Panda 4.1 - Regained rankings by making changes on my site
-
So thought I would share this with others as it 'might' help.
So I got around 40 pages, all of them have taken a dive in rankings so on average from Pg1/2 to Pg5/6.
I took one page and started working on content upgrades, I had around 50 words of boiler plate content above the fold and 750 words of unique content way down the page so maybe 600px below the fold before you hit it.
I removed the boiler plate content and produced 75 words of unique content to replace it, I shuffled things around and managed to get the 750 words maybe 250px below the fold then chucked another 100 unique words into the mix.
Fetched the page in GWMT's and resubmitted the URL - hour later that page alone, the page I upgraded had recovered its rankings back to the original position before Panda 4.1 hit.
Will the rankings for this page drop back down again, not sure but interesting this page was Pg6/7 since the 23rd and doing the above within an hour regained rankings back to Pg2 middle.
-
Interesting. I didn't know position was an SEO factor for content but can see it makes sense.
Thanks again for sharing!
-
Duplicate on my site, well almost I replaced a few words for each page. It wasn't the main content just an intro paragraph but it was the highest piece of content on the page.
I've basically put it down to poor/thin content above the fold, which I replaced with unique better content which is more relevant to the subject of the page.
-
Curious what you meant by "Boiler Plate"? Was this content duplicated elsewhere on your site or the web?
Thanks for posting your experiences.
-
Ok so an update.
Regained rankings for that page I upgraded have remained stable and for some queries better position.
Most importantly I applied the same method/process to 2 other pages and they also regained position - ive put these pages on monitor, ill give it a week to make sure they stay stable then roll out the upgrade to the other 35ish pages.
-
hey thanks for sharing, I have a site that I need to work on one of these days, and this data will help for sure.
Vijay
-
Thank you for sharing this. I haven't been hit by Panda 4.1, but as you say, this info might help someone. Good for you for being so giving! I salute you!
-
Thanks Andy,
I'm in the process of getting the copywriter to produce unique content for the other pages so will post the outcome on here once those pages have been resubmitted also.
-
Will the rankings for this page drop back down again
This is impossible to say I'm afraid. They could drop, or the changes may have satisfied Google and you will stay where you are.
Try making similar changes to the other pages and see if you can replicate your success. Unique content is always great, so as an exercise, it is a win-win anyway.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking Expectations and Search Intent Alignment
I've recently implemented the page optimization recommendations provided by Moz Pro to help our site rank for specific keywords on certain pages. It’s been about two weeks since we've added these URLs/keyword parings. The optimization scores for the targeted keywords and URLs are looking strong. Also, we've crafted these pages with keyword optimisation in mind. However, we have a couple of questions as we move forward: Ranking Expectations: Since our optimization scores are good, when might we start seeing improvements in our keyword rankings? We know that SEO results can take time, but we would appreciate any insights on a typical timeline based on your experiences. Optimization and Search Intent: While the tool’s optimization suggestions have been helpful in regards to giving us a score for a specific keyword, we’re curious about how this factors into search intent. How does this tool take into account variations in search intent, especially if users search using slight variations of the keywords we’re targeting? Thank you so much for your insight!
On-Page Optimization | | Cricket930 -
Question on site structure
My client is a nationwide company. They provide building maintenance services in 7 different cities. In each city they provide a different range of services. They currently have a single service page for each service and no mention on that page of the cities they offer the service. The service pages are getting no SERP visibility. We are running Paid Search and recommending SEO. I'm wondering whether it would be beneficial to build out specific service pages for each city so the content is more relevant to both users and search engines. What is best practice in this situation? Client wants to dominate SERPs in each market for the services they offer.
On-Page Optimization | | SEOinSunnyNelson0 -
Implementing nofollow tag affect ranking
if a blog that is performing well on the first page at an average position of 4 for an informative term. The blog contains a lot of outbound links, adding nofollow tag to all of them affect the current ranking? There are few other same cases. Here is the link - monk.webengage.com The was a lot of other optimization done on the page but the ranking did not improve at all. Is the issue with my domain authority or is it due to higher backlink to other competitive domains.
On-Page Optimization | | Web-Engage0 -
Why ranks my site so bad?
hello together, i think, that you read questions like this very often, but i hope someone has some good ideas for me. https://goo.gl/3iOmcqy with the keyword "sophos sg 210" we rank very bad. But i don't know why 😞 We have trust elements, a very good "avergage time on page" unique content... But i don't know, what can we make better 😞 Thx you so much
On-Page Optimization | | enbitcon0 -
Google Page Rank has no any rankings as of now. what to do?
my domain and page authority is working well right now but my Google Page Rank has no any rankings as we speak. What to do now? can some of you give me advice on this? Thank you very much in advance.
On-Page Optimization | | Panoramictrip0 -
Using a subdomain to improve rankings
I have a pretty simple landing page that at present targets several keywords. Is a good strategy to add a blog to the site on a subdomain with pages targeting individual keywords? Will this help the main domain rank? Also is the best strategy to focus on building links to the home page or individual pages on the subdomain? As long as each page on the subdomain links back to the home page it should pass link juice back to the home page shouldn't it? Thanks in advance!
On-Page Optimization | | SamCUK0 -
Will changing the title tags cause me to lose rankings?
I have a site that gets pretty decent rankings. Based on Seomoz's assessment of my site I have ALOT of title tags that are too long. If I make modifications to my title tags will that hurt my rankings? I am also thinking of removing my company name from the title tag as that is taking up too much space.
On-Page Optimization | | webestate1 -
Are a lot auf tag-sites in the index a bad signal for low quality? (Panda Update)
Hello everybody, first of all please excuse my bad english. I'm from Germany - I try my best. 😉 The case: I have a Wordpress SEO project which rankings very well. A this moment I have all "archive sites" like "archive", "category" und "tags" indexed. I use the more-Tag for every archive/category/tag site - so duplicate content ist not really a problem, but in view of the Panda Update, which surely arrives in Germany soon, I wonder if all this Tag/Archive/Category Sites in the index maybe seen as low quality und can hurt the ranking of my whole site. Low quality because: With using the more-tag the site are just a list of internal links with content snippets. I have 500 articles und 700 Tag Site (all in the index). So my fear is when google (with Panda Update) looks at my site und sees all this (maybe) low quality tag-sites in the index I get penalised because there is not a good proportion between my normal (good quality) Articles und the archive/tag sites. I hope you guys can understand my thoughts. Do I have a legitimate fear that the mass of tag-site in the index could be problem? Are there any data from the USA, how blogs mit Tag-Site in the Index rank after the Panda Update or if sites which contains of internal Links mit content snippets - like these tag site - are low quality in Google eyes? Or I'm worring to much? Thank you very much! Oliver
On-Page Optimization | | channelplus0