Is it worth to get links from startup directorys?
-
Hi,
I have a startup that connects people with lawyers.
There are a lot of directories of startups. These are legitimate directories and not like the spammy directories.
Is it worth getting links from these types of directories?
Let me know.
-
There is one more and very important point here. Can almost anyone get a link here? if so, then I would say no.
-
In a word - definitely.
Certainly don't go crazy and focus all your efforts on building startup directory links as it's always best to have a varied and natural-looking link profile. I would say to just focus on the top directories such as CrunchBase which are highly authoritative as well as relevant. It's also particularly important for startups to be listed in these kinds of directories as it will give a certain level of credibility and perhaps even provide potential investors with key information that would otherwise not be on your main website.
Things to stay away from:
- paid directories
- any directories which are not "human-edited" ie, there is a no editorial control of which sites go into the directories
- general web directories except for the likes of dmoz.org
Additionally, it's relatively straightforward to get some results in terms of link building from PR coverage; startups can be particularly news-worthy, especially if the startup is disruptive.
-
Internet points to Patrick Delehanty!
-
Hi there
Of course! But do a bit of manual research. For instance, ask yourself...
-
Does this link help my website?
-
Is this link relevant to my website?
-
Would I trust this site (that's linking to me) if I landed on it?
-
Is the website or content in which I am being linked from topically relevant to my website?
-
If you check metrics - does anything about the metrics (domain authority, page authority,Majestic, SEMRush traffic/ranking data, etc) make me feel uneasy?
-
Are the links from directory templates? (example)
-
Inspect URLs with blatant spam words
-
Free
-
Porn
-
XXX
-
Submit
-
Directory
-
Paid
-
Links
-
URL
-
Sex
-
etc.
-
Check for multiple domains and URLs on the same IPs
-
This can usually show link farms or spam
As long as your bases are covered, there are no issues with be listed in directories that are relevant to your site. Here are some great resources for startup SEO:
SEO Checklist For Startup Websites (SEL)
Startup SEO: How to Get the Ball Rolling on a Limited Budget (Huffington Post)
14 Steps To Successful SEO For Startups (TechCrunch)
SEO for Startups & New Businesses: An 11 Step Plan (SEW)I would also pay attention to some of the articles and tips that GrowthHackers.com posts - some really neat stuff happens there and gives you a TON of great ideas to try out.
Hope this all helps! Good luck!
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Thoughts on creating a resource/recommend links page in order to attain links?
Hey guys, Just wondering, how does Google view reciprocal link building nowadays? I've heard in the past that it's something that Google isn't particularly keen on. However, more recently, I've also read that - as long as the links are decent (and in moderation) - link exchanging is by no means a bad thing. The reason I ask is that I'm thinking of creating a "resource/recommended links page" for a client of mine. Because of their industry, it's really apparent that attaining links is often only possible if there is the opportunity of a reciprocal link in return. Therefore, I'd need to have a resource/recommend links page of my own. Is this something I should go ahead with to make it much easier to attain links? Or should I try to avoid reciprocal links and attempt to pinpoint one-way linking opportunities - even if they're thin on the ground? Any help much as appreciated as always. Cheers.
Link Building | | Webrevolve0 -
How to explain to a client that link building doesn't get fast results?
I started doing link building for a client 1 month and a half ago. This includes submitting to free directories, social bookmarking sites and also writing and submitting articles to free article websites. Since I only use free and non-paid websites, it doesn't get approved instantly and many links I submitted are still pending review. Now the client is getting all nervous because he doesn't see a ROI regarding my work! I tried to explain to him that link building is just a piece of the cake and especially using non-instant approval free directories, it can take up to several months for each link to be listed (if listed), so it doesn't have instant results! I'm also trying to convince him that he needs to create more engaging content on his website, and also invest more on social media in order to get non-solicited links. I'm really annoyed with this. Can you SEO guys help me explaining to him why he doesn't see a great ROI with just 1 month and a half of link building and why his website's Moz Rank and Moz Trust decreased and that's normal to happen!? Thanks!
Link Building | | blablabla20130 -
Is link exchange a reliable source to get back links?
I read a latest post on seomoz that _“Do not buy or exchange link with anyone who contacts you. This is completely against Google's policies and if they were to find out, you could be penalized." So I went through Google's ''Link Schemes'' and found that ''Excessive link exchanging ("Link to me and I'll link to you")'' can negatively impact a site's ranking . _ So is it the ''excessive'' link exchanging that can cause a negative impact? Exchanging links with good quality, cached sites (without excessive doing) can do good or bad? Can anyone please explain to me in detail?
Link Building | | semvibe0 -
Getting a link from a blog on every page querying what OSE is suggesting
Hi Guys My client has been offered a link from someone within their industry on their blog. The blog has 20 categories and multiple (hundreds if not more pages within each category). The owner of the website has said that would be happy to give my client a link on each of their pages (including their homepage). They have done this for another couple of people who they like before, so I typed these domains into OSE and noticed that for each page it shows a link and also the page authority. Domain Authority of this blog giving the link is 71 Home Page PA - 76 About us PA - 60 it goes on.........the least PA being shown is 52 so lets for arguements sake say the other 18 or say categories are PA of 52 too. My question is surely the OSE is not accurate to imply that my client could be passed page authority from 18 categories at 52 each + home page of 76 + about me page of 60? Hopefully you understand the point I'm trying to make
Link Building | | RankStealer0 -
Is the whoisbusinesslistings.com directory a good place to get a link?
I stumbled across the whoisbusinesslistings.com directory and noticed that it's home page is page rank 4 and in the listing it allows do follow links to your site. They don't have pricing listed on the site though which scares me. Only a link to a sales person. Anyone know how much they charge and if it would be worth looking into? Thanks mozzers! Ron10
Link Building | | Ron100 -
How do I get my unindexed links indexed?
I've been building links consistently to our site for the past three months. At first, some of my tactics were rather shady. As I learned more, I started to get more quality links. I have noticed that a very small percentage of my active links are currently indexed. Should I do something to get these older links indexed or just keep building new links? Will building shady links to unindexed links get them indexed? Will this get my site penalized? Does pinging help? What resource should I use to ping these unindexed links? Forgive me if this is a really basic question. I'm still learning the ropes.
Link Building | | vindel19850 -
In the Yahoo link directory you can submit paid or free, which do you use?
Has anyone here had any luck getting Yahoo to pickup links submitted through the free option? How long does this generally take? Or do you usually just pay the $300/year on your clients behalf? Or do you get your client to cover it? I couldn't direct link the page because you have to in a directory when you hit submit, but it looks like this screen shot: www.glitchhopforum.com/images/yahoo.png
Link Building | | adriandg0 -
Finding Directories – HIGH Quality – Directory Critic REALLY???
I am trying to concentrate on high quality directory link building as part of my search for quality one way followed links. My usual criteria is: Domain rank of at 70+ Page ranks of 20-30+ on the actual link pages. Human edited I have been finding them using loads of different resources and have occasionally used Directory Critic. (Obviously I have used the SeoMoz directory list but as we are all aware this is past it’s prime..) Any resources or techniques other people use?
Link Building | | JohnW-UK0