Does anyone know of a good keyword identification tool to be used on a particular piece of content?
-
I'm hoping for a tool that would extract keyword possibilities from an article, run them through a keyword popularity tool such as Google AdWords Keyword Planner and present ranked results (including number of monthly searches) to the writer. That would enable the writer to choose relevant popular keywords (especially phrases) in the web headline, page title and text.
Does anyone know of such a tool? I'm considering having one built in-house if nothing already exists.
How it might work
Ideally, this might be a browser add-on. The user would highlight the story or blog text, and click on the browser add-on button to start the tool.
Using something like viewer.opencalais, the text would plug into a keyword extraction tool and automatically run the results.
In the next step the extracted terms would automatically plug into the Google AdWords Keyword Planner and run the results for “Keyword Ideas.” I think this can be done via the AdWords API: https://developers.google.com/adwords/api/docs/reference/v201402/TrafficEstimatorService?hl=fr
The user would then be presented with a series of ranked keyword possibilities based on relevance and popularity.
Why it’s useful
This would make it far more efficient for busy journalists (or anyone) to write effective web headlines.
-
Ray, thanks. This tool does get me part of the way there. Thanks for pointing me to it. For my particular intended purpose, I'm hoping for a tool to be used by busy journalists as a quick analysis tool to know what words and phrases are most promising to use in their headlines/titles.
-
Hi John,
There are many popular content analysis tools out there, this is where Google would be your best friend (search: content keyword analysis). Now, to the extent of automatically providing Google Keyword Planner results AND ranked listings next to the keyword, that I am not sure of.
I like to use Spyfu tools for much of my keyword and competitor analysis. One of their tools, http://www.spyfu.com/Groupie accomplishes much of what you've listed. It analyzes a domain/page and lists its popular keywords and then ranks them by traffic volume. You can then export lists of keywords and further your research through their other tools (like what content is ranking for specific keywords, the competitive landscape, ect).
-
Thanks, Wilson. I'll check that out. One additional thing I'm hoping a tool could do is show keyword volumes, but maybe I'm hoping for too much in one tool.
-
Hi, we use Wordtracker scout, an extension for chrome and is probably available on others. it will analyse your page give you a keyword relevence list and then a score on how relevant the page content is for each keyword
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Selecting keywords
hello, i am using google adwords search terms to find keywords, first of all is that a good practice? If it is then i have the below question: What is most important to take into consideration when thinking of a better keyword: a) impressions b) Most conversotions c) Both in a combination i want to import that keywords in moz pro to see search visibility is that the right way? Which keywords are the most important and how can i chase them? i have to mention here that my adwords account is from 2010 so the data are very much!! Please be specific in for answer thanks in advance
Keyword Research | | anavasis0 -
Newbie Keyword optmization question
I'm optimizing this page: http://gainesvilleholistichealthcare.com/treatment-options/acupuncture/ This is for a local, Gainesville, Fl acupuncturist. The words that show the most search volume on GKT for the city of gainesville are "acupuncture" followed by "acupuncture gainesville fl". Will optimizing for "Acupuncture in gainesville" or "Your Gainesville Florida Acupuncture solution" optimize it for both of these important terms? I guess my question really is, how specific does the match between the searcher's phrase and the KW's I use need to be.
Keyword Research | | Graphbyte0 -
Local Keywords
Hello everyone. Still loving MOZ. Question: When I research a keyword phrase such as Entertainers it is returning a local search of 15,972. I want to target three specific cities in my area ( Pittsburgh, Cleveland, Akron). When I research the phrase Cleveland Entertainers I'm getting a local search result of 0. Should I just assume that the search is still large enough to use? Should I target Cleveland Entertainers still with feedback of 0? Also is it a good idea to target the word entertainers with three separate pages to three separate cities? I'm planning on making three separate blogs with new content on each. This will not be duplicate content.
Keyword Research | | Jasonalanmagic0 -
Keyword search tool or API
Anyone have a suggestion for a simplistic (scaled down) version of a keyword research tool that I can put on our website? We need our clients to be able to perform some basic keyword research on their own without getting lost in the details of something too robust. We would like to control aspects of the tool, capture the data from the site visitor and move those results (from their searches) into a database or other web application.
Keyword Research | | webindustry0 -
Checking history of keyword rankings
When working on a new client how can we look in to the history of keyword rankings? I would like the last 2 years but they have been tracked by me for only 1 month?
Keyword Research | | dynamic080 -
Using local monthly searches for generating website keywords
Hi Guys,Im researching keywords to add to our new website with google key words. At this stage we are not using any paid searches or any PPC and are solely looking to be optimized for organic searches. With this in mind should I focus on populating out site with words that rank high under the column " local monthly searches' and not worry about the words that rank high under CPC and the Competition columns? .
Keyword Research | | dawsonski0 -
What Keyword reasearch tools are you using?
I'm finding the Google tool to be inadequate for our needs. Does anyone have any suggestions of a better tool out there.
Keyword Research | | Xcellimark0 -
Why is Adwords Keyword Tool showing zero search volume for popular keywords?
When I try to ascertain search volume for the the words "pills" "drugs" and "medicine" it is showing "-" for all types of search volume, including phrase, exact, and broad. Why is this?
Keyword Research | | nicole.healthline0