How do you visualize website structure
-
How do you visualize a website structure in terms of (categories of) pages and interlinking. I use such visuals for discussing what you are actually doing now and what can be improved. I have made visuals I few times myself (basically making boxes representing categories of pages and lines representing internal links), but I found that I soon ran into a scheme of huge proportions and needed more paper and more time. Appreciate your thoughts!
-
DYNO Mapper is great at visualizing a website's structure. It is the best Sitemap Generator that I have used because it also performs a content audit and includes Google Analytics integration. It's pretty sweet how you can sort and filter pages based on Google Analytics metrics. If you are looking for a great discovery and planning tool I would give it a try.
-
I played around with Cytoscape and I'd definitely be interested of the spreadsheet as well!
-
Online-Tool diagramly (free) You can Save it as XML, JPG, PNG and SVG.
Or Lovely Charts (not free), but you can put in text-Sitemaps for a "Autovisualisation". -
I print it out and lay it out on a large table in the office. Just seeing it visually lets me get to grips with it a lot easier than scrolling through unconnected pages on a screen.
Print small and get a big table and you can fit a large sitemap there Get a lot of A4s and some scissors and tape and you will be surprised how much better your understanding is by the time you've finished
-
I'm a big fan of Smart draw but just recently had a colleague share a chart with me via Google Docs which appeared to work very well for creating a flow chart and mapping out site structure.
-
-
Open Office Draw is free and has a series of flow chart icons but it's a manual job and takes a bit of getting used to (price is right though). Anything like this falls apart for larger sites though as you would be there all week.
Would love to know if there is a firm favourite amongst people as it's certainly helpful to visualise interlinking and structure.
-
Damien, I'd be interested in taking a look at this as well, if you're OK sending it over to me. We used to use a profiler program that now seems to be dead.
-
You can also download a trial of Black Widow - http://download.cnet.com/1770-20_4-0-.html?query=black+widow&searchtype=downloads&tag=opensearch
Once you've scanned a site, it builds a site architecture that looks like Windows Explorer. You can take screen shots and place them in your documents as needed.
-
Glad to.
I'm in the middle of rewriting the macro at the moment as my first attempt was a tad on the slow side. I can skype it across to you when I finish it (today or tomorrow).
-
This sounds like a great idea. I'm certainly interested in seeing how you handle the Xenu data if you're willing to share!
-
I'm currently using a combination of (mainly free) apps to map my company's website to visualise link flow and indentify isolated content that hasn't been correctly linked in.
I start with a site crawl using Xenu's Link Sleuth from which I can export a list of all pages as well as a list of all the links. I import the two lists into Excel where the data gets cleaned and additional information extracted by a macro. The final step is to import the link and page data in Cytoscape which performs the visualisation.
Don't be fooled by the biological focus of Cytoscape, it will work with any data as long as it's broken down into nodes (pages) and edges (links). It incorporates a number of visualisation algorithms, and allows you to filter a selection of nodes which can then be copied to a subnetwork and visualised separately.
It handles our small site of 2k pages and 50k internal links with ease, and I know a geneticist who uses it to map networks of over 7k genes with some 300k interactions.
If you're interested, I can provide a copy of the spreadsheet I use for manipulating the raw Xenu data.
-
ProtoShare.com is the best tool of that kind for me
-
Thanks Nick, really handy, appreciate it.
-
I like using post-its, but that can get ridiculous as well. Here is one of my faves for mind-mapping, and it's completely free: https://bubbl.us -
-
Apart from everything mentioned already - bubbl.us is a great free online tool that lets you save and export your visualisations.
-
You might want to check out this link, which works for new versions of Omigraffe.
Let me know what you think.
-
I hadn't noticed that - shame, could have been interesting if they kept up development.
-
I checked out WriteMaps, and it was very very nice for small sites. It is a pity that it does not seem to be maintained anymore. Last communication from the creator seems to be from 2009.
