Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does Yext Directory Listings Help with Links?
-
Question: Does Yext Directory Listings Help with Links? They have 53 directories and I am trying to find out if this service is going to help building our links?
-
I agree with Takeshi. One thing that no one has mentioned here is GetListed.org (which Moz purchased in 2012 or 2013). Although their evaluation tool can be a bit wonky, it is helpful in identifying which directories your business may or may not be in, and there is an interface that helps you submit your listings manually which is completely free. If you have more time than money, this can be a good alternative to services like Yext. Hope that helps. Cheers!
Dana
- topic:timeago_earlier,16 days
-
Hi Timothy,
The purpose of building citations on local business directories (whether manually or via a paid service like Yext) is to build up the authority of your basic business data (your business NAP - name, address, phone number) so that people can find your business in a variety of places and so that all of the data proves that you have a consistent, specific brand name, physical location, local phone number and website.
I am not aware of a list of which directories, specifically, pass page rank, but trying to look at this from Google's perspective - Google would be aware that most directory listings are built by the business owner. In other words, the links they contain are being intentionally built by the business itself. Thus, I would assume that even those directory links which do pass page rank are not going to be as highly valued as links you earn in other ways (voluntary mentions, guest posting, etc.).
Because of this, I don't consider citation building to be equivalent to link building. The latter requires additional and different efforts.
- topic:timeago_earlier,13 days
-
Directory links don't pass much link value, but it can still be useful to be listed in the top directories for local citations. Yext can automate the process if you're short on time & resources, but you can also submit to the directories manually for full control of the process.
They even provide a list of all the directories they submit to:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Value of Links? What is each link worth?
Morning Everyone, I just had this thought and wondered what everyone's opinions were in terms of link value in monetary terms. We'll assume for the purposes of this that the links come from contextually relevant sites and that the sites in question have got the Moz DA from being high quality and have a good quality incoming link profile. Its a bit of a theoretical question, but i guess imagine if the only way you could get links was to pay for them, what would they be worth to you. This is link value for SEO purposes, they will have in addition value from traffic from good sites, that no doubt varies wildly depending on topic. I assume everyone also agrees on: The first link from a domain is the most valuable High DA sites are worth more than low ones. So could anyone who has an opinion on the link value suggest a monetary value for links. Its really just using a monetary amount to see how best to target my time. Here is my example of what might be expected, but I am hoping people with more knowledge will perhaps correct it. DA Rating First Link 2nd-5th Link 5th-10th Link 10Plus Links 5 $5 $2 $1 $0 15 $7 $3 $2 $1 25 $25 $10 $5 $2 35 $45 $20 $7 $3 45 $65 $30 $11 $4 55 $95 $45 $19 $5 65 $200 $100 $45 $6 75 $350 $120 $65 $9 85 $700 $240 $95 $15 95 $1100 $450 $200 $30
Link Building | Jun 19, 2024, 10:18 AM | wellandpower1 -
If I disavow bad links on "disavow link webmaster" will they still show up on my moz reports?
We recently found out we have a lot of bad links linking back to our website from spam sites, I disavowed them through the google disavow link webmaster. On my moz report it still shows the links, is that normal?
Link Building | Dec 15, 2017, 1:47 PM | Ryan.Cruz0 -
Backlinks vs External Links vs Referral Links vs Outbound links
Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne
Link Building | Aug 31, 2017, 5:03 AM | NCOREGSEO0 -
What tool can be used to provide a list of links on a website that points to other websites?
For example: On a website there are items in the news listing that point to articles about a company that appear on online news sites; items that point to collateral hosted by vendors we use, etc. What tool can be used to provide a list of these links?
Link Building | Mar 26, 2014, 7:31 AM | Scratch_MM0 -
Do footer links pass less link juice?
One of my best inbound links for PA and DA happens to be a footer link, curious if it's less valuable or has any value at all.
Link Building | Jun 26, 2013, 2:50 PM | Theskimonster0 -
Are links with space considered to be the same as links with %20?
I wonder if Google would consider those three links to be the same? http://www.example.com/test page.html http://www.example.com/test page.html http://www.example.com/test+page.html
Link Building | May 21, 2013, 2:55 AM | lucek0 -
Reciprocal links
Are they worth anything, if they are from relevant sites? I'm I better off avoiding linking back wherever possible?
Link Building | Jul 26, 2016, 5:26 AM | littlesthobo0 -
EBay listing links SEO value?
Hi guys, Our website has an eBay widget which lots of eBay users put on their listings. We are thinking of using that as a way to get links from eBay listings. However, since most eBay listings will disappear after 90 days, is this worth doing and also will Google count those links? Many thanks David
Link Building | Sep 7, 2013, 12:25 PM | sssrpm0