Rank not improving despite best practises
-
Hi there,
I have a photobooth hire company in and have been working on getting our site onto the top page for keywords relating to our service and location for almost a year now, but am really struggling to see rank improvement despite my best efforts.
After a major penguin update back in mid 2014 I noticed that due to some bad practises from a company that we previously hired, our rank began to plummet. So in the aftermath of that, I found myself having to clean up and disavow a lot of spammy and broken links. This was back towards August last year and despite trying to "clean the slate" and continue to build better backlinks (mostly through reputable directories) I'm still getting little to know rank increases.
Is there a possibility that the site is still being black listed by Google in some way and thus all my best practises for the last 6 months haven't really helped at all?
Thanks
-
Now that Kinsta.com is in Australia I recommend them over previous hosting companies they are very fast and use a combination of Fastlys dynamic cdn & HHVM if you ask them for help they will get you straightened out right away.
https://kinsta.com/wordpress-hosting-australia/
Sincerely,
Thomas
-
Hello,
You are looking in the wrong direction. There is no Penguin filter on viplane.com.au.
I don't know what you've "clean" from your link profile but you might have shoot yourself in the foot with that session - no headshot though ...
There are so many other issues with the site but yes, links are important but it's not the only thing you should focus on.
Cheers.
-
You have a 9 MB homepage with 199 request the server that is way too big of a page for anyone on a mobile device and extremely slow for people even on the fastest connections.
You are not blacklisted and you will want to evaluate the amount of links that you have as you normally do not rank immediately with 10 back links from directories with exact match anchor text.
I have put together a list of problems with your site and ways to fix them.
“despite trying to "clean the slate" and continue to build better backlinks (mostly through reputable directories) I'm still getting little to know rank increases.”
Just directories for back links with what Google does not want people creating anchor text that's “exact match” not a good sign to Google.
Yes relevant and high-quality directories that add something to the web may be worth something. But that is where you got all 10 of your back links so it means very little in the eyes of Google.
Would you be kind enough to explain how you went about moving the domain?If you had back links from other places it would show up in less you swap domains less than a week ago.
You have a domain authority of 15 out of 100 that combined with 10 total low-quality directory back links.
What you need to do is a whole lot of work to build this into a site that is flat-out better than everything else in your niche. That includes essentially taking the best site you know of in your industry and topping it.
You do not have not a lot of content plus lack of exceptional content (e.g.X10 content) See https://moz.com/blog/why-good-unique-content-needs-to-die-whiteboard-friday
When changing the domain you should expect a drop in traffic for at least 3 to 4 months after if you did every single thing right with your domain migration.
May I ask you how you went about the migration? I do not see the old domain redirecting anywhere.
These are the reasons you site is not ranking well.
What you can do about it is start by opening a Google Webmaster tools account if your site was blacklisted you would know it. as long as you have a Google Webmaster account if you do not get one below using the links provided.
https://www.google.com/webmasters/
http://www.bing.com/toolbox/webmaster
If you're talking about Being actually blacklisted I ran a check
https://sitecheck.sucuri.net/results/viplane.com.au/
I found one reason the site is extremely slow when checked out of Australia using pingdom here
http://tools.pingdom.com/fpt/#!/ekOK16/http://viplane.com.au/ Australia
http://tools.pingdom.com/fpt/#!/uAw1A/http://viplane.com.au/ New York
Out of New York you're about 15 seconds it appears that the time I got in Australia is the fastest your site has performed according to its history. cloudflare is a inexpensive /free CDN I found an agency that specializes in WordPress in Australia that has a deal with WP engine based out of Australia I would ask them if you can purchase hosting from them. As well as get them to fix your site if you feel you need help.
You Need to use a plug-in to combined your JavaScript and your site will be faster.