-
I checked out WriteMaps, and it was very very nice for small sites. It is a pity that it does not seem to be maintained anymore. Last communication from the creator seems to be from 2009.
-
Smart Draw is seriously awesome; just downloaded for a 7 day free trial. I used Mockingbird in the past but SD looking way better now.
-
I'm a little late to the party (just trying out the new Q&A for the first time).
I was looking for a solution myself yesterday and found two free ones that, while definitely not as full-featured as those shared by ninjamarketer, might do the trick.
WriteMaps is a nifty tool (free to use) that looks to have some potential.
SlickMap is an HTML/CSS template you can use to add up to three levels of hierarchy, and it looks pretty sharp (though it's clearly not as quick/convenient as some of the other tools).
-
I use Visio to start with and when I go in to more details in terms of pages, I use https://gomockingbird.com/
This allows me to share the drawings easily.
-
Another vote for Smartdraw!
-
I'll use the mac software omnigraffle to chart out my site. Also someone came up with a cool applescript that will take a regular xml sitemap and turn it into omnigraffle.
-
Great.Thanks
-
Sure. Your welcome.
-
Thanks Sameer, I will check these out.
-
I have used PowerMapper and am relatively happy with it. It fails miserably on large scale websites. I've spent days researching website structure visualistion and found that there are no rubust industry strength solutions out there available to general community. We're in the process of writing our own software for that reason.
-
Hey Jos: I use a vector based drawing program (CorelDraw) and draw boxes with lines like you. I can highlight main pages by border thickness and colors.
It's probably not nearly as elegant as Sameer's suggestions, but I've used it for so many years, it's as comfortable as a pair of old jeans
-
I second the smartdraw software.
I've been happy with it because you can do several other things with it.
-
Thanks Sameer, I'll have to check these out
-
Great question. I tend to just map it out by hand categories / sub categories / products/services but I can see how that can get quite daunting on very large sites.
-
I would assume you are referring to site architecture. If this is the case then there are several good tools in market that are used by dev / designers to map out the site artchitecture or sitemaps.
Microsoft visio http://office.microsoft.com/en-us/visio/
Power mapper http://www.powermapper.com/
Smart draw http://www.smartdraw.com/
I have used smart draw for flow charts and found it lot easier to use.
Hope this helps.
Thanks
Sameer
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does redirecting the existing URLs in the website without reducing our current rankings? The new website runs on the bubble, so it seems there is no provisions to redirect the existing URLs to this platform?
Hi Moz Fans, There are some clarification needed in a website revamping and loosing of current website rank. Please go through the questions and would be great if you like to share some insights on it. 1. We would like to revamp our existing website by joining hands with the bubble visual programming platform. Thus, kindly let us know if there are provisions to redirect the existing URLs to this platform. We would also like to know if this kind of redirecting affects the current website ranking. If yes, how can we redirect the existing URLs in bubble without reducing our current rankings? 2. As a part of the revamping of our website, we would like to enquire about the possibilities of its relaunch via bubble. Does it cause any changes for the current rankings of our website if we redirect the existing URLs via bubble? If yes, is there any provision to redirect the URLs without affecting the current ranking of the website?
Web Design | | OceanAirTravels0 -
We're considering making notable changes to our website's navigation. Other than 301 redirects from old pages to new, what do I need to consider with this type of move or update?
We would like to make some navigation changes to our website: www.NetGainIT.com, specifically to the services section. I know that I will need a list of 301 redirects if I do not plan on keeping certain pages, but what else do I need to consider?
Web Design | | NetGainTech0 -
Questioning people that left the website?
If we have a pop up on our site and new customers have subscribed to get 5% off (which i believe shows intent) and they do not purchase would you contact them and find out why they have not purchased to get a better understanding of issues with the website, If so I believe it needs to be more than the standard email of further discount (for example receive an extra 10% discount) or standard do you need help email (we need to either talk direct with them or offer something for there help such as 50% off) Any help would be appreciate in finding our pain points on the site www.fastprint.co.uk.
Web Design | | BobAnderson1 -
What would be the best way to translate my website for international seo?
