Www.partybox.co.uk - Why cannot improve the position for "party supplies"
-
About 4 Months ago I submitted a Disavow file to Google for www.partybox.co.uk which seemed to have improved the position across many terms. However the main term "party supplies" I cannot get to rank any higher than page 6 in the UK.
I have no penalties in webmaster tools. Should I see if I can collect anymore links that could be holding the website back for ranking for party supplies or what should i be looking to do ?
The website ranks well for other terms that the home page is optimised for such as party stuff but not for party supplies
any advice would be great
thanks
Adam
-
Thank you so much Tom
Very Helpful and I really Appriciate it
Exciting news about the algorithm refresh. I will keep a check on the MOZ Algorithm Change History for that then
Thanks
Adam
-
Hi Adam
There could be a number of factors at play here that Google, predictably and unhelpfully, is deliberately ambiguous about. There's evidence to suggest that there are individual keyword penalties and individual page penalties that can be placed on your website which can take a while to expire or lift. Similarly, the penguin part of the algorithm may have penalised your site for that term, in which case you would need to see the algorithm refresh (which should be happening soon, according to reports) in order to see your rankings return for that page. And finally because of the links that you have disavowed, there might not be many links to help power your return for that keyword position altogether (although your other rankings might prove this to be false).
I'm afraid a lot of this is guesswork, but there are steps you can take to be proactive and to see if you can recover rankings for that term. One option would be to optimise that term on a different page altogether - can you see an increase in rankings if you do this? If yes, it might indicate a page penalty. If no, it might still be a keyword penalty/penguin penalty yet to expire.
And finally, like you say, you may be able to find more links that need to be removed/disavowed in order to satisfy the algorithm. I'm very encouraged that you have disavowed some links and seen an increase already, so perhaps a deeper search will yield further results. If you have exhausted this avenue and still see no improvement, I would experiment with trying to rank that term on another page on your website, or perhaps even a sub-domain.
I hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
In Google search console all of sudden a lot of backlinks have disappear at "Link To Your Site"
Hi after update in Google search console yesterday a lot of backlinks in "Link To Your Site" have disappear, before we had 43x domains now we have 12x domains linking to the site. I have checked the sites where we had link do-follow before and they are OK. Can you please tell me the reason what has gone wrong. And also please guide me in fixing the issue , Hope to hear from you soon..! URL: https://www.finanstopp.no/
Link Building | | heleneolsen3 -
Linking Root Domains www and non-www
I just ran our site through Open Site Explorer. If I run the non-www version I get 30 root domains, if I run www I get 177. Is it wise to try and contact those sites using the non-www version and ask them to update the links to www version? Will that make much of a difference?
Link Building | | Amueller0 -
Sending Domain Authority from Root www domain to *
Hello all Some advice please. Im working with a friend who has a website (obviously). Its based on wordpress and is accessible by the link http://exampledomain.com. The problem is he has some good links out there which are pointing at http://www.exampledomain.com. As yet Im uncertain how he has setup his DNS, he maybe is doing a forward which would leave the DA back with the www subdomain. What is his best practice to inherit those links into his actual domain? Thanks
Link Building | | DarrenMOB0 -
How come www.ifundinternational.com beat us despite that most links seems VERY shady?
How can ifundinternational.com with TONS of spammy links rank 70 keywords in TOP20 in the competitive hard money lending industry? They seem to go AGAINS ALL WHITE HAT SEO and all rules by Panda, Penguing and Hummingbird. Just frustrating that they get away with it. What to do about it?
Link Building | | peterpumkineater0 -
Are moderated external links in a "showcase" worth having?
We have some e-commerce software with several dozen websites that use our technology. The websites have links to the developer and design shops that made the site as well as the site itself. All of these sites are moderated so we don't have to worry about spam. My question is should some or all of these links be rel=nofollow? The links are definitely pointing to legit development shops but those sites aren't always strictly related to e-commerce or the keywords we're trying to rank for. Any thoughts on how to treat these links?
Link Building | | schof0 -
Genuine Adult Product Site, Positive or Negative for Links?
We have client that have a non spam site that sells genuine adult products, that include penis pills and penis enlargement products. My worry is that as these products are often associated with spam and link from this site my have a negative impact if Google et al view them as spam, should i consider no-following these links?
Link Building | | EAOM0 -
Need ideas to get do follow links from highly competative niche "wedding"
I need to get high quality do-follow links and my target market/keyword is ‘Maui wedding’ and a few others. Because it is such a competitive market I am having a hard time getting links from local companies providing Maui Weddings (I know why because they are my competitors) and national companies sites aren't much help because they are trying to provide leads to their advertisers. I would like do-follow links from non-paid sources any ideas or resources you could help with would be much appreciated. Thanks.
Link Building | | photoseo10 -
How do I get Bing to recognize my site as a "News" source?
We are a publisher printing a magazine with corresponding news on our website and would like to be included (obviously) into the Bing news area, any tips on getting Bing to notice and include us?
Link Building | | KenPiech0