for some free video analytics tools. We want to be able to provide our clients or prospective client some stats on how much reach (views, distribution, sites appearing on, etc.) their videos have. Any ideas would be greatly appreciated! Thanks in advance.
Image & Video Optimization | | JohnWeb120 -
Google Local landing pages
Just wondering what the best way to handle the landing page from a google plus local profile is. I had changed it to page that I created for the specific location with a citation with correct NAP, but realized that in OSE that my root domain lost almost all its G+'s. I'm torn and just looking for some advice. I've done quite a bit of work trying to correct citations, adding citations, and reading reading reading to learn more about Google Local but the results have been pretty rough.
Image & Video Optimization | | jonnyholt0 -
Video Marketing
Hello all: What is the key to making high ranking videos? Putting your domain name in the title with the keyword?
Image & Video Optimization | | hecheatedonme.com0 -
Google Places For Display Homes
Hi all, We have a client who is looking to get their Display Homes on Google Places. The main issue is as they are display homes, they do not get post delivered to them yet. So the old 'postcard verification' is not going to work, but its the only option we are getting. I would normally say, this might not be possible. Unfortunately one of their key competitors has somehow got all their Display Homes verified - so I was looking for some insight as to how this is possible? Am I missing something here? Thanks! J
Image & Video Optimization | | Jon_bangonline0 -
Video Transcription
Does anyone have any best practices for video transcription strategy. We download the file at youtube, edit it, remove the time and upload it again, where youtube adds the time according to the edited file I've seen some transcripts under the video section that have not time on that? Does anyone know how that's done? I've also seen keywords added into those? Any recommendations around that. Any thoughts would be greatly appreciated.
Image & Video Optimization | | Stevej240 -
Video hosting - SEO
Hi, We host all of our videos on You Tube and use embedded links to display on our site. When people search keywords related to our videos they are linking back to You Tube through SERPs. Is there a way link SERPs to websites instead of You Tube? Any advice would be appreciated. Sean
Image & Video Optimization | | DonaldRussell0 -
What is the best way to host a video on my site from a SEO perspective?
Hi, we are in the process of creating a video about a topic that is highly relevant for our customers. Once it is completed we want to offer the video to our customers so that they can embed it into their own websites for free. What is the best way to do this and still receive maximum SEO juice? If we use a a video service like youtube or vimeo, then the link will go to vimeo or youtube and not our site. One thing we are thinking about is asking our customers to link to our site in return for embedding the video, but if there is an automatic solution then this would be a lot better. Any tips will be highly appreciated! If you have anyother tips regarding video content then the same of course! Many thanks! Daan
Image & Video Optimization | | daan.loening0