Better link metrics, but lower rank??
-
Hello to all, new member here from Houston. I'm learning a lot! I've brought my site up some but my chief competitor is still at #1 position. I ran a full SERP report for my top keyword. My site appears to rank better on:
Page Authority…Domain Authority…MozRank…MozTrust...DmT/DmR…
Additionally, his on-page grade is F, mine is B!
So, it appears sheer bulk incoming links are really where it's at. He beats me, somewhat, at URL Link Counts, also on Followed External Links. The real difference appears to be External Links to This Domain: I have 65, he has somehow managed to get 3500…I think his webmaster has a local directory where everybody links to each other…I can't imagine how a small biz like this, in a fairly non-competitive industry, could get that many.
Anyway, thought I'd bring this up for comments/clarifications, if anyone has any---Also, is there a resource to understand these various parameters.
Thanks---
John in Houston
-
David, that link seems to be inactive---any other avenues to get that article?
John
-
Thank you--- I will read your article.
-
I would do a competitive link analysis to see where he is actually getting the links to his site, and how they are positioned in the linking platform. Manual link building can be extremely tedious, but it is ultimately a very powerful tool in getting Google to notice your site. Linking out to relevant sources and topics can help, as Google does not like to see sites that do not provide a larger resource to a user. We wrote an article on how to do a competitive link analysis. Might help you getting started.
For the reporting of F vs B, what tools are you using to analyze the date? Moz? If you are using the MOZ page grader, pay attention to what page you are actually grading, and for what keywords. The reports are helpful in pointing out errors, but can give a false positive in the event they are analyzing multiple pages for the same keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google shutting down Rank Tracking Software? - Raven and AHREFS close down ranking results.
Hi, I was wondering if other people had noticed the (very sudden) closing down of the ranking tools for both Raven and Ahrefs - both of which were major parts of their software. Given the sudden and synced timing my guess is that Google is throwing its weight around and banking on the doors of companies offering ranking software with the threat of a fat lawsuite! What is everyone else using for their rank checking ? Will this impact SEOMOZ ranking results ?
Moz Pro | | James770 -
Links don't add up
Sorry if this is obvious, but I'm new to seomoz. I've run an analysis for one of my pages and it's showing 624 total links - 118 internal and 6 external. Why doesn't the sum of the internal and external links equal the total links?
Moz Pro | | landmark10 -
Is canonical link enough?
Hi SEOmozers! I have a question. SEOmoz analysis report me some duplicate that I thought I had fix. I can give a concrete example. This page: http://www.nuxeo.com/en/about/events/dec2011training-boston/moreinfo is reported as having 6 duplicated URL in the tool. When I click on 6, SEOMOZ tells me "Our crawl bots are getting their joints greased to fetch you even better data. Sorry for the delay!" And on the page itself, I placed a canonical link to follow recommandation. rel="canonical" href="http://www.nuxeo.com/en/about/events/apr2012training-boston" /> As a result I am curious why I would have this reported as duplicate by SEOmoz. Is this a bug? Thanks for feedback!
Moz Pro | | nuxeo0 -
Quantity of Internal Followed Links
We compared our and competitor pages. And we have got next statistics: Internal Followed Links: 184 4,496 We are thinking about changing our shopping cart links format from /product_info.php?products_id=3547 to /product_name.html This should increase "number of our pages" and "number of links" from them.
Moz Pro | | ctam
But in case a description of products from the same category often is very similar. We worry about duplicating page content. Could you give any advice in that situation? Do Internal Links play a big role in page rank? Thanks. PS: at attached image you can find full page metrics from open site explorer. Our metrics are at left, competitors - right. BtTap.jpg0 -
Total number of links in OSE not clear to me.
I have compared 3 sites in open site explorer. The total # of links in the subdomain metrics report for one of the urls is 46,787. Where is that number coming from? There's 125 total external followed links and 132 total external links. I cannot see the number for internal links, but I'm sure it isn't 40000+. So 46,787 is the result of the addition of what? Thanks a lot for your help, and sorry for this newbie question 🙂
Moz Pro | | gerardoH0 -
About the rankings report in the Pro Dashboard, does it track the ranking of every page on a root domain, or just the home page or whichever page you set up the campaign with?
I noticed that one of the pages on my root domain has a #5 rank for a keyword, yet the ranking report says that there are no results in the top 50. So I am assuming it is only tracking the home page. That is one thing I liked about the Rank Tracker, that it would find any page that was ranking on a root domain. Thanks, Lara
Moz Pro | | larahill0 -
Which would you chose? Link on PA56 with 88 OBL's and 80 IBL's or a link on a PA75 with 225 OBL's & 40 IBL (Same Domain)
Which would you chose? Link on PA56 with 88 OBL's and 80 IBL's or a link on a PA75 with 225 OBL's & 40 IBL (Same Domain) Pretty self explanatory. I want to know what metrics SEOMozzers rely on most. If you are not an expert at evaluating links for large scale development please don't muddy the waters on this question with a thin and vague answer.
Moz Pro | | DavidWolf580