A quality host out of Australia
http://www.anchor.com.au/managed/wordpress-hosting/
http://www.quora.com/Are-there-any-Wordpress-only-hosts-with-data-centre-s-in-Australia
because WP engine offers only a enterprise-level offering in Australia I would ask this company how much they charge to host one site. They look like they can help with the development issues as well.
http://thedma.com.au/wordpress-hosting-and-maintenance/
- https://wordpress.org/plugins/autoptimize/
- https://wordpress.org/plugins/assetsminify/
- https://wordpress.org/plugins/rs-head-cleaner/
- https://wordpress.org/plugins/jch-optimize/
for images you need to crop them appropriately then run them through JPEGmini in http://www.jpegmini.com/ addition to a tool like https://kraken.io/
that will take care of the PNG's & GIF's
afterwards keep a plug-in installed I recommend
- https://wordpress.org/plugins/kraken-image-optimizer/
- https://wordpress.org/plugins/shortpixel-image-optimiser/
- https://wordpress.org/plugins/ewww-image-optimizer/
you may prefer something with more or less options I would look at the plug-ins that are updated to WordPress 4.2.2 and do some trial and error here is where you would look
https://wordpress.org/plugins/tags/minify
I hope this helps,
Tom
http://viplane.com.au/wp-includes/js/jquery/jquery.js?ver=1.11.2
http://viplane.com.au/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://viplane.com.au/wp-content/plugins/SocialGallery/js/socialGalleryEpic.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/SocialGallery/js/jgestures.min.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/pa-faq/assets//js/default.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/pa-faq/assets//js/custom.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/slider-pro/js/slider/video.min.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/mashsharer/assets/js/mashsb.min.js?ver=2.3.5
http://viplane.com.au/wp-content/plugins/menufication/js/jquery.menufication.min.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/menufication/js/menufication-setup.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/wordpress-social-stream/js/jquery.social.stream.wall.1.6.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/wordpress-social-stream/js/jquery.social.stream.1.5.11.min.js?ver=4.2.2
http://viplane.com.au/wp-content/plugins/nextcellent-gallery-nextgen-legacy/js/owl.carousel.min.js?ver=2
http://viplane.com.au/wp-content/plugins/gravity-forms-placeholders/gf.placeholders.js?ver=1.0
http://viplane.com.au/wp-content/plugins/SocialGallery/js/socialGalleryPlugin.js
http://viplane.com.au/wp-content/themes/vip/nggallery/libraries/js/jquery.mousewheel.js
http://viplane.com.au/wp-content/themes/vip/nggallery/libraries/js/jquery.jscrollpane.min.js
http://viplane.com.au/wp-content/themes/vip/nggallery/assets/js/jquery.dop.NextGENThumbnailScroller.js
http://viplane.com.au/wp-content/plugins/slider-pro/js/slider/jquery.videoController.min.js?ver=3.9.3
http://viplane.com.au/wp-content/plugins/slider-pro/js/slider/jquery.easing.1.3.min.js?ver=3.9.3
http://viplane.com.au/wp-content/plugins/slider-pro/js/slider/jquery.advancedSlider.min.js?ver=3.9.3
http://viplane.com.au/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
http://viplane.com.au/wp-includes/js/comment-reply.min.js?ver=4.2.2
http://viplane.com.au/wp-content/themes/vip/assets/js/bootstrap.min.js?ver=1.0
https://platform.twitter.com/widgets.js
http://assets.pinterest.com/js/pinit.js
http://ajax.googleapis.com/ajax/libs/jqueryui/1.10.3/jquery-ui.min.js
http://widgets.easyweddings.com.au/scripts/widget.js -
In short yes, you maybe still blacklisted. So when is the next Penguin update? And you website "unblacklisted"? No-one knows except is should be sometime this year.
Hence it sounds like you need a Penguin re-fresh. You need to wait till the next Penguin update to get the full benefit of all your disavows. If you google "next penguin update" and you will see alot of people in exactly the same position...
A new site would not help, as if you do a permanent re-direct google associates the new URL with the old URL.
I am not sure if much help, but hope I clarified a few queries.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best approach to deleting a location page ?
