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Does Google encryption of keyword data impact SEO revenue reporting in Google analytics?

Reporting & Analytics

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CayenneRed89 last edited by

Hi there,

I know Google has been encrypting SEO keyword data which they rolled out in September 2013. My question is - will this impact SEO revenue figures reported in Google analytics?

I have been monitoring SEO revenue figures for a client and they are significantly down even though rankings have not lowered. Is this because of Google's encryption?

Could there be another reason?

Many thanks!
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Martijn_Scheijbeler last edited by

Hi Cayenne,

While keywords are not provided anymore the referrer/ medium and source are still reported as organic search traffic. So in this case it should not influence your revenue reports.
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