I am planning on creating a multi language website that targets different countries and would like to know what would be the best way to translate my content from English to multiple different languages (French, Spanish, Swedish, Chinese, etc.). I would hire a translator but doing so for all these different languages would be too costly. Using Google translate will leave me with at best a rough translation. What are my other options? Is there a website that can provide me a better translation? Would Fiver be a better/cheaper alternative? Thoughts?
Web Design | | Shawn1240 -
Comparing the site structure/design of my live site to my new design
Hi SEOmoz team, for the last few months I've been working on a new design for my website, the old, live design can be viewed at http://www.concerthotels.com - it is primarily focused on helping users find hotels close to concert venues throughout North America. The old structure was built in such a way that each concert venue had a number of different pages associated with it (all connected via tabs) - a page with information about the venue, a page with nearby hotels to the venue, a page of upcoming events, a page of venue reviews. An example of these pages can be seen at: http://www.concerthotels.com/venue/madison-square-garden/304484 http://www.concerthotels.com/venue-hotels/madison-square-garden-hotels/304484 http://www.concerthotels.com/venue-events/madison-square-garden-events/304484 http://www.concerthotels.com/venue-reviews/madison-square-garden-reviews/304484 The /venue-hotels/ pages are the most important pages on my website - and there is one of these pages for each concert venue - they are the landing pages for about 90% of the traffic on the website. I decided that having four pages for each venue was probably a poor design, since many of the pages ended up having little or no useful, unique content. So my new design attempts to bring a lot of the venue information together into fewer pages. My new website redesign is temporarily situated at: (not currently launched to the public) http://www.concerthotels.com/frontend The equivalent pages for Madison Square Garden are now: http://www.concerthotels.com/frontend/venue/madison-square-garden/304484 (the page above contains venue information, events and reviews) and http://www.concerthotels.com/frontend/venue-hotels/madison-square-garden-hotels/304484 I would really appreciate any feedback from you guys, based on what you think of the new site design compared to the old design from an SEO point of view. Of course, any feedback on site speed, easy of use etc compared to the old design would also be greatly appreciated. 🙂 My main fear is that when I launch the new design (the new URLs will be identical to the old ones), Google will take a dislike to it - I currently receive a large percentage of my traffic through Google organic search, so I don't want to launch a design that might damage that traffic. My gut instinct tells me that Google should prefer the new design - vastly reduced number of pages, each page now contains more unique content, and it's very much designed for users, so I'm hoping bounce rate, conversion etc will improve too. But my gut has been wrong in the past! 🙂 But I'd love to hear your thoughts, and thanks in advance for any feedback, Cheers Mike
Web Design | | mjk260 -
What do YOU look for when reviewing technical website criteria?
Wanted to get everyone's thoughts on this. One of my clients was asking me what they thought of a certain website design company. They wanted to use this company because their designs were very beautiful but wanted to be sure that contracting them would be the right decision. After I made my formal review and recommendation I thought this might be a great topic of discussion for the amazing SEOMOZ community. So, what factors do you look at when determining which design firms are worth their weight?
Web Design | | JusinDuff0 -
Question About Site Redesign and Nav / Page Structure
Hey guys, i am currently redesigning our company's site, and have come across some things that I'm not quite sure of. We used to have individual service pages in our main navigation (design, video, marketing) before the redesign. In this new design, i had the idea of making just one "services" or "capabilities" page, where these three services would each be outlined, and each service would have a list of links to more specific landing pages. Obviously, breaking it up correctly with HTML5 using the andtags. What I'm wondering is that if i'm going to be penalized for having those three services that aren't necessarily related too closely on the same page as opposed to having the one page for each service (like we have now). Any help would be greatly appreciated, and let me know if i need to elaborate more. Thanks in advance!
Web Design | | RenderPerfect0 -
Websites using Flash?
Can you optimise websites using flash? is it exactly the same aspects to optimise or does it cause problems??
Web Design | | wazza19850