Google Hummingbird Update - Any Changes ?
-
Google has update with the new alogrithm and did you see any effects and as they are not revelaing the techinicaly how they work ?
What's your opinion ?
-
Good article. Thanks for posting
I need to read some more on it.
I wondered how the refinement might influence the Title content.
I don't typically include "buy" in the title but I've got to look at our serps and re-think this.
-
phew I haven't been effected however Chris has posted some interesting results showing the hummingbird impact on search results.
-
Sorry... I thought that you were telling me off lol!
I'm glad that I have answered your question.
-
I'm curious if/how this will affect how many keywords to put in the title tag (for ecommerce - catetories and product names/titles).
If its related primarily to conversational search it sounds like something I won't be sweating.
-
Sorry, I'm not following you here.
I replied to the initial question:
"Google has update with the new alogrithm and did you see any effects and as they are not revelaing the techinicaly how they work ?
What's your opinion ?"
At least that's what I thought I was doing, but I am new to Moz, so could be wrong!
-
You answered my question so it didn't seem dated to me.
-
Sorry AWCthreads, I didn't realise that you had already covered that... Unfortunately I didn't see your post at the time of writing and I wouldn't want folks thinking I just copied you lol.
I started writing my post about an hour ago and got distracted before coming back to it.
-
Related to conversational search. Good to know.
Thanks David.
-
Although a lot of SEOs and Marketers are only hearing about Hummingbird for the first time this week, it has been running as the new "Engine" for around a month or so.
Google’s saying there’s nothing for SEOs or publishers worry about as there's no need for us to change what we're doing. Given that there hasn't been a marked shift in rankings over the last month (certainly not on the same scale as with Penguin, Panda or Caffeine updates were rolled out anyway), it's suggested that Hummingbird isn't something to fear.
From what I can gather, it is an added level of intelligence which has been plugged into Google Search in order to improve long tail search results and results for Conversational Search.
Anyway, I hope that my reply is helpful!
-
Two primary areas of focus for Hummingbird:
1. Better results for longer tail keyword inquiries
2. Voice command results
The public is becoming more seasoned at search as the years go by so they are comfortable adding more terms to their search.
IMO, social has also helped educate internet users for specificity: @xyz or .com/xyz etc. We're actually telling people what to enter after a hash-tag. Unthinkable a few years ago.
I'm curious if/how this will affect how many keywords to put in the title tag (for ecommerce - catetories and product names/titles).
-
Yes, they rolled it out a month ago. http://searchengineland.com/google-hummingbird-172816
I think the consensus is nothing much has changed on our end. That's certainly what I'm seeing.
This is more of a their-end overhaul from what I understand.
-
Have they rolled our the new algo?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google News and Meta Title
Hi,
Intermediate & Advanced SEO | | JohnPalmer
1. I just read this article: https://www.seroundtable.com/google-news-titles-h1-19876.html
Google want the same title. no problem. but what about the brand? for example
POST TITLE BLA BLU | My Brand
The "post title bla blu" is the H1 and title of the article and | My Brand is my brand...
I can keep it as is with the My brand? or remove it? what about posts with long title for example "POST TITLE BLA BLU POST TITLE BLA BLU | My Brand"
What is you suggestion, I know Google doesn't show all the text and we'll see "...". it's still important to write the brand name in the title or just the post title? (without the brand). Thanks,0 -
Cleaning up backlinks and changing URLs
Currently we are performing very poorly in organic clicks. We are a e-commerce site with over 2000 products. Issues we thought plagued us: Copied Images from competitors Site wide duplicate content duplicate content from competitor site Number of internal links on a page (300+) Bad backlinks (2.3k from 22 domains and ips) being linked to from sites like m.biz URLs URLs are abbreviated, over 50% lack our keywords Lack of meta descriptions, or too long meta descriptions Current State of fixing these issues: 50% images are now our own Site wide duplicate content near 100% completed Internal links have been dealt with Rewrote content for every product 90% of meta descriptions are fixed From all of these changes we have yet to see increase in traffic...10% increase at best in organic clicks. We think we have penalties on certain URLs. My question for the MOZ community is what is the best way to attack the lack of organic clicks. Our main competition is getting 900% more clicks than us. Any more information you need on the topic let me know and will get back to you.
Intermediate & Advanced SEO | | TITOJAX0 -
Buying a Google News website, against Google Terms?
We are looking at buying a business that has a number of websites Is it against buying a business that has a Google News website and continue to use the site? Once the business is sold, would google remove the site from its News?
Intermediate & Advanced SEO | | JohnPeters0 -
Why am I not ranking in Google, but I am in Yahoo and Bing?
