Page Juice not moving???
-
Moved URL's from ldnwicklesscandles.com to ldnwicklesscandles.co.uk because I wanted to rank better for UK where I'm located and thought also the .co.uk for my competitors may have been giving them the advantage.
Use Squarespace 7 (transferred over from SS5)----they told me to set primary domain to .co.uk and I've done it. I've also done a 301 redirect and done a change of address in webmaster tools although I'm not sure if all of this is needed? Squarespace seem to think just setting the primary domain is enough.
My question is its been a couple of weeks, I've resubmited to Google webmaster to try to speed things up, the new URL is appearing in Google but none of my Page Juice seems to be transferring yet? How long will it take? I know not all the juice will move over but my PA/DA is non existent now and I have no idea if I'm just being impatient or I've done something wrong here. Not a Pro, Just a small biz owner here so forgive me if this has been asked before.
-
Hi Christine!
Just clarifying for myself—when you say your page juice isn't going through, are you specifically referring to DA/PA? Or something else (SERP position, etc.)?
-
Hi there
Nothing at all to be sorry for! That's what the Q+A is here for - I am learning too by you asking questions!
So, what I mean by URL mapping is making sure that when you migrate a site or set up a new URL structure, that your old URLs have a place to go on the new site URL structure. So...
Old page A > 301 redirects > New page A
Old page B > 301 redirects > New page BAnd so on and so forth. Usually you would do a content audit to see if content on your old site is still relevant or necessary, and structure your new site accordingly, but since you are relatively new to this whole thing, I wouldn't expect you to go through all of that at this time.
When it comes to your different domains, I would talk to Squarespace and see if they have a solution for a person in your position. Usually, you would want everything to live under one roof (domain) so that it's easier to maintain and structure, but mainly because it will provide a better user experience with consistency. See what options they have for you to consolidate and move everything under one domain. If that's not possible, if it were me, I would probably try and seek another platform that allows you to do so.
When it comes to your sitemap, this is another area I would seek Squarespace's help on, as it is their CMS and sitemap solution they are providing you. To answer your question, yes, the sitemap is a mess and needs to be updated and cleaned, and this is something that, again - as they are providing you a service, should be able to help you out with and make sure it is top notch.
To answer your question about passing "juice" - in an ideal situation where the migration was handled correctly and everything is accounted for, equity is passed rather quickly when search engines crawl the old URLs and see the site has moved. There will be dips in your traffic, as this is part of the growing pains of a new site, but it really shouldn't be too long after that you see your metrics and rankings go back to where they were or around there. This usually takes about 1-3 weeks.
So, depending on when you switched URLs, it depends on when search engines crawl your old URLs and see the site has moved to a new structure.
I would also recommend someone takes a look at your backlinks to see what links can be updated to point to the new URL structure, and what ones can be removed in case they are irrelevant or spammy. Again, someone else should do this, as it does require professional insights and knowledge.
Hope this helps a bit! Please let me know if you have any more questions or concerns! Good luck!
-
No, I didnt do URL mapping---I just imported it through squarespace and followed the instructions to do so and not even sure what you mean 100%. I am just a beginner with all of this TBH although I've taught myself a fair bit on my own.
I'm stuck with the two different domains----long story but I'm in direct sales and our ecommerce portion of our site has to be on the scentsy sponsored website but we have no blogging, no personalisation options or opportunity to add any content whatsoever on the scentsy portion so thus the external site that links to it. I know its not particularly SEO friendly to do it this way but my hands are tied. The external site I try to integrate looks so its a bit more of a consistent experience and the blog helps me with content and keywords and at least attempts to be a bit of my own personal branding to differentiate between the bazillion other Scentsy sites there are.
Site map----I initially had an external one through https://www.xml-sitemaps.com/ but deleted it to try to save money and squarespace says they do their own site maps now so was trying theirs out. Is the sitemap just a complete mess and should I return to the external sitemap?
Also my original question---why is it taking so long for my page juice to go through or is it because I've screwed up with something and these problems are there?
Sorry if I'm sounding like I dont know what I'm doing!!!! Thanks for your help!
-
Hi there
Did you set up proper URL mapping when you migrated your site? Your URL structures look really odd to me as you move users between different experiences and domains (it's not a consistent site) and your sitemap needs a lot of work, basically because you have multiple sitemaps in one sitemap file.
You should also look into hreflang tags for Google and language tags for Bing to let them know where your different directories are supposed to be targeting. You can also do this by setting up a Webmaster Tools account for each international section and geo-targeting in both Google and Bing Webmaster Tools.
I would condense all of this under one domain (you move back and forth between http://www.ldnwicklesscandles.co.uk/ and https://ukwicklessscents.scentsy.co.uk/) so your users aren't going between different sites and your structure is consistent.
I would also take a look at my resources above if you are trying to specifically target regions.
