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    4. How can we view traffic from specific Twitter, Facebook, YouTube and Reddit accounts in Google Analytics?

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    How can we view traffic from specific Twitter, Facebook, YouTube and Reddit accounts in Google Analytics?

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    • BoomDialogue69
      BoomDialogue69 last edited by

      Dear Moz Community,

      This is a Google Analytics question.

      Using Google Analytics, we're trying to identify trends of visitors on a website from specific social media accounts, i.e:

      • twitter.com/account-x
      • facebook.com/account-x
      • youtube.com/account-x
      • reddit.com/r/account-x

      Ideally, we would like to be able to see the success rate for specific posts on these social media accounts, and how users engaged on the website after arriving from clicking a link on one of these accounts.

      Is this drill-down feature currently possible in Google Analytics?

      Many thanks for helping!

      1 Reply Last reply Reply Quote 0
      • carlod
        carlod last edited by

        Hi Justin,

        Off the top of my head, there are three ways you can approach this. Ron covered one of them-- a combination of creating funnels within Google Analytics and filtering by traffic source is one way of doing this.

        Another way is using Google Analytics Attribution Modelling. Here's a Google page explaining Attribution Modelling.

        The third way is using a paid service like KissMetrics (no affiliation).

        Hope that helps.

        Carlo

        1 Reply Last reply Reply Quote 0
        • Ron_McCabe
          Ron_McCabe last edited by

          Justin,

          I was able to put together a screen grab for you.  The arrow points to exactly where you need to go.

          Ron

          hLA89jf

          1 Reply Last reply Reply Quote 0
          • Ron_McCabe
            Ron_McCabe last edited by

            Yes it is.  drill down to the traffic sources section.  They track this as referred traffic.

            1 Reply Last reply Reply Quote 0
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