What's better for SEO a page per review or a page with all reviews?
-
Was wondering what's better for SEO. We have a platform where consumers can read and write reviews. But the question is: is it better to give one page per company with all the reviews on it? Or should we have different pages for the specific company?
Example:
Itunes has a company page with all reviews on the page, but not the whole review. You have to click further to view the whole review (new page), at the moment this the current situation.
What if we place the whole reviews on the company page, so you don't have specific pages for the reviews?
Hopefully can someone help us out. Contact me if it's not clear or you want more extended information.
Kind regards
-
I hear actually two different reactions, still wondering what's better for SEO. Someone who can help us out?
-
Looking forward to other thoughts I finished analyzing two big competitors, they all put the content on one big page instead of review per review on separate pages. Can't rationalize the better rankings.
-
Thanks Olega, but we don't feature reviews in a webshop or business page but we have a portal like TrustPilot where consumers share reviews about tons of companies.
-
Thanks Dave! Just to be sure: the option to see the full review, is it on the same page or a new page?
So is it site.com/companyXYZ and there all reviews OR site.com/companyXYZ/thisismyreview (and that for hundreds of reviews of company XYZ) -
Was wondering what's better for SEO.
Unless you are trying to rank for your reviews page, it would make more sense to include the content on the related services page. e.g. if you have multiple reviews/testimonials that mention specific services, try to place them on the most relevant pages. This would boost the relevance and add more unique content to the pages you actually want to drive traffic to.
What I would be more concerned with is user experience... where would visitors be most likely to see and be persuaded by your reviews? That would depend on your business and website layout.
-
I would say a page with review snippets with a more option to see the full review.
More relevant content, more pages, more ranking
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword ranking for different page than the page optimized
I have optimized "equipment trailer for rent" on this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-deckover. I'm wondering if anyone can tell me why Google has chosen to rank the keyword phrase for this page: http://www.bigtrailerrentals.com/flatbed-trailer-rentals/equipment-24 This is just one example. It has happened on several of my pages / keywords.
On-Page Optimization | | BigTrailerRentals0 -
Making Shopify URL's Simpler - Losing the words 'collection', 'product' and 'page' in a Shopify store URL. Any advice?
Hi Mozers! I have a Shopify store (of which there are many advantages) however one big SEO disadvantage, is that my URL structures contravene all Moz advice on dynamic URL structure and whats more I am reminded about this every week when I have a Moz site crawl and I have a batch of URL's that are longe than the 75 characters. A Shopify URL will run www.domain name.com/collections/collection-name/product/product-name. According to advice a it should be www.domain name.com/collection-name/product-name - Don't even get started on sub-collections! I sell portfolio books, album etc and keepsake memory boxes (so long keywords) AND, I have a long(ish) business name. So, For user experience and keyword length, do I just ignore trying to achieve a dynamic URL under 75 characters? When I have asked Shopify, the say their URL's are an integral part of the "Ruby on Rails" system, so nothing can be done Or can it ??? I can't be the only Moz member with this issue can I ??
On-Page Optimization | | nick_HandCo0 -
SEO Moz Says I have Multiple Page Title Elements
I am getting this recommendation from page grader. I recently added Yoast to my site. Can you confirm that I really have multiple title tags because my seo guy says it is fine and it is just a problem with the crawl. I think I see it on line 18 and line 125 am I correct? urbanforestprofessionals.com
On-Page Optimization | | lehcherry0 -
Strange SERP's descriptions
Hey, when I googled one of our products i came up with this strange result, see attachment. I searched for: kurs praktische psychologie on google germany. These words also come up in the meta description of this page:** Praktische Psychologie** Fernkurs mit professioneller Betreuung. Testen Sie den praxisorientierten Kurs über die Grundlagen der Psychologie 4 Wochen kostenlos. and in the body: _Sie glauben der Mensch lässt sich trotz all seiner Facetten durchschauen, wenn man sich nur Mühe gibt ihn zu verstehen? Da liegen Sie vollkommen richtig! Der Kurs "Praktische Psychologie" vermittelt Ihnen hierfür alle Kenntnisse und Fähigkeiten, sodass Sie schon bald das Mysterium Mensch ergründen. _ Why is Google still showing this description which i obviously don't want to be shown, and why does it state _spring naar (jump to) Kursgeburh _and how can i avoid this? yd1DStW
On-Page Optimization | | NHA_DistanceLearning0 -
Should Title Tags Differ From H1's?
I never thought this was an issue, but now, I'm not so sure. Is it a problem for your title tags to be identical to your H1's? From Moz' OnPage Grader section on "H1's and Title Tags," I thought they were supposed to both match your keyword. Any thoughts? Thanks, Ruben
On-Page Optimization | | KempRugeLawGroup0 -
Google Indexed = 35, 445 pages, Bing Indexed = 243 pages... Why?
Dear MozSquad, Can anyone check our site and let me know if there's anything super apparent that would cause Bing to treat us like a bum on the street? I recently made some structural changes which really helped with Google, but Bing didn't even budge. It's a lot harder to keep up with all the SEO initiatives I have in mind with it being a small start-up where I'm responsible for planning the entire Internet Marketing campaign, giving constant input on UX and site design, etc on top of 900 other things, so I figured it'd be a good time to use The Moz to help a brother out. Ideas? Domain: homeandgardendesignideas.com (yeah, I know it's a little long =P)
On-Page Optimization | | zDucketz0 -
Local SEO Two Locations - Should I have a web page for each address?
Hi I have a business that has two offices each servicing a different local area. On my website I have both address locations on one page. www.company.com/contact
On-Page Optimization | | VivaArturo
Is it better to have each office on a separate page for local seo www.company.com/location1 and www.company.com/location2 Thanks Arthur0 -
Page title changes based on results per page
I have a product listing that allows customers to set a results per page option. This ads a GET variable to the URL. I've added the page number to the title of this page if they go past the first page. If this results per page variable is added to the URL then google see it as a different page. Do I need to change the page title for this?
On-Page Optimization | | BedInABox.com0