Wordpress Domain Options
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We'd like to add more content to our ecommerce site so are considering adding a wordpress blog. Which domain option is the best for SEO?
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Generally domain.com/blog is the best option. Using that structure will help you build the value of domain.com.
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Cutts will break it down for you.
I always opt for subfolder for the time sensitivity in setup, unless, for usability there needs to be clear separation from the main site and the purpose of the additional site.
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Agree with Takeshi
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domain.com/blog is probably the best option, since Google often treats subdomains (blog.domain.com) as separate sites. By having your blog in a subdirectory, any link value it accrues will benefit your main site as well.
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Regardless of whether you choose blog.domain.com or domain.com/blog you should definitely keep your blog on your personal domain. This is where you will have the best opportunity to create new and engaging content on a regular basis.
Ideally, your blog content will be popular on occasion and other people in similar industries will tweet and/or share your link in one way or another. This will gain you backlinks and bring traffic to your domain. Better they point to and land on your domain than wordpress.com.
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Marcy,
I would be Leary of the answer if anyone chose one domain over the other. Perhaps they have something to gain by doing so. I believe the best answer to be "Do your homework". You might start by using SeoMoz to find information about each of the domains you chose.
First go to http://www.opensiteexplorer.org/ and check out each of the options you chose. Which has the highest domaine authority? Where are these competing domains going to place your blog? If it is on a "No Follow" page then what good is the blog doing you? Or if your blog is located on a high Domain authority website say 80, but your blog ends up on a page authority of 3 verses on a Domain authority website of 65 but a page authority of 45
Each of the parameters listed on SeoMoz have a high degree of importance to your SE results. Check out each of your blog hosting choices to help you estimate how highly ranked your blog might be.
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