We have several locations that moved to be under a parent location. Should I do a 404 redirect or a 301 redirect to parent page where they can find information about the location they are searching for.
Local SEO | | lina_digital0 -
Is there a benefit SEO and ranking-wise in putting a free SEO audit tool on your homepage?
Hi everyone, I work for a digital marketing agency in Australia. Our team noticed some businesses similar to ours use a free SEO Audit tool on their homepages. We are considering having one as well but, but want to know how it would benefit us. Will adding this tool on our home page help us rank better in Google? If yes, can you please tell us how? Thank you.
Local SEO | | nhhernandez0 -
The best link building tactics for small business' which don't include asking for links or guest blogging?
M clients are two estate agents, a photography studio, and a drainage company if that helps!
Local SEO | | sophiecrosby971 -
Google Maps - ranking our head office over smaller offices
Hi, We have Google Maps listings for all of our offices but a small office often shows up instead of our head office. Is there any way to get head office showing instead? Thanks
Local SEO | | Houses0 -
Does blocking traffic from a country via a firewall affect my ranking?
The main conversion point on my site is a contact form completion. Approximately a third of my conversions last year were from an international country we don't sell our services in, and all those conversions were attempts to sell us services. We are considering blocking the traffic to the site from that country. I'm trying to figure out if that will negatively affect my SEO rank here in the US before we proceed with that plan. Does anyone have any experience with implementing this tactic?
Local SEO | | Bear.Group0 -
Local Rankings
Hi all, I do hope to get some insight into this problem. I look after a webiste - http://www.crownhilldentalpractice.co.uk/ - and the age used to rank for 'dentist plymouth' in the middle of the first page of the SERPS on Google. The ranking then slowly slipped at the beginning of this year and following the Penguin update it has fallen to the bottom of page 1 and is sometimes seen on page two. Their competitors are mostly in plymouth, but there is a site whose physical location is close to my client, and yet they maange to rank more highly. I have tried to see what this domain has been doing - they have a marginally higher domain authority, but the clients domain is older. Checekc Webmaster, (no messages) re-submitted site map, built up internal links, optimised images, bilt up Google + with reviews too. They have some social signlas from facebook too. Any ideas of how to get these guys back up to above the fodl on poage one for that keyword? Kind Regards Carrie
Local SEO | | dentaldesign0 -
Do Press Releases help ranking?
Sorry to bring up this question again. I have done a ton of reading on it and most of it shows me that it is not a good idea: https://www.seroundtable.com/google-press-release-links-16136.html
Local SEO | | Mase
http://authoritylabs.com/blog/press-releases-seo-strategy/
http://www.theclinegroup.com/2014/07/09/google-killing-seo-press-releases/ But then there are a few articles showing some semblance of it having an affect. http://searchengineland.com/links-from-press-releases-do-have-ranking-benefit-despite-what-google-says-145139 Here are some from my company that were done by our last marketer. We're trying to determine if we should continue doing these. Probably launched close to 200 of these. http://www.releasewire.com/press-releases/chicago-business-lawyers-weigh-if-motorolas-gift-to-city-violates-antitrust-laws-579439.htm
http://www.releasewire.com/press-releases/new-york-attorneys-will-be-in-high-demand-if-data-security-law-passes-579440.htm
http://www.abnewswire.com/pressreleases/chicago-business-lawyers-weigh-if-motorolas-gift-to-city-violates-antitrust-laws_23357.html
http://www.abnewswire.com/pressreleases/new-york-attorneys-will-be-in-high-demand-if-data-security-law-passes_23358.html
http://www.releasewire.com/press-releases/california-intellectual-property-lawyers-battle-to-protect-clients-ip-579154.htm What's your take?0 -
Content Rewriting and Page ranking
Lets say that a prior writer did a horrible job with more then a few pages on your site and you wanted to rewrite the content for each landing page. A few of these landing pages are actually ranking pretty decently would it be ok to rewrite them as long as you kept the keywords and the density some what equal?
Local SEO | | Spartan222