The website in question is: www.stbarthexclusives.com Our keywords are currently ranking for both Bing and Yahoo, but we're not appearing anywhere on Google. The website is being crawled successfully, but we still don't have any results. I hoping somebody can point me in the general right direction to fix/correct this problem. Additionally, there's a decent amount of "rel=canonical tags" on the website. If that helps your evaluation. Any advice would be greatly appreciated
Intermediate & Advanced SEO | | Endora0 -
Hit by Google updates; Some good advice needed
Hi, Here`s my domain http://www.kent-website-designer.co.uk/. Registered in 2007. We have took a big hit from the updates in the last 6 months and its really affecting revenue. I know when you look at the site you may well think WOW this is 2007 SEO and youre right it hasnt been updated in some time as of last year we ranked very highly and it gave us enough business to concentrate on. However up until last year many of my competitors were using same onpage and offpage strategies....and probably a few of you were too! So now the inquiries and income is drying up. However, I provided myself with an income from my efforts, rather than be unemployed, so I want to get it back on track. I visited the Google webmaster forums to query a couple of webmaster account queries and basically got beat up by the rude and arrogant google forum admins. Basically they said I was a spam site who shouldnt be in business. How very nice! 1. I have EMD - but domain age should mean something? 2. I lost a few links from https://www.getsafeonline.org/partners-and-supporters/ in the last year which hasnt helped when they reorganised their content. Same with other trusted sites we lost links. We are left with low quality links. 3. Some CMS sites have replicated our footer links on a large scale, which wasnt intentional but may look as link spam, plus they arent no followed as G prefers. 4. Google seems to have become intelligent? Apparently it can detect content which is negative in outdated seo advice. How, can it understand context and meaning so older seo advice isdetected as spam content? 5. No pages are de indexed just a rank drop to 30 - 60 positions. 6. Over optimised H1`s? 7. Is Pipe command in titles now negative? So its sink or swim time I guess. The siteand domain is honest but neglected and probably should re align the business with what we can offer. We got away with that SEO but clearly things have changed. However with no grey or black hat at least we arent overly worried by removing links. Also looking for an SEO company who we can outsource with a white label solution in order to offer SEO. I dont need beating up, short and to the point critiques please. Pros and Cons Many thanks.
Intermediate & Advanced SEO | | xtopher661 -
Effect of I-Frame on Google Rank
My commercial real estate web site (www.nyc-officespace-leader.com) allows visitors to search for office space listings. The site sources listings through a third party and they are displayed in an i-frame. The i-frame directs visitors to listing pages such as: http://listings.nyc-officespace-leader.com/getspace.mpl?sp_id=A0173921&cust_id=offspldr Atleast 10,000 of these pages have backlinks to my site. My question is the following: Could these tens of thoudands of alpha numeric URLs be detrimental to my sites ranking on Google after the Panda/Penguin updates? SIte traffic dropped from 7,000 per month to about 3,300 after the April Google update. Rewriting content for dozens of pages and adding a blog have only somewhat mitigated the negative effects of Panda/Penguin. Could Google be viewing these links from the third party lisitng provider as a negative when they viewed these links as a plus before? Any downside to removing the third party links and parsing these listings from landlord websited and displaying them as part of my site with their own URL, title tag, description tag? Obviously the new URLS would not be alphanumeric. If these links have not caused the drop in traffic last April, what could be responsible? Thanks in advance for your opinion!!! Alan
Intermediate & Advanced SEO | | Kingalan10 -
Should I change Permalinks?
I have a site that is doing well in rankings, and its also been accepted in to Google news. I have around 800 article live on the site. My current permalink structure is - /%year%/%monthnum%/%postname%/ What I am wondering, would it be better to change it to - /%postname%/ The reason I ask is that most of the well ranking sites and sites built by SEO companies all seem to have the /%postname%/ Will I get a benefit from changing this? I know that I could republish content have the /%postname%/ permalinks. Are there any other benefits? If the is a benefit, I'd perefr to change it as soon as possible before the site grows even more Thanks in advance for anyone who can help
Intermediate & Advanced SEO | | JohnPeters0 -
Google badge extracted to SERPs
It's a while ago that (i thought) I read the following information on the Google badge. Here https://developers.google.com/+/plugins/badge/ we have the implementation guide, however I was under the impression the Google badge could be thereafter extracted into SERPs so the user could follow etc... direct from SERPs. I can't find anything confirming this. I think that it might clash with authorship data which does a similar job, but where a site page is not relevant to authorship at all, I would have thought linking back to the G+ page from SERPs was a sensible option. Can anyone confirm the Google badge can appear in SERPs?
Intermediate & Advanced SEO | | richcowley0