Hope this all helps - good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Switchboard Tags - Multiple desktop pages pointing to one mobile page
I have recently started to implement switchboard tags to connect our mobile and desktop pages, and to ensure that our mobile pages show up in rankings for mobile users. Because our desktop site is much deeper in content than our mobile site, there are a number of desktop pages we would like to have point to one mobile page. However, with the switchboard tags, this poses a problem because it requires multiple rel=canonical tags to be placed on the one mobile page. I'm assuming this will either confuse the search engines, or they will choose to ignore the rel=canonical tag altogether. Any ideas on how to approach this situation other than creating an equivalent mobile version of every desktop page or implementing a user agent detection redirect?
Technical SEO | | JBlank0 -
Help! Pages not being indexed
Hi Mozzers, I need your help.
Technical SEO | | bshanahan
Our website (www.barnettcapitaladvisors.com) stopped being indexed in search engines following a round of major changes to URLs and content. There were a number of dead links for a few days before 301 redirects were properly put in place. And now, only 3 pages show up in bing when I do the search "site:barnettcapitaladvisors.com". A bunch of pages show up in Google for that search, but they're not any of the pages we want to show up. Our home page and most important services pages are nowhere in search results. What's going on here?
Our sitemap is at http://www.barnettcapitaladvisors.com/sites/default/files/users/AndrewCarrillo/sitemap/sitemap.xml
Robots.txt is at: http://www.barnettcapitaladvisors.com/robots.txt Thanks!0 -
How can I change the page title "two" (artigos/page/2.html) in each category ?
I have some categories and photo galleries that have more than one page (i.e.: http://www.buffetdomicilio.com/category/artigos and http://www.buffetdomicilio.com/category/artigos/page/2). I think that I must change the tittle and description, but I don't how. I would like to know how can I change the title of each of them without stay with duplicate title and description. Thank you! ahcAORR.jpg
Technical SEO | | otimizador20130 -
Duplicate pages
Hi Can anyone tell me why SEO MOZ thinks these paes are duplicates when they're clearly not? Thanks very much Kate http://www.katetooncopywriter.com.au/how-to-be-a-freelance-copywriter/picture-1-58/ http://www.katetooncopywriter.com.au/portfolio/clients/other/ http://www.katetooncopywriter.com.au/portfolio/clients/travel/ http://www.katetooncopywriter.com.au/webservices/what-i-do/blog-copywriter/
Technical SEO | | ToonyWoony0 -
Is it bad to have your pages as .php pages?
Hello everyone, Is it bad to have your website pages indexed as .php? For example, the contact page is site.com/contact.php and not /contact. Does this affect your SEO rankings in any way? Is it better to have your pages without the extension? Also, if I'm working with a news site and the urls are dynamic for every article (ie site.com/articleid=2323.) Should I change all of those dynamic urls to static? Thank You.
Technical SEO | | BruLee0 -
Two different page authority ranks for the same page
I happened to notice that trophycentral.com and www.trophycentral.com have two different page ranks even though there is a 301 redirect. Should I be concerned? http://trophycentral.com Page Authority: 47 Domain Authority: 42 http://www.trophycentral.com Page Authority: 51 Domain Authority: 42 Thanks!
Technical SEO | | trophycentraltrophiesandawards0 -
Moving subdomain ? How to ?
Hi all. I've purchased a domain name two years ago with the idea to offer wide range of services. I've also created a sub-domain providing specific service for highly competitive keyword. Sadly plans went wrong and I didn't use the root domain name at all, just the sub-domain providing that service. There aren't much links to that sub-domain, but all are quality links, until recently I've managed to keep positions between 5 and 7 without any effort, but yesterday I saw that it's dropped to 9. The question is, before I start to build links and write articles to get back up my domain, is it worth to move that sub-domain to my original root domain. As I said, there aren't much links to that sub-domain, it only has pagerank1, also for the last year the original root domain was redirected (301) to the sub-domain to not loose traffic and I'm scared if I reverse this procedure and redirect my sub-domain to the root domain that Google will get confused. It's a tricky question I know 🙂
Technical SEO | | VasilTasev0 -
What Are The Page Linking Options?
Okay, so I'm working with a site that has pretty good domain authority, but the interior pages are not well linked or optimized. So, it ranks for some terms, but everything goes to the home page. So, I'd like to increase the authority of the interior pages. The client is not wild about spreading targeted juice via something like a footer. They also don't like a "Popular Searches" style link list. The objection is that it's not attractive. They currently use cute euphemisms as the linking text, so like "cool stuff" instead of "sheepskin seat covers." In that made up example, they'd like to rank for the latter, but insist on using the former. What about a slide show with alt text/links? Would that increase the authority of those pages in a term-targeted kinda way? Are there other options? Does it matter how prominent those links are, like footers not as good as something higher up the page? They currently use a pull-down kind of thing that still results in some pages having no authority. Do bots use that equally well? Thanks!
Technical SEO | | 945010