Search query for SEO Brisbane
-
Would love to get some opinions on the latest Penguin 2.0 update and how on earth the #1 rank is #1 ranked, very, very peculiar...
Any and all theories welcomed and appreciated.
Thanks,
Mike
-
Hi Micheal,
I am going to have to throw my theory/observation out in this case! Just had a quick look at ahrefs and looks like these guys have been doing some major link building in the last couple of weeks (with main keyphrase brisbane seo).
https://ahrefs.com/site-explorer/overview/subdomains/http%253A%252F%252Ftotaldigitalsolutions.com.au
Just too soon to show up in the moz metrics. You wouldn't think this kind of thing would keep them in the top spot for too long, but there you go. **Note to self to check out a couple of the other cases I had seen for very recent funny stuff!
-
Thanks Lynn for your theory.
I must admit that was one of the things I possibly thought, but again it is so hard to quantify. Surely there are 100's of no opitmisation type sites that could fall into this category, so why this one?
In regards to Penguin it has happened for numerous AU related searches on May 24 that I have been tracking, this is just one example. I do know there have been other algorithm updates in AU potentially too though so may be a combo.
-
Well, here is a theory, not going to say a completely thought out one!
I have seen quite a few examples like this in industries which could be said to have traditionally attracted seo over-optimisation (specifically travel and gaming related). Almost seems like even the hint of optimization (more than a handful of exact match links) is enough to get a site thrown down the rankings and sites that are really not particularly optimised on site, but definitely do not have much of an optimised link profile are being pushed up to the top.
Of course SEO is another industry that attracts this kind of stuff, although your specific search has a couple of pretty optimised sites in the 2-10 positions, so surely it depends on a whole range of factors.
Not 100% sure this is even exactly related to the recent penguin 2.0 update since I was seeing some flux on various rankings from the first week of May (from Europe).
Actually, thats not much of a theory at all, just an observation!
Maybe Dr Pete will chime in... seems something up his alley......
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I Report A SEO Agency to Google
Our competitor has employed the services of a spammy SEO agency that sends spammy links to our site. Though our rankings were affected we have taken the necessary steps. It is possible to send evidence to Google so that they can take down the site. I want to take this action so that other sites will not be affected by them again.
White Hat / Black Hat SEO | | Halmblogmusic0 -
It's possible a bounce-rate attack manipulate SEO?
My site has been visited by unusual users with one second session times. This leaves my analytics data confused.
White Hat / Black Hat SEO | | CompraBit0 -
Are links on sites that require PAD files good or bad for SEO?
I want to list our product on a number of sites that require PAD files such as Software Informer and Softpedia. Is this a good idea from an SEO perspective to have links on these pages?
White Hat / Black Hat SEO | | SnapComms0 -
A doorway-page vendor has made my SEO life a nightmare! Advice anyone!?
Hey Everyone, So I am the SEO at a mid-sized nationwide retailer and have been working there for almost a year and half. This retailer is an SEO nightmare. Imagine the worst possible SEO nightmare, and that is my unfortunate yet challenging everyday reality. In light of the new algorithm update that seems to be on the horizon from Google to further crack down on the usage of doorway pages, I am coming to the Moz community for some desperately needed help. Before I was employed here, the eCommerce director and SEM Manager connected with a vendor that told them basically that they can do a PPC version of SEO for long-tail keywords. This vendor sold them on the idea that they will never compete with our own organic content and can bring in incremental traffic and revenue due to all of this wonderful technology they have that is essentially just a scraper. So for the past three years, this vendor has been creating thousands of doorway pages that are hosted on their own server but our masked as our own pages. They do have a massive index / directory in HTML attached to our website and even upload their own XML site maps to our Google Web Master Tools. So even though they “own” the pages, they masquerade as our own organic pages. So what we have today is thousands upon thousands of product and category pages that are essentially built dynamically and regurgitated through their scraper / platform, whatever. ALL of these pages are incredibly thin in content and it’s beyond me how Panda has not exterminated them. ALL of these pages are built entirely for search engines, to the point that you would feel like the year was 1998. All of these pages are incredibly over- optimized with spam that really is equivalent to just stuffing in a ton of meta keywords. (like I said – 1998) Almost ALL of these scraped doorway pages cause an incredible amount of duplicate content issues even though the “account rep” swears up and down to the SEM Manager (who oversees all paid programs) that they do not. Many of the pages use other shady tactics such as meta refresh style bait and switching. For example: The page title in the SERP shows as: Personalized Watch Boxes When you click the SERP and land on the doorway page the title changes to: Personalized Wrist