.com vs .com/language ?
-
Hello Moooooooooz !
We're currently working on a new website http://www.globalmetal.fr/ which deep SEO issues.
The problematic is as always in this case: 1 company + different subsidiaries + different markets + different languages
The companies is handling different domains:
http://www.globalmetal.fr/
www.globalmetalbroker.ch
www.globalmetalbroker.com
and so on.Until recently I was totally convinced (there is no magic solution I know) that it was better for a SME to focus on 1 domain (.com) and get the other websites per language .com/fr .com/es etc.
But in their case their TLD is pretty new: www.globalmetalbroker.com (DA 1) vs globalmetal.fr (DA 15)
So I'm wondering:
1- Does Google know understand that globalmetal.fr is the french website of globalmetalbroker.com (maybe via webmaster tool) ?
2- Does it make senss to move all the (new) language websites into .com/[folders] and once the .com DA is doing better redirecting the .fr to.com/fr ?
3- Is it better to focus on .com .fr (but french speakers are not just in france) .ru and so on or to keep the .com/[languages]Hope someone got the same issue recently
-
For russia and china you're right it does make sens. But I'm still very concerned about working on so many domains rather than just one
-
In the specific case of a targeting Russia (or China), a .ru is a better solution also because you must consider that Google is not the only über dominant search engine there. All the contrary, the most used is Yandex, and Yandex SEO has many things different from Google SEO, more than, for instance, are the differences between Google and Bing.
That means, that optimizing a web site for Yandex, especially in the link building front, may let you relying on actions that would be not so acceptable for Google.
Identical it's the case of targeting China (Baidu), Korea (Naver) or Japan (Yahoo).
-
While that's true, you can more easily geotarget your ccTLDs. A Russian site is more likely to link to a .ru site than some .com
-
Tks for this answer ! But then our issue gonna be to work on the DA (link building and so on) of .com and .fr and .ru rather than .com
-
- It's hard to say. They don't match up exactly. But Google should be able to tell the difference if both sites have essentially the same content in different Geotargeting
- No. It's important to note that ccTLDs send out a strong geotargeting signal. More importantly, you would lose some of your SEO "juice" trying to restructure that many sites into only one.
- If you have a dire need for some targeting of a language I would put a page on your .com site that would direct users to the .fr site for French. Trying to do French on an English site, when you have a French site, makes no sense.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
The best way to create multi language project?
Hi everyone! I want to create multi language site (main language is English) with community and anothers subdomains. The community will also be in different languages. The site has a single database, only translation is required. What is the best way in terms of seo to create it? I see two options: 1) One language - one domain. For example: en: site.com; community.site.com; shop.site.com; subdomain.site.com; de: site.de; community.site.de; shop.site.de; subdomain.site.de; etc One domain, language as subdomain. For example: en: site.com; community.site.com; subdomain.site.com; fr: fr.site.com; fr.community.site.com; fr.subdomain.site.com; etc or en: site.com; community.site.com; subdomain.site.com; ru: site.com/ru; community.site.com (?); subdomain.site.com (?) What's the better way? The project will have at least 10 language. Thanks in advance for help!
Local Website Optimization | | oxojeck0 -
Can I block blexhn30.webmeup.com. Or does it have anything to do with my Moz Local
I am getting alot of hits from blexhn30.webmeup.com. My web host says it could be a web service. Is this part of moz local activity? Otherwise I want to block it. Have you seen this before??
Local Website Optimization | | stephenfishman0 -
Blogs/content marketing or slower salesfunnel on webshop?
Hi all, Im considering about building contents en blogs on a webshop, because a visitor will get see a lot of information about blogs, etc. The salefunnel will be chaotic, purchasing will be slower on a webshop. The webshop has more then 5000 products. Focus on gamers. For example Ikea or mahuranna shop, they have builded a website near their webshops. To get more traffic ofcourse, but its to hard to do both of them. Your focus will get lost and they way of communication on website/shop will be changing. Your brand and strategic will also change a lot, thats why im considering to find the right way. Who can give me an advice?
Local Website Optimization | | Dreamgame20160 -
Company sells home appliances and commercial appliances. What is the best way to differentiate the two on our site for the best user experience/SEO?
Should we structure it starting at the homepage with the user selecting for home or for business, that way they have to make a selection before moving further OR should we somehow differentiate in the navigation using the top menu tabs, dropdowns, etc?
Local Website Optimization | | dkeipper1 -
Schema training/resources for local SEO?
I am currently in the process of apply schema for dozens of clients (many are large retailers). Although I am not a developer, I do know the basics of schematic markup & structured data. I do work with a development team and I'm trying to provide them with schema application best practices. Obviously there are many good articles/blog posts out there about schema. However I'm looking for a more substantial training course, webinar or resource website about schema application. Does anybody have any good recommendations?
Local Website Optimization | | RosemaryB0 -
How to approach SEO for a national website that has multiple chapter/location websites all under different URLs
We are currently working with a client who has one national site - let's call it CompanyName.net, and multiple, independent chapter sites listed under different URLs that are structured, for example, as CompanyNamechicago.org, and sometimes specific to neighborhoods, as in CompanyNamechicago.org/lakeview.org. The national umbrella site is .net, while all others are .orgs. These are not subdomains or subfolders, as far as we can tell. You can use a search function on the .net site to find a location near you and click to that specific local website. They are looking for help optimizing and increasing traffic to certain landing pages on the .net site...but similar landing pages also exist on a local level, which appear to be competing with the national site. (Example: there is a landing page on the national .net umbrella site for a "dog safety" campaign they are doing, but also that campaign has led to a landing page created independently on the local CompanyNameChicago.org website, which seems to get higher ranking due to a user looking for this info while located in Chicago.) We are wondering if our hands are tied here since they appear to be competing for traffic with all their localized sites, or if there are best practices to handle a situation like this. Thanks!
Local Website Optimization | | timfrick0 -
Same blog, multiple languages. Got SEO concerns.
Hi, My company runs a small blog in swedish. Most of the visitors are our customers/prospects. We will write about generic concepts regarding our business and the occasional company news story. However, I have quite a few ideas for articles that could be interesting to a lot of people, and I'm tempted to write those in english for better exposure. I would love it if that exposure could boost my companies authority. How should I go on about this? Can I somehow tell search engines that a certain part or page of the site is in another language? Should I translate our entire site to english and post the english post in a separate blog feed? Any insight is welcome. Thanks in advance!
Local Website Optimization | | Mest0 -
Yoast Local SEO Reviews/Would it work for me?
Hi everyone, I'm looking for some feedback on Yoast Local SEO, and if you think it'd work for our site. www.kempruge.com. Our site is a wordpress site, and there's nothing about it, off the top of my head, that makes me think it wouldn't work, but I've been wrong before. We do use All-In-One SEO, not the Yoast plugin, so I'm not sure if that's compatible.or would cause a problem? (The reason we use All-In-One and not Yoast is because that's what we had when I got here, and I'm worried what would happen if we switched). Also, we have three offices, and I need to be able to do local seo for all three. I know Yoast says it supports multiple offices, but I'd feel more comfortable if someone on here let me know from his/her experience that it did. Anything else you want to add about Yoast Local, I'm all ears! Thanks, Ruben
Local Website Optimization | | KempRugeLawGroup0