Panda 4.1 - Regained rankings by making changes on my site
-
So thought I would share this with others as it 'might' help.
So I got around 40 pages, all of them have taken a dive in rankings so on average from Pg1/2 to Pg5/6.
I took one page and started working on content upgrades, I had around 50 words of boiler plate content above the fold and 750 words of unique content way down the page so maybe 600px below the fold before you hit it.
I removed the boiler plate content and produced 75 words of unique content to replace it, I shuffled things around and managed to get the 750 words maybe 250px below the fold then chucked another 100 unique words into the mix.
Fetched the page in GWMT's and resubmitted the URL - hour later that page alone, the page I upgraded had recovered its rankings back to the original position before Panda 4.1 hit.
Will the rankings for this page drop back down again, not sure but interesting this page was Pg6/7 since the 23rd and doing the above within an hour regained rankings back to Pg2 middle.
-
Interesting. I didn't know position was an SEO factor for content but can see it makes sense.
Thanks again for sharing!
-
Duplicate on my site, well almost I replaced a few words for each page. It wasn't the main content just an intro paragraph but it was the highest piece of content on the page.
I've basically put it down to poor/thin content above the fold, which I replaced with unique better content which is more relevant to the subject of the page.
-
Curious what you meant by "Boiler Plate"? Was this content duplicated elsewhere on your site or the web?
Thanks for posting your experiences.
-
Ok so an update.
Regained rankings for that page I upgraded have remained stable and for some queries better position.
Most importantly I applied the same method/process to 2 other pages and they also regained position - ive put these pages on monitor, ill give it a week to make sure they stay stable then roll out the upgrade to the other 35ish pages.
-
hey thanks for sharing, I have a site that I need to work on one of these days, and this data will help for sure.
Vijay
-
Thank you for sharing this. I haven't been hit by Panda 4.1, but as you say, this info might help someone. Good for you for being so giving! I salute you!
-
Thanks Andy,
I'm in the process of getting the copywriter to produce unique content for the other pages so will post the outcome on here once those pages have been resubmitted also.
-
Will the rankings for this page drop back down again
This is impossible to say I'm afraid. They could drop, or the changes may have satisfied Google and you will stay where you are.
Try making similar changes to the other pages and see if you can replicate your success. Unique content is always great, so as an exercise, it is a win-win anyway.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does DA/PA have any effect on rankings?
I have seen many people are concerned about increasing DA and PA of their websites. While I am very curious why do people focus on increasing DA and PA? Does DA and PA effect the rankings of the website? Because I have recently launched my website regarding men beard trimmer and it is ranking on 1st page but not on number 1 position. Will increasing DA/PA of the site help me in occupying 1st position?
On-Page Optimization | | RyanAmin0 -
Is adding video to my homepage a ranking signal
Just had a lengthy chat with an SEO guy and one of the points bought up was that video on the homepage is a definite signal these days and the bots read the metas better than ever. I'm not sure about this, I do think that videos are a thing that improves the user experience but to rank? If it was to rank would I embed a YouTube video as its owned by Google, Vimeo for the quality or self-host but cause me to have a heavy page. I'm a bit lost here and would appreciate some guidance.
On-Page Optimization | | Libra_Photographic1 -
To change or not to change. DO we update our HTTP page to HTTPS? especially those with basic forms (phone, email, name)??
I recently went to a conference where a speaker strongly urged us to migrate to HTTPS before January 2017. I don't see any other sites referencing to make the switch before January 2017. whats the deal? 😉
On-Page Optimization | | millenniumsi0 -
.htaccess Question and Ranking
I have some basic rules set up in my .htaccess file and just curious as to the implications of them as I seem to have a website ranking very low on Search indexes for no particular reason that I can fathom. My question is a follows I have a htaccess rules set up in my application application that first strips the file suffix and then adds a closing brace for example Rule 1: http://www.domain.com/my_page.php becomes http://www.domain.com/my_page
On-Page Optimization | | ecrmeuro
Rule 2: http://www.domain.com/my_page becomes http://www.domain.com/my_page/ Will this rule expecially Rule 2 effect ranking or will these rule have no adverse affect on the website as my MOZ reports still seem to have pages listed win the Top Pages by PA section without the www? Below is an example of the htacess file. RewriteEngine On Redirect Trailing Slashes... RewriteRule ^(.*)/$ /$1 [L,R=301] RewriteCond %{REQUEST_URI} /+[^.]+$
RewriteRule ^(.+[^/])$ %{REQUEST_URI}/ [R=301,L] Redirect non-WWW to WWW... RewriteCond %{HTTP_HOST} ^contractor-accounts.co.uk [NC]
RewriteRule ^(.*)$ http://www.contractor-accounts.co.uk/$1 [L,R=301] Handle Front Controller... RewriteCond %{REQUEST_FILENAME} !-d
RewriteCond %{REQUEST_FILENAME} !-f
RewriteRule ^ index.php [L]0 -
Increasing pageviews on a social networking site
Our social networking site, Yookos, has a target of 25 million pageviews by yearend 2013. This is part of my responsibilities. As with all social platforms, user authentication is required before one can access the content. What can i do to improve the pageviews exponentially?
On-Page Optimization | | seoworx1231 -
How is this page ranking?
Hi. A client of mine is being outranked by a competitor whose landing page does not include the keyword within their page content AT ALL. Nor does their URL. Nor do any image alts. And their page title features the keyword in the middle of it, not at the start. Their link profile is not great with directories and the like. They are not socially active.. I am confused! I thought content on a page absolutely had to include the keyword to get ranked for it. Here's the page: www.springsoft.ie, keyword is "water softeners" Any thoughts I would appreciate. Many thanks.Christoffa
On-Page Optimization | | Christoffa0 -
Would Changing the Titles of Root Categories Be Bad?
I have researched some more effective keywords to change my root category titles to. I am wondering if it would be a bad idea to change these titles considering all the things that could go wrong. From what i'm gathering there are a LOT of things that can go wrong but at the same time these things do need to be changed sometime! Is this a good or a bad idea & why? What could go wrong? Should I try changing the category titles one at a time instead of risking every one of my keywords / category titles not working out in the serps right away?
On-Page Optimization | | Mike.Bean0 -
New site not ranking for it's name
Performed on-page SEO for this new site that went live a couple of weeks ago - no link building or anything of that nature yet. http://maven-management.com I'm starting to see the site rank on Bing for some keyword phrases but it doesn't rank for the business name "Maven Management" on any major search engine. SEOMoz gives my on page optimization an A for the business name for the home page. Am I just being impatient? I didn't really put much effort into ranking for the business name because that generally seems to happen without any issue. There are other companies online with the same name. Any insight is appreciated.
On-Page Optimization | | DenverKelly0