Watches. Not one actual watch box is listed. They are ALL simply the most god awful pages in terms of UX that you will ever come across BUT because of the sheer volume of this pages spammed deep within the site, they create revenue just playing the odds game. Executives LOVE revenue. Also, one of this vendor’s tactics when our budget spend is reduced for this program is to randomly pull a certain amount of their pages and return numerous 404 server errors until spend bumps back up. This causes a massive nightmare for me. I can go on and on but I think you get where I am going. I have spent a year and half campaigning to get rid of this black-hat vendor and I am finally right on the brink of making it happen. The only problem is, it will be almost impossible to not drop in revenue for quite some time when these pages are pulled. Even though I have helped create several organic pages and product categories that will pick-up the slack when these are pulled, it will still be awhile before the dust settles and stabilizes. I am going to stop here because I can write a novel and the millions of issues I have with this vendor and what they have done. I know this was a very long and open-ended essay of this problem I have presented to you guys in the Moz community and I apologize and would love to clarify anything I can. My actual questions would be: Has anyone gone through a similar situation as this or have experience dealing with a vendor that employs this type of black-hat tactic? Is there any advice at all that you can offer me or experiences that you can share that can help be as armed as I can when I eventually convince the higher-ups they need to pull the plug? How can I limit the bleeding and can I even remotely rely on Google LSI to serve my organic pages for the related terms of the pages that are now gone? Thank you guys so much in advance, -Ben
White Hat / Black Hat SEO | | VBlue1 -
Advanced Outside Perspective Requested to Combat Negative SEO
**Situation: **We are a digital marketing agency that has been doing SEO for 6 years. For many years, we maintained exceptional rankings and online visibility.However, I suppose with great rankings comes great vulnerability. Last year, we became the target of a pretty aggressive and malicious negative SEO campaign from another other SEO(s) in our industry - I'm assuming they're competitors. Overnight, there were 10,000+ links built on various spam domains using the anchor text: negative marketing services poor seo butt crack kickass ... and more (see attached image) The issue we face are: Time Investment - Enormous investment of time and energy to contact each web admin for link removal. Hard to Keep Up - When we think we're getting somewhere, new links come out of the woodwork. Disavow Doesn't Work - Though we've tried to generally avoid the disavow tool, we've had to use it for a few domains. However, it's difficult to say how much effect, if any, it's had on the negative links. As you can imagine, we've seen an enormous drop in organic traffic since this all started. It's unfortunate that SEO has come to this point, but I still see a lot of value in what we do and hope that spammers don't completely ruin it for us one day. Moz Community - I come to you seeking some new insight, advice, similar experiences or anything else that may help! Are there any other agencies that have experienced the same issue? Any new ways to combat really aggressive negative SEO link building? Thanks everyone! UUPPplJ
White Hat / Black Hat SEO | | ByteLaunch0 -
Search Results Showing Additional info/Links
Did I miss something? I was looking at search result listings this morning and noticed that Walmart has additional information at the bottom of their (non-paid (I think)) search results. Please see the attached image and you'll notice links to "Item Description - Product Warranty and Service - Specifications - Gifting Plans" How are they doing this? I just noticed the same on one of our competitors listings so It's not just Walmart and the links are item specific. (I have update the image) Z0yqKtO.jpg
White Hat / Black Hat SEO | | BWallacejr1 -
SEO from INDIA Smarter then Google?
Exploring this url: filterscanada.ca In Open Site Explorer, it is clear those guys bought one of those package available on site like eLance.com a low price over seas!!! Where freelancer around the word can be hired for a fews bucks. For example, I post a job on eLance for SEO and most of the freelancer submitting where from INDIA. For just a few hundreds dollars, you can get a complet SEO package. At first, the price was attractive, but when posting on seoMoz and doing research, I came to the conclusion, the techniques they use might hurt more the produce positive result... How can you get a D.A. of 45 using backlinks they get? I read all those things about Google algorithm, and Panda and Penguin and this and that... Being impossible to crack! Do you have a explanation? I work really hard ans spends lots of $$$ to have a clean site selling furnace filters
White Hat / Black Hat SEO | | BigBlaze205
I follow all the SEO guide lines, practice only white hat trying to built somethings, but with a P.A. of 19 and a competitors ranking like this, I ask myself: "Maybe INDIA is smarter then Google and I should do like this site, spend a couple of hundreds dollars and buy myself a high D.A."0 -
Which SEO companies offer Penalty analysis?
I'm having a hard time finding a (good) SEO company which specializes itself in Penalty analysis? Any recommendations? I only found Bruce Clay, but they charge 8,000$ :)...
White Hat / Black Hat SEO | | wellnesswooz0