Traffic by keyword- phenomenon
-
I have several keywords that seem to bring visitors in but when I look at my rankings it shows that I have no ranking authority at all. Are these just robots or some non human click? Or how do I even get these visitors?
-
You were correct- the KW were listed in my GA. So, for example, "zt amplifiers" there have been 3 clicks today, but I am not ranked in google, and I am 80 - 90 rank in yahoo/bing. So in looking as you suggest at pages and time, I see 100% bounce, 1 page...can I conclude bot?
And if so how do the bots come by way of keywords anyway? Is that typical? I always thought they just started at one point and spidered through links as they found them on the page.
-
if you're keywords are something extremely easy to rank for and are not competitive at all then your site will rank for those keywords if it is the only one trying to.
For instance if I had gobbledygook as my keyword I'm sure I could rank very well.
If you're trying to determine whether or not the search came from a robot or not.
Use the IP address who.is it will show you rather not it is a bot most of the time.
It should not really be concerning if you are getting traffic that is always a good thing. What I would care about is converting that traffic into either a customer or whatever your business actually has set out to achieve.
Can you give me an example of the keywords? If you like you can use what's called a this tool to tell you rather not your keyword is hard to rank for or not.
https://moz.com/researchtools/keyword-difficulty
if it turns out to be bots that are bothering you. A tool like cloud flair will help you.
However a bot will not enter a keyword in your analytics I know it is tough to separate people from bots today because so many people are signed in to Google and its encrypted using SSL however if there is a keyword search that you can see in your analytics that is 99% of the time a person.
I hope this helps,
Thomas
-
I guess I got your question! So you are saying that GA is giving you the information that someone have visited your website using particular keyword but when you manually search the keyword on Google you do not find your website in the SERP listings...
If I get your question right, I think there can be different reasons why someone is coming to your website by using particular keyword which is manually not available in SERPs.
- Difference of Geographical location can cause this. For instance you are in US and searching results against a particular query but me being at the different location if search the same keyword our results will be different and that’s mainly because of the location difference! There is a strong possibility that your website is ranking on social other geographic location.
- This also can be a result of personalized search. Google shows results on basis of the user’s personal search behaviour so may be some users are getting your website on top because of their search behaviour.
They can be bot as well but above two options cannot be ignored!
I would advise you to dive deep in to analytics to see if they are real people or bits and this can be checked by tracking their geographical location, time they stayed on the site, pages they have visited and more...
Hope this helps!
-
Joseph,
I think we are suffering a bit from lack of information on this one. So, let me try and lay this out to seek clarity:
YourSite.com is getting some small amount of traffic you believe for a few KWs. The most important question is what makes you think you are getting this traffic for these terms? Is it that your site has queries in GWMT or KW in GA for specific keywords like KWexample1, KWexample2, and KWexample3?
You are also saying the landing pages for the three KWs above have no page authority (PA) associated with them, and you are wondering how anyone would find them?
I am wondering if you are using Google Analytics based on the last 2 questions: Are these just robots or some non human click? Or how do I even get these visitors?
Assuming you have GA code installed correctly and you have access to it, go to your dashboard and click on Traffic Sources (Left Side about 2/3s down) and you will see: Sources - click it and you will see Search - click it and you will see Organic - click it and you will see Key words listed to your right (are these terms in here? (Remember it will default to the first ten but there are more, look to bottom right to go to next page or to show more on a page. You can also click 'Keyword' to order by alpha. If the KWs are in here, it is organic search. If not, look at referrals or Direct to see if they are there. This will show you where the traffic is from. That will not guarantee someone is not searching using automation, but it is not a spider/bot.
Hope that helps you out,
Robert
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to protect the site from fake traffic
How to protect the site from fake traffic On Google Analytic there are no visits, but on the front of the site there are 6000 jetpack wordpress statistique https://arabtechnologie.com/
Reporting & Analytics | | BELGHOUL0 -
Impressions clicks and traffic drop
Hello,
Reporting & Analytics | | SharonEKG
So something weird is going on, i run a few websites for clients, few different CMS. there has been a constant increase in traffic and ranking on one wordpress website and now the squarespace website is climbing up in rankings in the past few months. both has GTM installed for months, which has been optimized regularly.
for the wordpress website, in the past 2 weeks, starting June 4th, on google search console the clicks and impressions has started going down to the point that i lost 90% of clicks and impressions and traffic on analytics has started dropping a few days later, now at about 60% less traffic. for the Squarespace website, exactly the same thing, started June 7th and drop in clicks/impressions (though ranking increase) and then traffic drop. checked both GTM for recent changes incase of wrong code implement, no changes, no new major issues.
different hostings different CMS, no link between them. i just cant put my finger what is going on. anyone got any idea what is going on?0 -
How to configure multilingual site in google analytic? Currently showing in Referral Traffic why?
Hello All, Currently my Multilingual site is showing in referral traffic is it because I have not added hreflang tag on site? If yes and if I add the hreflang tag on all sites when where it will show in google analytic traffic from international sites? And what type of configuration required in analytic? Thanks!
Reporting & Analytics | | pragnesh96390 -
Huge Traffic Drop without any change on website
Hello there, I've experienced a huge website traffic drop and I can't find a reason. I redesigned and updated the SEO strategy in early December and the traffic was increasing, that's why I have no idea why that is happening. I have a video on home page and the views/day dropped a lot as well, but not as much as website visits! Any inputs? Best regards, NIB6rwF.png
Reporting & Analytics | | jancpc1 -
How come de results from the old Google Keyword Tool are so different from the results from the keyword planner?
When I insert the keyword 'IT jobs' with Belgium as country and Dutch as the language, there is a huge difference between the results in the keyword planner and the keyword tool. Keyword tool says 1,000,000 local searches per month Keyword planner says 590 local searches per month This is a really big difference and I don't know which results I should trust. Can anybody help me with this?
Reporting & Analytics | | Murielleu0 -
Where have the 'most changed keyword rankings' gone from the weekly summary emails?
Since the change to Moz we have noticed that the weekly summary emails do not show the 'most changed keyword rankings' table. We found these extremely helpful and would be disappointed to see these go. Are these going to make a come back?
Reporting & Analytics | | RedAntSolutions2 -
Google Analytics - Keywords (not set) or ( not provided) WHY???
In Analytics, most of my visitors are landing on my home page, but when trying to see wich keywords they use, most of them are: (not set) or ( not provided) See screencast: http://screencast.com/t/AKwPW76qLVsN Can you tell why? What is going on? Is there a way to solve this? Thank you, BigBlaze
Reporting & Analytics | | BigBlaze2050 -
Magic UVs - PPC landing pages delivering organic traffic by magic...
I have checked and double checked this. GA is showing over the last couple of weeks mysite.com/ppc/landingpage1 as a landing page for organic traffic, where it shouldn't. Main facts: The entire /ppc/ folder is blocked from the googlebot, and doesn't appear on any internal site maps. As far as I can tell, these pages have never been cached for the main index. I cannot recreate any of the organic searches myself (i.e. typing in keywords that triggered the traffic, even the almost unique long-tail ones). We just don't appear in the organic listings with these pages. The analytics and adwords accounts are linked. We are not paying for this mystery traffic through our PPC - these keywords are not appearing in our AdWords account (though other keywords / traffic are). The traffic is real - we have received phone calls from these pages, tracked to the visits recorded as organic These pages should only receive PPC traffic. They are receiving organic traffic also, but I can't recreate it. Can anyone suggest what's going on? I'm concerned about duplicate content issues and also skewing the analysis of the PPC campaign. Thanks
Reporting & Analytics | | RobPell0