Best way to regular check backlinks & identify low quality and spammy links?
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Previously my site was under manual penalty and then 80% of the links i removed and my penalty lifted. ( I am talking about 1 year before)
Now i have few queries -
- What is the best way to regular check backlinks?
- what to do if a spammy link appears
- What to do about directories that link to us
- What to do with old links that are not good quality
- Now I have to check number of links and quality of links of website so which is the best method check?
Thanks!
dev
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1) What is the best way to regular check backlinks?
Depends on your "style" you can use the following tools -
- Majestic SEO
- Ahref
- Open site explorer
- Google Webmaster tools
- All of the above
2) what to do if a spammy link appears
Firstly ensure it is "spammy" sometimes links are seen to be spammy when they are not (it might just be a customer with a blog who really wants to say how great your brand it but they can't create a great looking website)
if you are sure they are spammy though you can either drop the webmaster an email and ask them to either remove the link or change it to a no-follow link or you can disavow the link, you can also do both (which i recommend). Remember No-follow link - no worries.
3) What to do about directories that link to us
Directories are not all bad, if they are in your niche and are helping really users find you then they are fine but if you are not sure try the above advice (point 2)
4) What to do with old links that are not good quality
Remember a website is diverse it is meant to have low and high quality links and everything in between. If a website only has high quality it can look suspicious so unless they are spam so long as they are in the right niche and on point with your site they are fine.
5) Now I have to check number of links and quality of links of website so which is the best method check?
See point 1. I would also recommend things like the Moz tool bar for a "at a glance" look of things. Look into Moz Page & domain authority or Majestic trust and citation flow etc. each brand has their own version which can help you judge a websites authority.
Hope that helps.
-
Dev,
- What is the best way to regular check backlinks?
Open site explorer and or program called screaming frog.
- what to do if a spammy link appears
There are a few tactics with not just only disavow angle, but also reaching out to the webmaster and using a few tactics I have come up with to get them into removing it.
- What to do about directories that link to us
Same thing, reaching out to webmaster and using some tactics. ( If you want, reach out to me personally and I can share a few, but they took me years to perfect )
- What to do with old links that are not good quality
If they are not spammy and are just low quality, I would recommend just keeping them.
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