Google Hummingbird Update - Any Changes ?
-
Google has update with the new alogrithm and did you see any effects and as they are not revelaing the techinicaly how they work ?
What's your opinion ?
-
Good article. Thanks for posting
I need to read some more on it.
I wondered how the refinement might influence the Title content.
I don't typically include "buy" in the title but I've got to look at our serps and re-think this.
-
phew I haven't been effected however Chris has posted some interesting results showing the hummingbird impact on search results.
-
Sorry... I thought that you were telling me off lol!
I'm glad that I have answered your question.
-
I'm curious if/how this will affect how many keywords to put in the title tag (for ecommerce - catetories and product names/titles).
If its related primarily to conversational search it sounds like something I won't be sweating.
-
Sorry, I'm not following you here.
I replied to the initial question:
"Google has update with the new alogrithm and did you see any effects and as they are not revelaing the techinicaly how they work ?
What's your opinion ?"
At least that's what I thought I was doing, but I am new to Moz, so could be wrong!
-
You answered my question so it didn't seem dated to me.
-
Sorry AWCthreads, I didn't realise that you had already covered that... Unfortunately I didn't see your post at the time of writing and I wouldn't want folks thinking I just copied you lol.
I started writing my post about an hour ago and got distracted before coming back to it.
-
Related to conversational search. Good to know.
Thanks David.
-
Although a lot of SEOs and Marketers are only hearing about Hummingbird for the first time this week, it has been running as the new "Engine" for around a month or so.
Google’s saying there’s nothing for SEOs or publishers worry about as there's no need for us to change what we're doing. Given that there hasn't been a marked shift in rankings over the last month (certainly not on the same scale as with Penguin, Panda or Caffeine updates were rolled out anyway), it's suggested that Hummingbird isn't something to fear.
From what I can gather, it is an added level of intelligence which has been plugged into Google Search in order to improve long tail search results and results for Conversational Search.
Anyway, I hope that my reply is helpful!
-
Two primary areas of focus for Hummingbird:
1. Better results for longer tail keyword inquiries
2. Voice command results
The public is becoming more seasoned at search as the years go by so they are comfortable adding more terms to their search.
IMO, social has also helped educate internet users for specificity: @xyz or .com/xyz etc. We're actually telling people what to enter after a hash-tag. Unthinkable a few years ago.
I'm curious if/how this will affect how many keywords to put in the title tag (for ecommerce - catetories and product names/titles).
-
Yes, they rolled it out a month ago. http://searchengineland.com/google-hummingbird-172816
I think the consensus is nothing much has changed on our end. That's certainly what I'm seeing.
This is more of a their-end overhaul from what I understand.
-
Have they rolled our the new algo?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changing categorisation effect on SEO
Hi I work on an ecommerce shop & we've discussed changing some of out categories. We have one named cupboards & lockers, but want to split this out, so we have Cupboards then Lockers so customers can browse through our main navigation like this. For SEO I know initially our rankings will be affected, but long term moving categories up a level will be an improvement & will be more relevant - has anyone does this before and could provide any advice? Becky
Intermediate & Advanced SEO | | BeckyKey0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
Google Rankings Are Dancing What To Do?
I was been ranking on page no.3 for many of my keywords. Suddenly they all dropped to Page No.9& Page no.10. Now 10 days back one of my keyword got back to page no.4 & now suddenly today it went back to page no.9 again. I haven't done any changes to the site. My page speed is less than 4secs. Checked everything & all seems fine. No errors or manual actions notification in Webmaster too. Should i wait for the rankings dance to get over or should i start doing something. Currently i am planning to get fresh pages with good content added to the website for the whole month of July. Suggest me what to do?
Intermediate & Advanced SEO | | welcomecure0 -
Changing the relevance of the homepage
One of my new clients is hell bent on changing the content of their homepage. They are one of the world's largest resort companies. The site is graphics-heavy (with embedded text), and barely contains any content. I haven't started any of the on-page optimization yet, but when I do, it will be a major overhaul. Despite the poor on-page of the site, they are getting great rankings and a ton of traffic due to number and quality of their backlinks and domain authority. My concern is this: they want to change the homepage and make it into a "vacation sweepstakes" type of page. Their logic seems to be that they will generate a lot of interest on the site and get people excited about winning an expensive dream vacation, which is all fine and dandy, however, my feeling is that this will change the relevance of the page. So, instead of pitching their ownership-based program, now, they will be promoting vacation contests. So here's the stupid question: would this have the potential to negatively affect their search engine results or the Domain Authority? I'm thinking of suggesting to them a less drastic approach. Perhaps something like the lightbox sweepstakes overlay on marshallsonline.com. At least, this way, we can keep the current homepage and improve on it, rather than going into another niche. Any feedback or suggestions on this is greatly appreciated!
Intermediate & Advanced SEO | | ollan0 -
Clickable links in Google SERP
Hi, I came across clickable links appearing below the meta description in Google SERP. The links are not necessarily the top pages for that particular domain and sometimes tend to reflect the newly added stock. Is there a way to determine what factors account for this? Thanks, mryxN.png
Intermediate & Advanced SEO | | RaksG0 -
Google Listings
How can i make my pages appear in google results such as menu, diner, hours, contact us etc.. when some searches for my keyword or domain take a look at this screen shot Thanks UbqY4kwA UbqY4kwA
Intermediate & Advanced SEO | | vlad_mezoz0 -
Google is not Indicating any Links to my site
We built a new store on another ccTLD and linked to it from some of our other domains in a few locations. I am noticing that with the Google operator command "links:" we are seeing nothing linking to our site anywhere. Some things to clarify: These are not no-follow links These pages linking to our new domain are indexed The pages being linked to on our new domain are indexed This is not a flash site or heavy in JavaScript The links existed the day the site was launched so when the new pages were crawled they existed. "Site:" command in Google shows me that my new site is indexed. What could potentially be causing this? I am trying to get these newer ccTLD's to begin ranking and I understand that I need to get links going to these pages since they are fairly new (2.5 months) so I can outrank the .com in the SE's in those locales. (Like Google.co.uk)
Intermediate & Advanced SEO | | DRSearchEngOpt0 -
What are the different tactics for getting ranked/ included in Google finance searches such as http://www.google.com/finance/company_news?q=NASDAQ:ADBE
I don't know what ranking factors they are using for this feed. The results vary greatly from a search done at google.com or google.com/news and google.com/finance I'm working with a website that regularly publishes finance-related news and currently gets traffic from google finance. I'm wondering what we can do to optimize our news articles to possibly show more prominently or more often. Thanks
Intermediate & Advanced SEO | | joemascaro0