Does a URL forward slash break up an exact match phrase?
-
I've seen some organisations implementing keyword phrases per URL with forward slashes in-between the keywords. Would this still work for broad AND exact match keywords when the search engine references the URL?
Here's an example with the keyword being "scuola di lingue tedesco".
http://www.esl.ch/it/adulti/scuola-di-lingue/tedesco/index.htm
Thanks in advance.
-
Thanks Matthew.
-
Google would probably look at that as an 'exact match' but bare in mind that this isn't really the be-all and end-all of your SEO. Google is weakening the value given to matches like this so I wouldn't worry too much. Focus on your links
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keeping SEO benefit of an old URL by changing content
We have a blog written in Oct 2012 that accounts for 30-40% of our traffic (174K pageviews per year/80% bounce rate). We are considering updating the content but are concerned that it will fall off the search engine's map if the content is updated to include information that is not exactly the same, but relevant. The URL would be the same and the original blog content would be shortened with a link to the full blog. The new content would include other FDA products under investigation. Here is the blog: http://myadvocates.com/blog/fda-issues-warning-about-so-called-brain-supplement-prevagen
On-Page Optimization | | jgodwin0 -
Social plugin making URLs wonky, would this hinder SEO efforts?
I have a client, heartlandplastic.com who uses a social SEO plugin which makes all of the URL's a bit wonky, for example, the homepage gets redirect to http://www.heartlandplastic.com/#sthash.Cyt22dM0.dpbs Do you think I should find an alternative social share plugin, or that this plugin is fine, as is? They seem to be ranking fine for their immediate area. Thank you!
On-Page Optimization | | Red_Spot_Interactive1 -
URL / Meta info for Author bio pages
When you create a biography page for authors that point back to their G+ account, do you include any other signals in the URL other than the authors name? For example, would you use www.domain.com/sam-spade or www.domain.com/sam-spade-biography, etc? Similar question for the meta description. Do you add any signals there? Or, is rel=author strong enough. Best,
On-Page Optimization | | ChristopherGlaeser
Christopher0 -
Title tag and URL Optimization
Hello guys, Should the URL reflect the structure of the title of a webpage? This is the old title with the Url: 20mm O/D Black Polypropylene LSZH Flexible Conduit 100m Coil /Product/20mm-o-d-black-polypropylene-lszh-conduit-100m-coil/1352 I changed the keyword position and it looks like this: 20mm Flexible Conduit | O/D Black Polypropylene LSZH | 100m I kept the same Url for now, should I change that too? Thanks
On-Page Optimization | | PremioOscar0 -
301 Redirects From a URL without Keyphrases to one With Keyphrases
I have a client that sells services. Each service offered currently has a URL structure like this: www.companyname.com/product/asp$view-id-page3022-item-24 These pages are pretty old, and I would love to have a more user-friendly URL like this: www.companyname.com/product/purple-swatch-watch If I rename the URL and do a 301 redirect, what impact will that have on search? Ideally, this page will be optimized for "purple swatch watch", but the current URL structure is so... well, you know. My apologies if this has been answered before. I tried looking through archived of 301 issues, but lost hope after my first 10 or so attempts at answered didn't help this specific issue.
On-Page Optimization | | ericav0 -
Break-up content into individual pages or keep on one page
I am working on a dental website. Under menu item "services" lists everything he does like.. Athletic Sports Guards
On-Page Optimization | | Czubmeister
An athletic sports guard is a resilient plastic appliance that is worn to protect the teeth and gum tissues by absorbing the forces generated by traumatic blows during sports or other activities. Digital X-Rays We use state of the art digital x-rays and digital cameras to help with an accurate diagnosis of any concerns. Digital Imaging On initial visits, and recall visits, we take a series of digital photographs to aid us in diagnosis as well as to give you a close-up view of your mouth and any oral conditions. Smile Makeovers
We offer a number of different options including bleaching, bonding, porcelain veeners, and in some cases, implants and/or orthodontic care is utilized in our smile makeover planning. Nitrous oxide for your Comfort Would it be better to break these services up into individual pages? I was thinking I would because then I could add more pictures and expand on the topic and try to get an "A" grade on each page. I'm not sure how I could rank a page if I have 35 services listed on the page. That would be an awfully big H1! Suggestions?0 -
URL structure for a new WordPress site
Hi I'm building a new next big thing website from scratch (for a translation agency) and I encountered an issue with the URL structure. I need to chose the URL for important targeted keyword pages and I have a conflict between two tools I'm using. Please read below the situation: domain: mashtranslation.com target keyword: french translation services which URL you think is better from a SEO point of view (and possibly for users): mashtranslation.com/services/french/ OR mashtranslation.com/french-translation-services/ I'm asking this because one WordPress plugin (Wordpress SEO by Yoast) says the URL structure is not optimised while another tool (Market Samurai) says the URL is optimised.
On-Page Optimization | | flo20 -
Can you optimize for 2 keywords per URL?
Or should you just stick to 1 page, 1 keyword all the time? If you do 2, are there any things you should watch out for? Thanks
On-Page Optimization | | inhouseninja0