GA Goal Tracking for Proactive Chat

[AdrianCordiner]

Hi all,

Just wondering whether anyone knows how I'd be able to track Proactive Chats as a goal in Google Analytics? So when someone visits our site, and we proactively contact them by initiating a chat (rather than a reactive chat where the visitor initiates it).

Thanks!

[AriNahmani]

The best way to do this is with Google Analytics Event Tracking (not a virtual pageview as was suggested previously). So you may need a developer to do this - but during the same process by which the chat is initiated, trigger a javascript command like the following:

_gaq.push(['_trackEvent', 'Chat', 'Proactive', 'SuccessfulStart']);

You can change the names of those variables to whatever you want. You can do this on any click / button on the site as well with different variables (use the onclick='' part of the <a>link code to do this). </a>

<a>Happy to help further

Here is further documentation: https://developers.google.com/analytics/devguides/collection/gajs/eventTrackerGuide</a>

[Martijn_Scheijbeler]

Hi Adrian,

You could set up a goal by triggering an extra event of pageview when you proactively start a chat with your visitors. By doing this you're able to set up the goal itself in Google Analytics. Some chat applications for your site have by default something like this built in.